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Customer Success Models: How to Choose the Right One for Your SaaS?

Userpilot

TL;DR Customer success models are frameworks that help organizations ensure that customers can use their products effectively to realize their goals. A low-touch model relies on automation and self-service resources to onboard and support customers with little direct CSM involvement. Let’s get right into it!

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8 steps to craft a winning sales strategy, according to industry leaders

Intercom, Inc.

When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming. Spending $300 to acquire customers for a $99 product isn’t economical. Some industries are used to PowerPoint sales presentations, handheld onboarding and onsite training.

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B2B Customer Journey Mapping Guide For SaaS

Userpilot

In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use. A customer journey map is a visual representation outlining the entire experience a customer goes through when interacting with your product, from discovery to conversion and beyond.

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What Are The Stages Of The SaaS Sales Process?

Userpilot

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

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15 Best HubSpot Integrations to Drive SaaS Business Growth

Userpilot

So, if you want to avail yourself of more features unavailable in the software, you can integrate your HubSpot account with other apps. Now let’s check out the 15 best HubSpot integrations, including their best features/use cases, prices, and ratings on the G2 platform. This means you can send and receive data to/from HubSpot.

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What is SaaS Marketing? The Ultimate Guide

Userpilot

We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. TL;DR SaaS marketing is the process of launching a product, building awareness, landing customers, retaining them, and increasing their lifetime value. Gamifying onboarding.

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Clearbit’s Matt Sornson on driving growth with data and content

Intercom, Inc.

Why does Matt see free products as a tool for growth ? We provide data for modern sales and marketing teams across all the products they already use. We actually had three engineers and three people that we categorized as growth, which included sales, marketing, customer development, product development and ideation.