Userpilot

FEBRUARY 2, 2023

In many cases, content is the first touchpoint of your customer journey – your prospects’ first interaction with your product. Content testing is how you ensure that your content is relatable and well-perceived by your audience. It’s important to prevent bad content, which affects user experience and leads to churn.

User Testing 98

User Testing Research Software Feedback Software Product Research 98

Userpilot

JANUARY 15, 2024

Looking for some good UX writing examples that inspire you to create your copy? In this article, we’ve compiled 14 great examples of product copy and a few best practices UX writers should follow to achieve similar results. Develop a brand voice that resonates with users. We’ve got you covered! What is UX writing?

UX 104

UX Customer Experience User Testing User Friction 104

Userpilot

SEPTEMBER 14, 2023

Understanding that you cater to many different types of customers with different pain points, wants, and needs is critical for giving them the best possible experience. In this article, we will explore seven types of user segmentation, explain when you might use them, and how you can leverage them within your own SaaS.

Customer Experience 105

Customer Experience Analytic Tools User Testing Feedback Software 105

Userpilot

NOVEMBER 14, 2023

So what can you actively do to give customer lifetime value a boost? In this guide, we’ll explore twelve tactics to pump this metric up—from personalizing experiences to offering proactive assistance—and see how they can help you nurture customer retention and growth. What is customer lifetime value?

Analytic Tools 103

Analytic Tools Feedback Software User Testing Customer Experience 103

Usersnap

SEPTEMBER 19, 2023

Imagine the idea of having a magical crystal ball that reveals the deepest thoughts and desires of your customers. Well, you might not need a crystal ball anymore, because AI-driven data and customer insights are here to make your business dreams come true! No more guessing games or deciphering cryptic customer feedback.

Customer Feedback 59

Customer Feedback Data Visualization User Testing Feedback Software 59

Userpilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

User Testing 97

User Testing Customer Experience Customer Feedback Feedback Software 97

Userpilot

MARCH 6, 2024

Chatbot Implementation : Using chatbots so your website can provide immediate answers to common user questions, reducing bounce rates and improving conversions. Personalized Customer Experiences : Tailoring onboarding sequences based on user data to impact their upgrade decisions.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Product Management University

OCTOBER 16, 2023

Here’s a simple example of portfolio positioning and how it makes your product positioning more strategic. Your accounts payable product improves the customer’s cash flow. Even more strategic when customers use both, right? Let’s give it the acid test. Remember, products are the proof points in a strong value story.

Positioning 147

Positioning Product Research User Friction Differentiation 147

Userpilot

MARCH 14, 2024

Looking for customer analytics use cases that can significantly improve your SaaS? This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. We also cover: Customer analytics categories. The three types of customer analytics and their significance.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Customer Experience 105

Userpilot

OCTOBER 26, 2023

TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. What do successful companies do to drive growth

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

NOVEMBER 5, 2023

What’s customer value management? TL;DR Customer Value Management (CVM) is a business process that focuses on analyzing customer needs , building outstanding products that satisfy them, and enabling users to realize their value. Overall, customer value management can make your product more competitive.

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

Userpilot

MAY 17, 2022

Product improvement is adding changes to a product to get new customers, retain active users , and recapture lost customers. SaaS businesses can leverage product improvements to meet customer needs, outperform competitors, improve customer experience, increase profits , and create customer loyalty.

Feedback Software 98

Feedback Software User Testing Product Research Customer Feedback 98

Userpilot

JUNE 14, 2023

Looking to leverage the product feedback survey template to gather valuable insights from your customers? You want to ask the right questions in the right way to extract meaningful user sentiment insights. TL;DR A product feedback survey is a structured tool for gathering customer feedback on products or services.

Product Research 98

Product Research Feedback Software User Testing Customer Feedback 98

Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience? Build loyalty.

Customer Experience 97

Customer Experience User Testing Customer Feedback Feedback Software 97

Userpilot

JULY 5, 2023

Wondering how to improve customer satisfaction scores and foster long-term success for your SaaS business? Customer satisfaction has become critical for any SaaS business as customers have increasingly competitive options. A good customer satisfaction level ensures great product engagement to retain customers longer.

Customer Satisfaction 98

Customer Satisfaction User Testing Data Visualization Customer Experience 98

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

FEBRUARY 4, 2023

What’s the product design testing process? More importantly, we look at the design testing process and various testing methods with their pros and cons. TL;DR Product design testing is the final stage of the design process. It ensures that the proposed solution satisfied user needs. Are you ready to dive in?

User Testing 98

User Testing Product Research Feedback Software Research Software 98

Userpilot

JANUARY 23, 2024

In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. TL;DR Product positioning is about defining your product’s place in the market to attract customers and enhance brand identity.

