Userpilot

APRIL 16, 2024

In SaaS, a product experience strategy provides the building blocks for making customers stay, engage with your app, and eventually become loyal advocates for your product. So what strategies can help you elevate the user experience? What is a product experience strategy? And where do you start?

Data Visualization 98

Data Visualization User Testing Customer Experience Analytic Tools 98

The Product Coalition

JANUARY 8, 2023

A solid product strategy takes time to build. Here is the method I use for creating a product strategy that makes sense. When I talk to the startups I consult to , or with the CPO Bootcamp participants, I always say that building a solid product strategy isn’t like solving a math equation.

Product Strategy 121

Product Strategy Strategy Research Software Product Research 121

The Product Coalition

DECEMBER 6, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 1 — Seed) A good product strategy is something every company needs. Here is how a product strategy can help you create business results, even when the market is not in your favor. Product strategy is such a vague term for most people.

Product Strategy 114

Product Strategy Research Software Strategy User Testing 114

Roman Pichler

OCTOBER 2, 2018

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates.

Product Strategy 242

Product Strategy Product Research Strategy Technical Review 242

The Product Coalition

JULY 16, 2022

The CFO of our division just asked me, a new management trainee, why I thought the company was pursuing the strategy he laid out. Asking questions rather than waiting to be asked a question would have been a better strategy. Why do you believe a merger is critical to the strategy?”. This is especially true for product strategy.

Product Strategy 152

Product Strategy Strategy Product Research Research Software 152

Melissa Perri

JULY 14, 2016

“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This isn’t a strategy, this is a plan.

Product Strategy 304

Product Strategy Onboarding KPIs Strategy Transportation 304

Roman Pichler

DECEMBER 3, 2019

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile.

Technical Review 208

Technical Review Product Strategy Strategy Workshop 208

The Product Coalition

NOVEMBER 13, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

Product Strategy 125

Product Strategy Strategy User Testing Weak Development Team 125

The Product Coalition

SEPTEMBER 2, 2022

The Eight Core Elements of a Winning Product Strategy “The essence of strategy is choosing what not to do.”?—?Michael After what seemed like months of work, our product was emerging from stealth mode. No choices = no product strategy. The series of choices following a framework = the product strategy.

Product Strategy 131

Product Strategy Strategy User Testing Weak Development Team 131

The Product Coalition

DECEMBER 4, 2023

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

Product Strategy 113

Product Strategy Strategy User Testing Weak Development Team 113

ProductPlan

JUNE 29, 2023

Finally, a place for strategy in ProductPlan. ProductPlan has long been your single source of truth for the what , when , and how behind your product. Now, we want to help you capture your product strategy. Today, we are launching the Open Beta for a new strategy space in ProductPlan.

Product Strategy 88

Product Strategy Reporting Tools Strategy Feedback Software 88

The Product Coalition

JULY 18, 2021

Creating a product strategy is almost never a matter of answering a few simple questions and figuring it out. They have a solid business but realized that the growth potential there is limited so they pulled me in to help them redefine their vision and strategy. Strategy is not like solving a mathematical equation.

Product Strategy 185

Product Strategy Strategy Research Software Technical Review 185

ProductPlan

DECEMBER 1, 2021

Even among experienced product professionals, a common misconception in business holds that product strategy and business strategy mean the same thing. Product professionals need to understand the distinction between business strategy vs. product strategy. Here’s one example. They don’t.

Product Strategy 95

Product Strategy Strategy Onboarding KPIs User Testing 95

Intercom, Inc.

JANUARY 14, 2021

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. Use it to make better product decisions. Information from the front lines is critical when helping product decision-makers prioritize what to build next.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

The Product Coalition

FEBRUARY 25, 2023

Product leader Aatir Abdul Rauf outlines questions product managers should ask when crafting a product strategy. By Tremis Skeete , for Product Coalition Product strategy continues to be a misunderstood concept and energizes many conversations and debates on LinkedIn. It’s not a set of goals.

Product Strategy 131

Product Strategy Roadmap Strategy Vision 131

The Product Coalition

JULY 27, 2021

How to differentiate and build a competitive advantage that you can sustain and defend over time Photo by Pavel Danilyuk from Pexels Creating your product strategy is hard work. Public domain photo via Wikimedia They use the example of the Saturn car created by General Motors as a separate brand in the 80s.

Product Strategy 148

Product Strategy Strategy Differentiation Customer Feedback 148

The Product Coalition

SEPTEMBER 28, 2022

Strategy and enabling your team to solve problems makes the difference between a boss and an impactful leader. In this series, I look at what I wish I had known when I started as Head of Product… Summary Understanding strategy allows you to effectively delegate, motivate and align so you can move from a nice boss to an effective leader.

Weak Development Team 131

Weak Development Team Product Strategy Strategy Product Research 131

The Product Coalition

SEPTEMBER 27, 2022

Jack Welch Product strategists = coaches You, as the product strategist, are the coach. The product strategy acts as the playbook for the team, taking them to victory. As a product strategist, you are the coach for your athletes?—?err err I mean product team, as they execute. How to win.

