Mind the Product
MARCH 12, 2020
Product managers often use skills like strategic thinking, user research, product prioritization / backlog grooming, data analysis, and communication. Most importantly, effective product managers spend time doing product discovery , the process in which new ideas are iterated and validated with actual customers.
Product Talk
SEPTEMBER 7, 2022
Their goals are to learn about user intent through user input and implicit signals and use the knowledge they gain to tailor the search experience and help the user move down the funnel. Sören describes trivago as a mature product that found product/market fit 15 years ago with its hotel metasearch.
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Userpilot
AUGUST 22, 2023
Clear guidelines enclosed in the tracking plan drive data democratization by fostering independent data analysis, and collaboration between teams. User properties enable better user segmentation and help teams deliver personalized experiences for different user groups. Which customer data to include in a tracking plan?
The Product Coalition
JUNE 13, 2021
For example, are we looking now to build the product that will make us a unicorn within the next five years, or are we looking to meet this year’s revenue goals despite a change in the market? What you are choosing to do: for product strategy, this means defining?—?in Even higher-level goals can be refined and detailed.
Product Talk
MARCH 3, 2021
Customer journey maps, story mapping, impact mapping—there are lots of ways to externalize your thinking. Principle 1: Encourage Teams to Discover Opportunities through Continuous Customer Touch Points. Discovering opportunities through continuous customer touch points is one of the guiding principles of continuous discovery.
Sachin Rekhi
FEBRUARY 16, 2020
Sometimes these visions of the future are also shared with existing and potential customers to help portray your company's ambitions. Elon Musk has put out some of my favorite product vision walkthroughs. Strategy: Product/Market Fit Hypotheses. Design: Customer Discovery Insights.
The Product Coalition
JANUARY 1, 2020
When I talk to a potential customer and they give me good feedback, I have to assume they mean it. On the other hand, if a customer told me that the product wouldn’t work for them despite my attempts at convincing them, I know the door is closed. Generic advice and guidelines don’t help beyond a point.
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