Alchemer Mobile

SEPTEMBER 3, 2020

We won’t waste your time by belaboring the point that COVID-19 has dramatically impacted almost every industry in the world. We’ve been in this global crisis for long enough that most enterprises have gained enough of an understanding of what’s going on so they can stop treading water and start swimming toward the future.

Travel 246

Travel Feedback Software Research Software Data Visualization 246

The Product Coalition

MARCH 3, 2023

Time to prioritize the whole Customer Journey (CJ). Products that delight customers and fuel growth loops are essential. But with the rise of digital channels, customers interact with businesses in multiple ways that drive the overall experience. It’s about Customer-Led Growth. It’s all the above simultaneously.

Customer Experience 128

Customer Experience Customer Feedback User Testing User Friction 128

Userpilot

JULY 29, 2019

When I started my first business 6 years ago (which has miraculously survived until this day) I didn’t even have a clue what “market or product positioning or product positioning strategies” were. Not because of the product itself – but how it was positioned on the market. Seems so…obvious?

Feedback Software 90

Feedback Software Positioning Reporting Tools Strategy 90

Mind the Product

OCTOBER 11, 2019

If building products is hard, positioning your product is harder. No matter what you build and sell, how you position your product dictates what you do. How you prioritize, marketing campaigns, sales strategy, it all changes based on how your product is positioned. How do you position your product?

Positioning 100

Positioning User Testing Product Research Data Visualization 100

Mixpanel

FEBRUARY 16, 2024

As a Product Lead, I continuously emphasize to our broader team the importance of defining personas so that we’re clear about who we’re targeting when shaping our product or positioning. I’ve found a big piece of getting this right is keeping those of us on the development side as close to our customers as our support or sales teams.

User Testing 52

User Testing Customer Feedback Customer Experience Data Visualization 52

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

Data Visualization 83

Data Visualization Analytic Tools Feedback Software Research Software 83

UX Planet

JANUARY 18, 2024

UX research emerges as a pivotal factor in crafting user-centered designs and strategies. This process, often undervalued in real-world scenarios, is crucial for understanding user behaviors, needs, and preferences. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights.

Data Visualization 98

Data Visualization User Testing Research Software Product Research 98

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. What is a go-to-market (GTM) strategy?

Research Software 82

Research Software Strategy Customer Experience User Testing 82

The Product Coalition

APRIL 24, 2023

A customer feedback repository is the place you keep all your feedback data. What is a customer feedback repository? A feedback repository is a central location where product teams can collect and organize customer feedback. Gathering customer feedback is crucial for creating successful products.

Feedback Software 104

Feedback Software Analytic Tools User Testing Customer Feedback 104

The Product Coalition

FEBRUARY 11, 2023

Have you ever wondered why a Go-to-Market (GTM) strategy is required when you launch a product or service? Regardless of the outcomes, I realized that I loved building businesses; However, during that time, we didn’t know anything about Go-to-Market (GTM) strategies or how to apply them when one wants to launch a product or service.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

The Product Coalition

MARCH 3, 2024

Let’s explore how CRM marketing helps to better anticipate customer behavior. Understanding your customers is key, but simply understanding their demographics isn’t enough. What is customer behavior prediction? This isn’t just science fiction; it’s the game-changing potential of customer behavior prediction.

Data Visualization 118

Data Visualization Analytic Tools Marketing Customer Experience 118

Usersnap

SEPTEMBER 19, 2023

Imagine the idea of having a magical crystal ball that reveals the deepest thoughts and desires of your customers. Well, you might not need a crystal ball anymore, because AI-driven data and customer insights are here to make your business dreams come true! No more guessing games or deciphering cryptic customer feedback.

Customer Feedback 59

Customer Feedback Data Visualization User Testing Feedback Software 59

Amplitude

FEBRUARY 1, 2021

It’s about adapting your marketing, product and go-to-market strategy to give your product the best chance at wide market penetration and adoption. In this context, your product launch strategy isn’t just a plan for launch execution. Your Product Launch Process Starts With a Clear Goal and Crisp Positioning for your Product.