Weak Development Team 136

Weak Development Team Product Strategy Strategy Vision 136

Lenny Rachitsky

MARCH 7, 2024

Brought to you by: • WorkOS —The modern API for auth & user identity • Eppo —Run reliable, impactful experiments • OneSchema —Import CSV data 10x faster — Ray (Jiayi) Cao is the global head of product strategy and operations for monetization product at TikTok.

Strategy 85

Strategy Product Strategy Advertising User Testing 85

The Product Coalition

OCTOBER 12, 2020

In our world, this would have been considered a great product strategy. Here are a few examples of how it all played together. As you are reading this, replace Ford’s car with your own product. For example, you had to start it from the outside and then jump right into the driving car. reliability for example?—?and

Product Strategy 115

Product Strategy Strategy User Testing Product Research 115

The Product Coalition

JULY 19, 2022

Let’s discuss ways to build strategies for high-value customers and work towards establishing a great product experience Who are high-value customers High-value customers are users who have already subscribed, signed up to your product, or own some of your products if you have many products in your ecosystem.

User Friction 129

User Friction Customer Experience User Testing Customer Feedback 129

Mind the Product

OCTOBER 21, 2019

A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? But today many, if not most, product teams fail this very first test. The result?

Product Strategy 136

Product Strategy Strategy Product Research User Testing 136

BrainMates

OCTOBER 10, 2023

Disrupting the Product - Strategy Questions Answered By DIANE SEXTON Even though periods of decline are a normal part of the economic cycle, there is no denying the enormous pressure these periods place on our organisations. I believe the best strategy is to really go back to your roots. Do you need to refine your target market?

Product Strategy 52

Product Strategy Strategy Customer Experience Vision 52

Product Innovation Educators

AUGUST 1, 2022

How product managers can empower teams to create a winning product strategy. We hear a lot about strategy and that product managers need to create a product strategy. In practice, what does that mean and how does a product strategy help you be more successful? 2:31] What is strategy?

Product Strategy 105

Product Strategy Strategy Onboarding KPIs User Testing 105

The Product Coalition

JUNE 13, 2021

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. This should be your first step into product strategy. Since product strategy is so hard, many companies simply skip it. Even higher-level goals can be refined and detailed.

Vision 104

Vision Product Strategy Strategy User Friction 104

The Product Coalition

MAY 10, 2023

From understanding the different categories of metrics, to identifying the key metrics for your product, to implementing strategies for tracking and analyzing performance, this guide will give you the foundation you need to make data-driven decisions and drive product success.

Onboarding KPIs 120

Onboarding KPIs Data Visualization Feedback Software Research Software 120

ProductPlan

JUNE 14, 2022

For an organization to follow through and turn that idea into a viable product, the team needs both a product vision and a product strategy. Both of these play a critical role in motivating those responsible for bringing the product from concept to market. Product vision. Product vision examples.

Vision 59

Vision Product Strategy Strategy Feedback Software 59

ProductPlan

MARCH 23, 2023

If so, chances are you were working without the benefit of a concrete product strategy. Product strategy helps with feeling overwhelmed because it Helps your product team see how your product contributes to your company’s goals. Guides your product decisions. Their product strategy is reactive.

Product Strategy 59

Product Strategy User Testing Feedback Software Strategy 59

The Product Coalition

JUNE 27, 2021

Creating a solid product strategy is an ongoing process, not a one-time effort. But how can you test a strategy? Photo by Ron Lach from Pexels As I said in the first post of this series , product strategy starts with getting very detailed about what you are trying to do and why it would work. In some cases?—?for

User Testing 90

User Testing Product Research Strategy Product Strategy 90

airfocus

JANUARY 23, 2024

Learn the dynamics of the relationship between competitive analysis and product strategy, and how to conduct a competitive analysis step by step with real-world examples and a template from airfocus.

Product Strategy 52

Product Strategy Strategy 52

Sachin Rekhi

JULY 16, 2022

Video: Product Strategy, Systems, and Frameworks with Sachin Rekhi. Slides: LinkedIn Learning: Product Strategy, Systems, and Frameworks. I was recently invited to speak as part of the Product Management Learning Series hosted by LinkedIn Learning. We covered a variety of my favorite product frameworks.

Startups 78

Startups Product Strategy Strategy Framework 78

Userpilot

MARCH 24, 2021

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision?

Product Research 119

Product Research Onboarding KPIs Product Strategy User Testing 119

The Product Coalition

AUGUST 3, 2023

How to Achieve Success in Your Product Strategy In today’s rapidly evolving market, having a clear product vision and a well-defined strategy is essential for the success of any tech product. A compelling product vision is a guiding light, providing direction and purpose to the development process.

Vision 130

Vision Product Research User Testing Roadmap 130

Roman Pichler

MARCH 4, 2019

Coming up with a set of tools to capture important strategic decisions reminded me of treasure maps: It should guide you to product success, bearing in mind that not all treasure is silver and gold, as Captain Jack Sparrow put it. The map below shows the strategy tools I find helpful to make effective product strategy decisions.

Strategy 227

Strategy Vision Product Research Data Visualization 227