The Product HQ

FEBRUARY 1, 2023

Curious to know how to advance your career as a long-term product manager as either s group product manager or principal product manager? Product managers are responsible for establishing a product’s vision and long-term business strategy while ensuring that all stakeholders are aware of said strategy.

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Intercom, Inc.

JANUARY 14, 2021

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. And you need to understand how the groups differ. And it boiled down to three key areas: product vision, product strategy, and product execution.

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Gocious Blog

OCTOBER 12, 2022

In the Spring of 2022, we surveyed a group of product manufacturers across the United States to learn more about how companies implement their product strategies, gauge their satisfaction with their methods, and learn more about which tools they use.

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The Product Coalition

SEPTEMBER 28, 2022

In this series, I look at what I wish I had known when I started as Head of Product… Summary Understanding strategy allows you to effectively delegate, motivate and align so you can move from a nice boss to an effective leader. There’s no separate ‘product strategy’ from company strategy?—?strategy

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BrainMates

OCTOBER 10, 2023

Disrupting the Product - Strategy Questions Answered By DIANE SEXTON Even though periods of decline are a normal part of the economic cycle, there is no denying the enormous pressure these periods place on our organisations. Currently AI is seen as more of a risk than an opportunity in the product space.

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Mind the Product

JANUARY 13, 2020

Mel McVeigh is the Product Director at Condé Nast , one of the largest publishers in the world, responsible for brands such as Vogue, GQ, and The New Yorker. In her ProductTank London talk, Mel takes us through how to create a global product strategy. She focuses on the following key points: Strategy.

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Mind the Product

APRIL 19, 2019

Nicholas introduced his talk with some wise words from the ancient Chinese military strategist and philosopher Sun Tzu which should resonate with most product managers: “Strategy without tactics is the slowest route to victory, tactics without strategy is the noise before defeat.”. However, you can rectify disconnects.

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Mind the Product

OCTOBER 14, 2019

In this ProductTank San Francisco talk, Sam, now with that experience behind him and as Head of Product at Fivestars , outlines: What a good product strategy looks like. How to create a good strategy. What Is Good Strategy? Product strategy also doesn’t need to focus on product vision.

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Innovatemap

JUNE 27, 2023

We’re always proud of the work we do to create products that change the world, but this was a full-circle moment for our team.” To give the teachers a better understanding of what we do at Innovatemap, we separated into small groups to design a to-do app for teachers. Brainstorm — what solutions help teachers be more productive?

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BrainMates

NOVEMBER 22, 2022

5 Steps to Product Strategy. As product management evolves into a critical strategic function in organisations, its effectiveness in driving both customer and business value will increasingly depend on – and be influenced by – people outside the product team. This is where a well-defined product strategy comes in handy.

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Product Strategy Strategy Customer Experience Product Research 59

The Product Guy

MARCH 16, 2018

Guest Post by: Marissa Fong (Mentee, Session 5, The Product Mentor) [Paired with Mentor, Bill Gourlay]. Product management requires product strategy. These are all key questions addressed as part of product strategy. Below were what I brought to the products and how I was able to drive for quick results.

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Amplitude

JULY 29, 2020

When it comes to product strategy, there is so much conflicting advice that getting started can be confusing. Some companies’ strategies are so generic that they could mean anything, or nothing at all—as perfectly illustrated in this product strategy madlibs , which fills in the blanks with buzzwords and jargon and calls it a strategy.

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The Product Guy

OCTOBER 9, 2018

I became a product manager because I wanted to take a more strategic role at my company. First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder).

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Roman Pichler

FEBRUARY 19, 2024

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

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Roman Pichler

DECEMBER 4, 2023

Let’s make this more concrete by looking at a popular product discovery tool, Teresa Torres’ Opportunity Solution Tree (OTS). [2] 2] Before I proceed, let me point out that I am neither a product discovery expert in the sense discussed below nor do I fully endorse the specific approaches created by Marty and Teresa.

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Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Group dynamics: You know what it takes for a group of people to effectively work together , and you are able to help a group of individuals jell.

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Roman Pichler

MAY 4, 2022

For a commercial, revenue-generating product the key stakeholders might include a marketer, sales rep, and customer service rep, for instance. Consequently, a product team is a cross-functional group that comprises everyone required to progress the product and achieve product success.

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The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

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Gainsight

OCTOBER 16, 2020

The Impact of NRR on Valuation for Public SaaS Companies, Software Equity Group; July 2020 [link]. Unicorns like Canva , Asana , Airtable , Notion , and Coda get it—with their emphasis on leveling up their product and driving net retention, their valuation has skyrocketed. That’s why we created four tracks for this event.

