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519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers.

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515: Case studies of organizational growth through successful product launches – with James Whitman

Product Innovation Educators

A framework for product launch success Watch on YouTube TLDR In this episode of Product Mastery Now, I interview James Whitman, author of LAUNCH Code and founder of Growth Guidepost. James shares insights from his research studying companies that consistently launch successful products.

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517: How to conduct an AI Design Sprint – with Mike Hyzy

Product Innovation Educators

A custom ChatGPT model that helps accelerate product innovation Watch on YouTube TLDR In this episode, I interview Mike Hyzy, Senior Principal Consultant at Daugherty Business Solutions. He explains how to conduct an AI-powered design sprint that transforms product concepts into clickable prototypes in just hours instead of weeks.

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Customer satisfaction surveys: Everything you need to know 

Alchemer Mobile

Introduction to customer satisfaction surveys Customer satisfaction surveys are vital tools for understanding what customers think, feel, and experience. Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty.

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The 5 Product Discovery Secrets Every PM Should Know

Speaker: Jim Morris, Founder, Product Discovery Group

How can a Product team find that next big idea? It turns out that even ordinary product teams can discover extraordinary ideas. By using the Product Discovery Cycle, teams can find new ideas, understand customer pain points, and test solutions quickly and cheaply.

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Product in Practice: Mapping Business and Product Outcomes to Stand Out in the Job Search

Product Talk

A big part of Teeba’s process involved putting her product skills to use throughout the job search, both in terms of identifying product-led companies and in terms of mapping out business and product outcomes for companies where she was interviewing. Meet our continuous discovery champion, Teeba Alkhudairi.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.