Userpilot

SEPTEMBER 23, 2022

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. Let’s jump in!

User Testing 59

User Testing Product Research Feedback Software Framework 59

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Well, let's understand the unique roles of PM and GM in the context of SaaS businesses. What is product marketing?

Analytic Tools 52

Analytic Tools Research Software User Testing Feedback Software 52

Userpilot

JULY 4, 2023

However, if done successfully, you’ll become the early market leader in a specific niche market before going on to dominate the mainstream market. Read on to discover how to cross the chasm and scale your technology company. Use popular platforms like Product Hunt to launch your product to get new users.

Feedback Software 80

Feedback Software Analytic Tools Research Software User Testing 80

Userpilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

Analytic Tools 86

Analytic Tools Research Software Feedback Software Data Visualization 86

Userpilot

MAY 1, 2024

Improve customer acquisition with positive word-of-mouth. The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. Which team owns product experience in the software industry?

Customer Experience 82

Customer Experience Feedback Software Analytic Tools Product Research 82

Intercom, Inc.

SEPTEMBER 2, 2021

At a product-first company like Intercom, our product marketing team has always had a crucial role – and over the years, we have often discussed how we approach product marketing. Of course, not all companies go about product marketing in the same way. Every step of the way. Liam Geraghty: Hi there.

Product Marketing 211

Product Marketing Marketing Research Software Customer Experience 211

Userpilot

FEBRUARY 20, 2024

What is a data product roadmap? We also share software products you can use to create a foolproof product roadmap and drive product-led growth. TL;DR A data product roadmap is a product development strategy where the product manager and their team use insights from various data sources to inform decisions.

Data Visualization 91

Data Visualization Feedback Software Research Software User Testing 91

Userpilot

JULY 23, 2023

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. How to build a team to implement your go-to-market plan: Set clear milestones for your team. Who is part of the GTM team?

Research Software 73

Research Software Data Visualization User Testing Marketing 73

Userpilot

JULY 5, 2022

Breakthrough, disruptive or radical innovation are all more dramatic and often involve challenging the existing business model or introducing completely new technology. Small but regular improvements are a more reliable way to achieve product-market fit. Disruptive innovation is what many SaaS startups aspire to.

Feedback Software 93

Feedback Software Analytic Tools Research Software Product Research 93

Userpilot

JULY 6, 2021

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. Table of Contents.

Feedback Software 98

Feedback Software Research Software Analytic Tools Onboarding KPIs 98

Userpilot

JANUARY 9, 2023

How can you implement your first micromarketing campaign strategy in your SaaS? Micromarketing is a form of marketing that targets specific individuals or really small groups. To create a micromarketing campaign, you must first conduct extensive market research. What will your positioning and messaging strategy be?

Research Software 85

Research Software User Testing Strategy Customer Experience 85

Userpilot

AUGUST 3, 2022

Solid messaging strategies are the key to grabbing your audience’s attention and nurturing their interest in your product. But how you can create a really good messaging strategy that will support your product marketing goals? The SMART goal-setting framework. Product Manager user persona example by Userpilot.

Research Software 93

Research Software Feedback Software Messaging Reporting Tools 93

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? We’re also looking at what product managers do to increase the survival chances of their products. We talk about product failure when the product doesn’t meet its objectives or goals. Product failure is often attributed to poor UI/UX.

Feedback Software 94

Feedback Software Research Software User Testing Analytic Tools 94

Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. We cover these in detail in our guide, so read on if you want to take care of SaaS growth properly in 2021.

Analytic Tools 87

Analytic Tools Feedback Software Research Software Onboarding KPIs 87

BrainMates

JULY 23, 2023

But the changes that are now visible on the horizon, driven by the sudden emergence of functional AI tools, are difficult to comprehend even for product leaders who have become accustomed to rapid technological change. These frameworks are designed to improve the effectiveness of teams collaborating on software development.

Generative AI 52

Generative AI Research Software Product Research Data Visualization 52

Userpilot

JUNE 20, 2023

An exceptional user onboarding experience can make all the difference for your SaaS company's growth. 1 Product Rantz by Userpilot Product Rantz by Userpilot. Userpilot's Product Rantz is a new release from last week. Author: Emilia Korczynska is the Head of Marketing at Userpilot. . #2 on Goodreads.

Onboarding KPIs 87

Onboarding KPIs Feedback Software Research Software Books 87

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? We also look at: Responsibilities of product teams Key roles you may want to include Different ways to structure your team Examples of different structures Let’s get right to it! Userpilot is a growth platform with advanced feedback and analytics functionality.