Product Strategy 59

Product Strategy Strategy Customer Experience User Testing 59

Roman Pichler

APRIL 5, 2022

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. Assess product strategy and adjust if necessary.

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Weak Development Team Product Management Product Manager User Testing 265

Roman Pichler

JULY 5, 2022

The Head of Product Role. A head of product is someone who manages a group of product people—individuals who look after one or more products and who may be called product manager or product owner. The responsibilities I share below are based on my work with product leaders and product practitioners.

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ProductPlan

OCTOBER 3, 2019

But for every success story, there’s a graveyard of failed products laid low by bad product strategies. A bad strategy is hard to overcome. And if no one realizes it’s wrong or adjusts course quickly, a promising product can become a lost cause. What Does a Bad Product Strategy Look Like?

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Weak Development Team Product Strategy User Testing Strategy 56

Roman Pichler

JUNE 1, 2020

This is particularly helpful when you are faced with a large group of stakeholders, which is not uncommon in bigger companies. As its name suggests, the grid analyses the stakeholders by taking into account their power and interest; it assumes that people take a low or high interest in your product and have low or high power.

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ProductPlan

MARCH 17, 2021

At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. All too often, customers are losing out to more influential stakeholder groups and other priorities. Start with the product vision statement, then set out your goals and initiatives. Making it Personal.

User Testing 63

User Testing Reporting Tools Data Visualization Customer Feedback 63

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. More Information : 8 Tips for Creating A Compelling Product Vision and Strategize , pp. Target Group is (too) Big and Heterogenous.

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Mixpanel

MAY 20, 2020

That’s why I developed a new model for product-led engagement based on building adaptive product teams that, by definition, adjust their actions and behaviors to the organizational context. Below, I’m sharing some guiding principles to help teams move away from a one-size-fits-all approach to product strategy.

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Roman Pichler

MAY 3, 2023

This will not only benefit your product. It will also have a positive impact on team morale and productivity. Adapt the Product Strategy to Respond to New Technologies Finally, you should systematically assess the impact of a new technology on the product strategy and determine if it has to be changed.

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Roman Pichler

JUNE 7, 2022

The value the product should create is not clearly understood : A validated product strategy and an actionable product roadmap are missing. If this data is actioned, bad product decisions will be made. Do this at least once per quarter, as a rule of thumb, ideally as part of the product strategy reviews.

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Roman Pichler

NOVEMBER 1, 2022

If you say yes to every request, you are in danger of creating a Frankenstein product—a product that is a collection of unrelated features, offers a weak value proposition, and gives rise to a poor user experience. Decline stakeholder requests if they aren’t aligned with the product strategy.

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ProductPlan

MARCH 17, 2021

At its most basic level, a customer-led product strategy means that your customers are the top priority at all times. All too often, customers are losing out to more influential stakeholder groups and other priorities. Start with the product vision statement, then set out your goals and initiatives. Making it Personal.

User Testing 52

User Testing Reporting Tools Data Visualization Customer Feedback 52

The Product Coalition

MARCH 6, 2019

We’ve taken all these findings onboard and put together this comprehensive product strategy checklist for you to follow. Simply follow the below steps and tick them off in turn to deliver the best mobile app product you can. Simply put, you should be obsessed with perfecting the mobile app experience your product provides.

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Roman Pichler

MARCH 4, 2019

Coming up with a set of tools to capture important strategic decisions reminded me of treasure maps: It should guide you to product success, bearing in mind that not all treasure is silver and gold, as Captain Jack Sparrow put it. The map below shows the strategy tools I find helpful to make effective product strategy decisions.

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ProductPlan

APRIL 10, 2019

But shouldn’t the guiding document for the product strategy be more than just a set of ingredients? Since a product roadmap is often the defining document for encapsulating the execution of product strategy, it would be awfully nice if it also communicated the objectives of that strategy, but this is rarely the case.

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airfocus

MARCH 20, 2020

With the appropriate techniques, tools, and strategies in your toolbox, you can transform a room of colleagues into a well-oiled decision-making machine. Find out more, in our ultimate guide to group decision-making.

Strategy 40

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Roman Pichler

JULY 6, 2021

Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Group dynamics: You know what it takes for a group of people to effectively work together , and you are able to help a group of individuals jell.

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The Product Coalition

OCTOBER 28, 2019

Groupon and CarMax Discuss Mobile and Digital Product Strategy at the Open Mobile & Digital Experience Summit (Nov 7–8, San Francisco) In 2019, an exemplary customer experience strategy will be the difference between your brand and your closest competitor.

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Mixpanel

JANUARY 28, 2020

Context matters: Using market data to guide product strategy. so you build out that part of the product. Before rolling features out to all users, you can test early versions with a small group, providing an avenue for calculated bets informed by data. Which experiments are driving up engagement?

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