Product launches 111

Product launches Strategy User Testing Product Research 111

The Product Coalition

FEBRUARY 15, 2024

A recent study by Gartner revealed that more than 80% of enterprises will have used Generative AI APIs or deployed Generative AI-enabled applications by 2026, highlighting its potential to transform various functions. From personalized customer experiences to predictive analytics, the impact of GenAI is tangible and far-reaching.

Generative AI 108

Generative AI Data Visualization Reporting Tools Research Software 108

ProductPlan

JUNE 1, 2023

But are you solving for actual customer problems? The danger, however, lies in mistaking new functionality for actually adding meaningful value to the customer experience. To reframe things, only about one out of three feature ideas actually come directly from customers… you know, the people who are paying money to use your products.

User Testing 83

User Testing User Friction Development Team Review Reporting Tools 83

UX Planet

FEBRUARY 1, 2024

Developing applications that cater to this large market can have a widespread positive impact. By promoting financial literacy and providing tools for effective budgeting and planning, the application can empower users to make informed financial decisions. It’s the key to staying ahead in the fast-paced financial landscape.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Reporting Tools 98

Userpilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

User Testing 81

User Testing Customer Experience Customer Feedback Feedback Software 81

Userpilot

SEPTEMBER 5, 2022

Wondering how to ask for customer reviews effectively and get them to respond immediately? Customer reviews play an integral role in any SaaS company’s marketing and customer service efforts. These reviews can directly influence consumer sentiments , attract new customers, and help your product grow. Let’s dive in!

Feedback Software 92

Feedback Software Analytic Tools Research Software User Testing 92

ProductPlan

JUNE 14, 2022

For an organization to follow through and turn that idea into a viable product, the team needs both a product vision and a product strategy. This article will discuss why the best products require both vision and strategy and their codependent nature. Salesforce : To empower companies to connect with their customers in a whole new way.

Vision 59

Vision Product Strategy Strategy Feedback Software 59

Userpilot

OCTOBER 5, 2023

TL;DR The CAC payback period measures the time it takes for a company to recover the money invested in new customer acquisition. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions.

Feedback Software 96

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 96

Userpilot

APRIL 26, 2022

Product adoption isn’t complete until users adopt all the features they need to achieve their goals. As different customer segments adopt your product at different stages of its lifecycle, it is essential to select your product adoption strategies carefully. What is product adoption in SaaS?

Analytic Tools 95

Analytic Tools Research Software Onboarding KPIs Data Visualization 95

The Product Coalition

MARCH 26, 2019

Understanding how B2B product management is a different ball game altogether Product folks who have worked on the early stage enterprise products may relate with the title. Building an enterprise product is a whole lot different from building a consumer product. the process called customer validation.

Enterprise 60

Enterprise User Testing Analytic Tools Research Software 60

Lenny Rachitsky

JANUARY 25, 2024

Crossing the chasm requires selling to “pragmatist customers” who, unlike early adopters, will not buy on the basis of a vision. Create a compelling reason to buy by addressing a critical problem or pain point for customers. If done correctly, crossing the chasm should be inexpensive.

Marketing 70

Marketing User Friction Generative AI User Testing 70

Userpilot

MARCH 16, 2022

Which customer onboarding metrics can you use to track the success of your onboarding efforts? Customer onboarding can be tricky. There is always the possibility that something will go wrong, making your users leave or downgrade. Customer onboarding not only helps users reach their Aha!

Onboarding KPIs 91

Onboarding KPIs Customer Experience Analytic Tools Feedback Software 91

Userpilot

AUGUST 15, 2022

Wondering how customer sentiment analysis can improve your product’s customer experience and generate more profits? Today’s businesses use numerous sentiment analysis tools to figure out the different emotions that customers go through while exploring your products and services. What is customer sentiment analysis?

Feedback Software 93

Feedback Software Data Visualization Analytic Tools User Testing 93

Intercom, Inc.