Analytic Tools 82

Analytic Tools Feedback Software Research Software Product Research 82

Userpilot

SEPTEMBER 10, 2022

This post lists the different questions to ask users on your survey concerning their experience with your software. Collecting these valuable insights will help you provide a much better user experience with your app. A General UX feedback survey collects data concerning your app's UX aspects. Let's begin!

Customer Feedback 83

Customer Feedback Product Research Feedback Software User Testing 83

Product Management University

AUGUST 2, 2023

Here are 10 things that would happen if product management, product marketing, sales and customer success all had a common view of your target customers. The backlogs that feed Product Development and design would have clearer direction than they’ve ever had, allowing more innovative solutions with superior usability.

User Testing 130

User Testing Research Software Market Research Roadmap 130

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 92

User Testing Feedback Software Research Software Product Research 92

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

SEPTEMBER 2, 2021

Acquisition, activation , adoption , retention , revenue , and referral are the six pirate metrics for measuring growth in the SaaS industry. Before pursuing diversification or new product verticals, you must first conquer your existing market. What is a growth strategy in SaaS? How is SaaS growth measured?

Feedback Software 79

Feedback Software Research Software User Testing Onboarding KPIs 79

The Product Coalition

MAY 2, 2023

Enter the Explain Like I’m 5 (ELI5) framework, breaking complicated concepts into easily digestible bites. Remember, teachers are pros at spotting misinformation, so make sure your message is honest and well-researched. It can also help you uncover deeper insights into your product’s purpose.

Customer Feedback 78

Customer Feedback Product Marketing Marketing Strategy 78

Mind the Product

OCTOBER 11, 2019

If building products is hard, positioning your product is harder. No matter what you build and sell, how you position your product dictates what you do. How you prioritize, marketing campaigns, sales strategy, it all changes based on how your product is positioned. So where do you start?

Positioning 100

Positioning User Testing Product Research Data Visualization 100

Userpilot

MARCH 18, 2022

Your product messaging should attract the right audience and help them see your product as the perfect solution to their problems. In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience.

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

AUGUST 29, 2022

Since customer success is a relatively new career, CSMs tend to take tasks from sales, support, product marketing, and more than they can handle. The 11 most impactful customer success processes involve: Welcoming the user and leaving a positive first impression. Implement self-service support with in-app help centers.

Feedback Software 90

Feedback Software Research Software User Testing Customer Feedback 90

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Every business is unique, and metrics frameworks apply differently 5.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Usersnap

SEPTEMBER 29, 2022

Competitive analysis of current market offerings absolutely helps your SaaS company. However it isn’t the only thing, and perhaps a quite overrated approach to achieving SaaS growth. Not only is tracking the competition daunting, it doesn’t ensure the product chiseled and shaped will be used by YOUR user base.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

The Product Coalition

FEBRUARY 2, 2023

As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time.

User Testing 141

User Testing Feedback Software Product Research Research Software 141

Usersnap

JUNE 30, 2022

What Is Meant By Product Led Growth And How It Can Help in SaaS Product Management? The 8 main points to product-led growth How is Product-Led Growth The Right Strategy For Your SaaS Business? What Is Meant By Product Led Growth And How It Can Help in SaaS Product Management?

Feedback Software 52

Feedback Software Research Software Analytic Tools User Testing 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

FEBRUARY 17, 2023

So if you want to learn how to better understand your customers’ needs, pain points, and desires and ideate solutions that will satisfy them while driving growth for your business, you’re in the right place. Initial product discovery takes place before the product launch and leads to the creation of the MVP.

Product Research 91

Product Research User Testing Data Visualization Analytic Tools 91

The Product HQ

APRIL 20, 2024

Both require hard and soft skills to become an adept product manager. These skills include recognizing market opportunities, customer research, product road mapping, and modeling. That said, this position demands proficiency in both technical and social areas within the role.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Userpilot

NOVEMBER 21, 2023

Product launch checklists help align the efforts of all team members, enhance quality assurance, help mitigate risks, enable the evaluation of the launch, and help you deliver a better customer experience. Develop a product that meets customer needs and expectations. To evaluate your in-app messages, use flow analytics.

Product launches 84

Product launches User Testing Product Research Analytic Tools 84

Userpilot

AUGUST 20, 2023

” Over time, companies across different industries have used it as a valuable tool for building successful products. Read on to see how to apply this framework at every stage of your product development cycle and drive product growth. Collect customer feedback with in-app surveys and interviews.

User Testing 78

User Testing Feedback Software Product Research Research Software 78

Userpilot

OCTOBER 21, 2022

Product managers are responsible for the overall product success throughout its lifecycle. The product management role is very complex. Product managers carry out market research, lead product discovery , oversee the development teams as they are working on the solutions, and coordinate the product launch.

Feedback Software 66

Feedback Software Analytic Tools Research Software User Testing 66