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A custom ChatGPT model that helps accelerate product innovation Watch on YouTube TLDR In this episode, I interview Mike Hyzy, Senior Principal Consultant at Daugherty Business Solutions. He explains how to conduct an AI-powered design sprint that transforms product concepts into clickable prototypes in just hours instead of weeks.
I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Don’t get me wrong.
In this context, solutions aren’t product solutions, but rather internal programs and processes that effect change within the organization. I realized that they perfectly summarized what matters to me in discovery, so I decided to share them with you. We can’t get very far in discovery if we don’t know who our audience is.
A lot of product teams claim to be focused on their users. They might even have regular steps in their processes that remind them to put their users’ needs first. This is why Teresa talks about continuous discovery in terms of forming new habits. Sören is quick to point out that this wasn’t a solo effort, though.
What happens when you build a product or service around what you think potential customers want, only for them to buy something else? For starters, it shows you dont know your customers well enough. But worse than that, it leads to lower revenue, failed products, and plummeting customer loyalty.
A few months ago, fellow Product Talk coach Hope Gurion and I sat down to discuss why there’s no single right way to do discovery. Welcome to “Why There’s No Single ‘Right’ Way to Do ProductDiscovery.” We’re both productdiscovery coaches with Product Talk. Find it here.
The Dilemma With ProductDiscovery. Even with very short cycles between discovery and delivery, it can take up to several months from identifying a user problem to the release of a potential solution to real users. The Magical Intersection of ProductDiscovery. Understanding User Needs is key.
Product operations is an emerging function. How does it help modern product management organizations to scale effectively? Similar to the emergence of design ops in the last five years, product operations fulfills a need to streamline a scaling function. What product ops is. What Product Managers do.
As Product Managers, we perfectly understand the need to generate and use customerfeedback. What isn’t so often clear is how to do this on a day-to-day basis, when we’re not as experienced or when we deal with “less than ideal” products and organizations. By itself, that’s absolutely meaningless.
The Customer Service Gap Model By ADRIENNE TAN In competitive markets, delivering superior customer value is a top priority. It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations.
Frictionpoints, like confusing onboarding or sluggish navigation, can turn new users into churn statistics. In addition, balancing feature rollouts, targeted messaging, and feedbackloops across mobile and web often feels like spinning plates. Pro tip: Limit carousels to 35 slides to avoid overwhelming users.
Mastering the craft of product management is no easy task. I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables. Vision: Vision Narrative.
As Product Managers, we perfectly understand the need to generate and use customerfeedback. What isn’t so often clear is how to do this on a day-to-day basis, when we’re not as experienced or when we deal with “less than ideal” products and organizations. By itself, that’s absolutely meaningless.
Part 2 of series on experimentation When should product managers experiment? 10 guidelines to design high impact experiments. Running Experiments has become one of the most valuable tools for Product Managers to validate ideas, de-risk releases and measure the impact of their work. And when are experiments invalid?
Empathy is a critical skill for product managers, as it enables them to deeply understand and connect with the users they are designing for. By putting themselves in the users’ shoes, product managers can gain valuable insights into their needs, motivations, frustrations, and goals.
took over the company in 1952 and decided to make his mark through modern design, they’ve become the single largest design organization in the world, with over 1500 designers working in innovative products from machine learning to cloud to file sharing. Userresearch is a vital part of the design process. Since Thomas Watson Jr.
Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and painpoints , and make the user experience consistently good at all stages of the user journey. Goals are the specific UX objectives the product aspires to achieve, for example, improving usability.
Who is responsible for userresearch at your SaaS? If it’s the latter, your organization may benefit from democratizing research. TL;DR By democratizing research, you make it more accessible and inclusive across your organization. Research democratization empowers staff at every level to make data-driven decisions.
Indeed, customer retention becomes even more important as your business grows and customer acquisition costs soar. Existing customers are high-value, low-effort assets that can serve as primary revenue drivers. This makes customer retention an important performance indicator for any business strategy.
According to the 2024 State of CX Personalization Report by Medallia, customers who go through very personalized experiences rate their overall satisfaction as 9.4 By developing a customer segmentation strategy, you can build the right segments, analyze their behavior, and set tactics to reach them through tailor-made initiatives.
With all the best practices out there, improving CX without a customer experience roadmap can get overwhelming. Building a roadmap can help you understand your customer’spoint of view, determine the CX tactics you should apply, and prioritize the tasks with greater returns. Design the customer journey map.
Project Aristotle ’s researchers proved that you could not design a perfect team, even considering the team's size, diversity of skills, experience, and personality traits. In short, the Project Aristotle “researchers found that what really mattered was less about who is on the team and more about how the team worked together.”