MARCH 11, 2021

On the surface, B2B customer support issues might look quite different from those of B2C. But despite these differences, Farhan Virji , VP of Customer Happiness at Later , believes that there is actually quite a lot that B2B support teams can learn from their B2C colleagues. Great support is key for retention.

B2C 118

B2C B2B Reporting Tools Feedback Software 118

Mixpanel

FEBRUARY 2, 2021

TL;DR: we recently released an all-new Free Plan with up to 100K Monthly Tracked Users (MTUs), made changes to our pricing curve, and launched a Startup Program to give early-stage companies more runway for growth. No more data history limits on all new Free, Growth, and Enterprise Plans. All customer-centric approach.

Data Visualization 94

Data Visualization Analytic Tools User Testing Research Software 94

Userpilot

SEPTEMBER 25, 2023

TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. It’s a popular strategy in the enterprise software space. Even the most successful ones have sales teams to close deals with high-value customers. Customer journeys under the two growth strategies.

Analytic Tools 90

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 90

ProductPlan

AUGUST 15, 2019

Among those filling non-executive technical roles, enterprise architects, in particular, must be able to speak to a broad audience about a variety of topics. Challenges enterprise architects face. For enterprise architects, this presents a few challenges. Why storytelling is so important to enterprise architects.

Enterprise 59

Enterprise Technical Review User Friction Weak Development Team 59

Gainsight

AUGUST 5, 2022

Imagine you are a Customer Success Manager (CSM), and you wonder what the future holds for you. You learned about other roles where your experience in CS can be a springboard for those positions. Let’s begin with what makes you unique as a customer success professional. Using data and playbooks to mitigate customer risks.

Reporting Tools 59

Reporting Tools Feedback Software Technical Advisors Data Visualization 59

Modus Create

FEBRUARY 16, 2024

Here’s an eye-opening statistic: 90% of product development decision-makers agree that finding and hiring the right talent is a major pain point. Building a culture of innovation and improving the customer experience stems from a successful developer experience and, by extension, the experience of your product and platform teams.”

Reporting Tools 52

Reporting Tools Research Software Data Visualization Product Research 52

Userpilot

AUGUST 30, 2023

It’s 2023, and customers have options. What strategies can you implement to drive acquisition and retention faster? Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied.

Customer Experience 99

Customer Experience User Testing Customer Feedback Research Software 99

Userpilot

MARCH 29, 2024

This article reveals the major causes of funnel leaks at each customer journey stage and how to fix them. You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Ineffective marketing/poor marketing strategy. Customer journey stages.

Data Visualization 95

Data Visualization User Testing Analytic Tools Feedback Software 95

PMLesson's Ace the PM Interview

MAY 4, 2020

In this post, an enterprise (IBM) and a consumer (Google) product manager describe a typical day in their life on the job. Product Management in the Product Lifecycle In the initial discovery stage, you can expect to be ideating with your peers and conducting user interviews to validate your ideas. Here's a snapshot of my day.

User Testing 52

User Testing Enterprise Data Visualization Product Research 52

Userpilot

APRIL 25, 2024

TL;DR Market research is a systematic and objective process crucial for understanding target markets, refining business strategies, and informing decisions, which includes collecting, analyzing, and interpreting data on customers, competitors, and the industry. Gone are the days when just intuition or subjective judgment was enough.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

MARCH 8, 2022

The book described the common tendency for organizations to focus on features instead of delivering true value for the users, and discussed: How not to turn into a feature factory. How product strategy uses a company's vision to fuel profitability. Susan Stavitzski – Customer-Driven Product Person and Product Leader.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

ProductPlan

JUNE 18, 2021

Product marketing is all about aligning product and go-to-market strategy —product launches, positioning, segmentation, and pricing—and then putting that strategy into practice.”. Product Marketing Is About Strategy, Not Tactics. Avoid handing them a product and asking them to “position it” and crank out sales materials.

Product Marketing 59

Product Marketing Marketing Product Management Product Manager 59