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Navigating Challenges in Product-Led vs. Sales-Led Strategies for B2B SaaS Product Management

The Product Coalition

In the past decade, the field of product management has evolved, shedding much of its earlier ambiguity. The spectrum of roles in product management is broad, ranging from highly specialised to more generalist positions. Maybe it’s “product led”. I will share my insight about the implications for the product team for both cases.

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6 Ways to Improve Your Product Experience

Alchemer Mobile

What is product experience? Product experience refers to the customer journey that takes place within the product itself, from a person’s first login to their last time using the application. It is a broader, more end-to-end view of user experience, which refers to specific interactions a person has within a product.

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What Are OKRs In SaaS And How To Implement Them Successfully [Examples Included]

Userpilot

Much of product success depends on your marketing team but business decision-making and progress evaluation are crucial to keeping your company focused on the right path towards sustainable growth. So, let’s see how you can implement SaaS OKRs successfully to track progress towards these goals and drive product growth.

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Scaling a Product Organization

The Product Guy

Guest Post by: Carlos Ruiz (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Nis Frome]. For product leaders, that means taking a step back to build a team that can be customer-centric and deliver ongoing innovation to the market. Low accountability Limited visions of the product by PMs. Low transparency.

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How to Develop a Strong Product Strategy in 2021

Userpilot

Defining your product strategy is the most important aspect of deciding to build something new. It helps your entire team rally around a vision and a set of outcomes, making sure everyone is aligned in reaching those product growth goals. What is a product strategy? How do you set a product vision?

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

UX vision is a clear and inspiring statement that guides the long-term design strategy and keeps teams and stakeholders on the same page. Goals are the specific UX objectives the product aspires to achieve, for example, improving usability. A UX strategy is a plan that guides product design and development.

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CX Strategy for SaaS: An Essential Guide [+Best Practices]

Userpilot

A CX strategy should encompass every interaction and engagement layer between your customers and your SaaS product. You can build a CX strategy by: Starting clear customer experience vision and goals using the likes of SMART framework. It showcases customers’ steps, emotions, and perceptions while they engage with the product.