What is inclusive product design? Why is it important for product managers ? How can you incorporate it into the product development process? We also look at a few excellent examples of inclusive product design in SaaS. Accessibility is one objective of inclusive product design. Are you ready to dive in?
The real challenge is shaping an experience that keeps users engaged and drives continuous growth. As a product manager, I know that even small frictionpoints cause users to drop off. It starts with understanding user behavior, improving performance, and delivering a seamless experience.
It creates a sense of reliability among the customers, fosters trust, and encourages product adoption and loyalty. TL;DR A brand experience includes the interactions and perceptions a customer shapes during their customer journeys. This perception includes the visual identity and how customers perceive the brand itself.
For startups and product owners, the stakes are high, and the path is treacherous. SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. It illuminates your target audience, their painpoints, and desires. Yet, it’s a double-edged sword.
How can message mapping support your company’s communication with customers and drive product engagement ? TL;DR A message map is a document outlining what and how the organization should communicate with customers, aimed at helping teams articulate a clear and consistent message about the product. Let’s get to it!
Before we get into the nitty-gritty, here’s why you need a messaging strategy in the first place: Clarity and consistency : A well-defined messaging plan ensures that product communication is clear and coherent across channels, so your audience understands (and trusts) your brand story and values. User persona example.
Functionality is a must when it comes to attracting customers, but it’s user experience that helps you retain them. Wondering how to create an outstanding user experience ? Read this article to discover 17 UX design principles to drive customer satisfaction and loyalty. Let’s dive right in! Book the demo!
We conducted userresearch for the site and we will share what we’ve learned from it in the following case study. A UX research-only project. Therefore, they wanted us to conduct extensive userresearch aimed at understanding the main problems their users were currently facing.
As a UX researcher, I’ve had many opportunities to collaborate with people from different roles. While doing so, I have realized that areas of customer service and UX — traditionally quite different things — have a lot in common. But what is good customer service? Customer service as a resource for UX.
UX researchers, Soma Ray & Stephanie Agotborde, describe how they created the ultimate UX super-team at Booking.com. In the following video and transcript of their talk at BetterUX London 2019 , Soma and Stephanie discuss their belief that research is a team sport, rather than a monolithic process that sits in isolation.
We are going to show you how to set up your design & feedback workflow for making feedback from colleagues and customers actionable and manageable again. Drop your existing feedback tool. Because chances are little that it will fit into the workflow of your designers, developers, and customers. Here’s why.
Each week I tackle reader questions about building product, driving growth, and accelerating your career. Consider these recent news items that caught my attention: When Italy banned ChatGPT, the productivity of coders in the country fell by 50% before recovering. .” 👋 Hey, Lenny here! But you’re wrong.
While this point has been raised in many conversations for decades, there’s still a gap in understanding how to successfully make software accessible. According to some businesses, no explicit rules exist for how to make their products truly accessible. This is why the Web Content Accessibility Guidelines (WCAG) were established.
At ProductPlan, we treat product design with intention. From inception to delivery, we follow a rigorous process that ensures our customers get the best possible user experience. By hosting design sessions with engineers, PMs, and product designers , we gain different perspectives on a single problem. We thought so.
User interface design is not just about drawing buttons and icons—it’s about designing the way users can interact with your product. But as a SaaS business, how can you design a UI that opens the door to increase product engagement ? There are various types of UI design, including: Graphical User Interface (GUI).
A robust design system should not only streamline design and development processes but also ensure scalability as the organization grows, adapts to new platforms, and handles diverse product requirements. By tagging components, teams can use automation to track where and how frequently they are being used in production.
You give them the same product. Those aspects show the difference between crowdsourced testing and beta testing. The conditions surrounding these two test types are very similar. The conditions surrounding these two test types are very similar. There are three primary distinctions: Who’s performing the test?
TL;DR A customer experience Designer (CX Designer) focuses on creating and optimizing the interactions that customers have with a company’s products or services. This role is dedicated to enhancing every touchpoint in the customer journey to ensure a seamless, engaging, and satisfying experience.
How important is customer success KPIs to your SaaS business? Customer success metrics help you analyze how effectively you help customers gain value from your SaaS product. When measuring customer success metrics, it’s never only about the results. What is customer success in SaaS?
Do you love user personas? At UX studio, we recently had a great conversation about user persona creation which showed us that most designers and researchers have their doubts. This blog post has been written to discover the pitfalls of user personas and how to avoid them. How do we create valid user personas?
An Infograph showing about disabilities in the world How accessibility helpful for people and beneficial for business in product design ? For People: Inclusivity: Accessibility ensures that products are designed to be used by a diverse range of people, including those with disabilities.
Design systems are essential tools for maintaining consistency, scalability, and efficiency in product development. As teams grow and user needs evolve, even the best design systems require constant evaluation and iteration. Consistency check: A critical aspect of a Design System is consistency across different platforms and products.
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