Feedback Software 52

Feedback Software Research Software Analytic Tools Positioning 52

Userpilot

APRIL 7, 2024

We also look at different types of Aha moments and their examples in SaaS products. Consequently, the ability to lead users to this moment is key to product success. Although the term is usually used in the context of user activation , Aha moments appear throughout the user journey. What does it mean in the SaaS context?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? Utilizing digital analytics enables them to make data-driven product decisions , and identify user friction and pain points. What’s digital analytics?

Data Visualization 98

Data Visualization Analytic Tools Embedded Analytics Feedback Software 98

Userpilot

MARCH 21, 2022

What is fake door testing? The article will give you an understanding of how fake door tests work, how to design them, and what to watch out for not to turn your users against you. Fake doors testing is a technique used to assess market demand for a product before investing in its development. What is fake door testing?

User Testing 98

User Testing Product Research Testing Analytic Tools 98

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Customer lifecycle management helps you sustain growth by building a loyal customer base over time.

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

Customer Feedback 96

Customer Feedback User Testing Feedback Software Product Research 96

Userpilot

JANUARY 15, 2024

TL;DR Empathy-driven design focuses on putting yourself in the user’s shoes and building solutions that cater to real user needs. Empathic design helps you: See the world through users’ eyes—understand their pain points and motivations. Identify user experience gaps and reduce friction.

User Testing 105

User Testing Customer Experience Data Visualization Research Software 105

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 97

Feedback Software User Testing Customer Experience User Friction 97

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. VoC surveys help you make better product decisions, remove friction , build customer trust , and minimize future negative feedback.

Customer Feedback 98

Customer Feedback User Testing Feedback Software Data Visualization 98

Userpilot

OCTOBER 10, 2022

How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. Product marketing involves bringing a product to market and aligning its messaging with customer needs. Loom uses onboarding checklists to encourage users to get fully activated. What made them successful?

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

JANUARY 20, 2022

Looking at tooltip examples from other SaaS businesses is a great way to save yourself the time and hassle associated with trying to do it all from scratch. So allow us to share some of the most striking tooltip examples with you. On the Userpilot blog, we often emphasize how versatile the tooltip is as a means of customer education.

Onboarding KPIs 98

Onboarding KPIs Data Visualization Customer Experience User Friction 98

Userpilot

JANUARY 22, 2024

What are the most common customer success models? What factors should you consider when choosing one for your SaaS business to provide the best assistance to your customer ? TL;DR Customer success models are frameworks that help organizations ensure that customers can use their products effectively to realize their goals.

Analytic Tools 103

Analytic Tools Feedback Software User Testing Customer Feedback 103

Userpilot

FEBRUARY 19, 2024

The drop-off rate is one of the key product metrics to track to improve the customer experience. TL;DR The drop-off rate is the percentage of users who start an action or process but don’t complete it. To calculate the drop-off rate, divide the number of users who fail to complete the action by the number of those who start.

Analytic Tools 105

Analytic Tools Data Visualization Onboarding KPIs User Testing 105

Userpilot

JANUARY 9, 2024

TL;DR A UX audit is a data-driven assessment of your website or product’s performance in terms of user experience. UX audits highlight usability issues that drive users away, along with opportunities for refinement to improve customer satisfaction. Study behavior trends to highlight any UX designs users avoid.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Research Software 105

Userpilot

JANUARY 22, 2024

To create a go-to-market strategy, you’ll need to identify your target market, craft your value proposition , master your product’s strategic positioning and messaging , and decide on your marketing channels. This means collecting feedback data to measure customer satisfaction. A good growth strategy is also data-driven.

Feedback Software 105

Feedback Software Research Software Analytic Tools Product Research 105

Usersnap

JUNE 10, 2021

Surely all software companies are familiar with beta testing, but how well do you actually do it? We talked to Colin Ulin, senior software engineer at Pocket Prep, about their low-effort high-outcome beta testing strategy and design-thinking development process. A feedback-driven example of beta testing.

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Feedback Software User Testing Reporting Tools Data Visualization 122

Userpilot

MARCH 15, 2022

We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. They can be used when launching a new product into an existing market, expanding to new customers, or emerging markets. your potential customers and their pain points, existing competitors, their strategies/business model.

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Userpilot

AUGUST 29, 2023

TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Customer interviews are a great source of qualitative feedback about customer needs and expectations. Online surveys are great for collecting customer insights at scale.

User Testing 105

User Testing Product Research Data Visualization Research Software 105

Userpilot

NOVEMBER 30, 2023

The best time to perform a CRO audit is several months after launch and after the number of paying customers changes over time. Book a demo now and see how you can use our tool to conduct in-app user behavior analysis, segment users for personalized experiences, and A/B test your hypotheses to see what works.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 105

Userpilot

SEPTEMBER 4, 2023

Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. It differs from demographic segmentation, which focuses on who the customer is, and behavioral segmentation , which focuses on what the customer does. What is psychographic segmentation?

Product Research 104

Product Research Data Visualization User Testing Research Software 104