Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. We will cover what they are, why you need them, and how to create one for your SaaS business using real examples. Let’s get started!

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Intercom, Inc.

OCTOBER 30, 2018

The most common way to think about leads is to put them in two buckets: inbound and outbound. These are the invisible buyers who visit your website, check out your product and even research your solution on a site like G2Crowd or LinkedIn, but ultimately, never get in touch. Find and pick the right sales tool.

Research Software 146

Research Software Outbound Inbound Data Visualization 146

Userpilot

JUNE 22, 2022

The aim of the hook model is to make the user see your product as the obvious solution to their problem; this happens through repeated exposure until using your product becomes a routine behavior. In SaaS, the model gives the product teams the tools they need to develop products with high customer engagement rates.

Research Software 59

Research Software Feedback Software Customer Experience User Testing 59

Intercom, Inc.

MAY 6, 2019

But these metrics taken in isolation don’t reflect whether users are successfully incorporating your product into their daily routine, adding it to their lineup of business tools or embracing it as something they can’t do without. Increase your product magnetism. Decrease the fear and uncertainty of change.

Onboarding KPIs 196

Onboarding KPIs Customer Experience User Testing Research Software 196

Lenny Rachitsky

MARCH 12, 2024

Subscribe now P.S. Don’t miss Lennybot (an AI chatbot trained on my newsletter posts, podcast interviews, and more), my PM recruiting service (we help you hire Sr. Two years in, I’ve learned a ton , and the podcast is consistently a top 10 technology podcast globally , with a 5.0 People will start to come to you.

Technical Review 137

Technical Review Analytic Tools Research Software Feedback Software 137

Gainsight

FEBRUARY 2, 2024

Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. As a result, it’s common for these customers to quickly abandon new platforms. In short, customer training leads to customer retention. What Is Customer Training?

Education 52

Education User Testing Customer Experience Research Software 52

Pragmatic Marketing

OCTOBER 11, 2019

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. So we generally know a lot about our target market and our customers going into something like this.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. So we generally know a lot about our target market and our customers going into something like this.

Product launches 70

Product launches Research Software User Testing Product Research 70

Brian Balfour

JUNE 20, 2017

Patreon is a platform that allows people who make things -- everything from music to blog posts to journalism to comics -- to to run a membership business for their fans. It's a number where we believe the platform has meaningfully changed a creator's life and ability to create more, focus more on their craft, and in many cases go full time."

Research Software 84

Research Software Onboarding KPIs User Testing Customer Experience 84

Business of Software Conference

MAY 21, 2020

Alex Yang: The company where we work builds technology to fight global poverty. Our current product is a biometric fingerprint scanner paired with an Android app. There’s inbound hiring and there’s outbound hiring. Inbound hiring is when the candidate comes to you. like all craftsmen hackers like good tools.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Business of Software Conference

JANUARY 16, 2020

Sometimes it takes a system design engineer and some cat gifs to really help you see what you’re doing and this funny and informative talk from Boston in 2019 has both! Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? The research on this is kind of interesting.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

Pragmatic Marketing

NOVEMBER 9, 2009

While software development teams have been moving toward agile methods for years, many product managers are only now becoming aware of it. An agile approach applies collaborative and continuous improvement concepts to software development. Will any company perform this type of research for each product project? Probably not.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Intercom, Inc.

JULY 6, 2021

You’ll either need to set up regional teams to provide round-the-clock coverage or look into self-service solutions such as chatbots or a knowledge base to help customers during off-hours. Support leaders say robust tools, KPIs, and handoff practices are key. Invest in workforce management resources.

Customer Experience 232

Customer Experience Data Visualization User Testing Customer Feedback 232

Intercom, Inc.

OCTOBER 29, 2020

I moved out to the East Coast of the US to go to Harvard where I majored in applied math with a focus on decision systems and artificial intelligence before it was cool. And that was my first time in enterprise software – I’d spent some time in consumer software before that and did that for a few years.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Intercom, Inc.

JULY 19, 2021

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. Conversational support is the modern way to resolve customer questions through a digital-first, messaging-based interaction.

Weak Development Team 129

Weak Development Team Reporting Tools Research Software Feedback Software 129

Intercom, Inc.

NOVEMBER 5, 2019

Speed is our solution to hitting ambitious targets and increasing our efficiency. We do some interesting things in terms of implementing automated text messaging and leveraging chatbots and things to that nature. Because you sent me an email, you called me, you sent me a text message. Dave: Awesome. Now there are 12 options.

Research Software 139

Research Software User Testing Analytic Tools Reporting Tools 139

Intercom, Inc.

FEBRUARY 27, 2020

The technology for Resolution Bot has been waiting in the wings, but the user experience has been risky. That’s why we built a curation tool to help you search how your customers have asked questions in the past. And we have the machine learning technology to build a bot that can come in and can help and not look stupid.

User Testing 23

User Testing Artificial Inteligence Data Visualization Customer Experience 23

Intercom, Inc.

MARCH 19, 2019

By default, our Messenger shows a small “We run on Intercom” message that links out to more information. Some social media platforms charge you only if they help you acquire a customer, while others may charge you based on the number of views or clicks your ads get. Research backs this up. Email marketing.

Customer Experience 166

Customer Experience User Testing Customer Feedback Strategy 166

Intercom, Inc.

FEBRUARY 10, 2022

The report highlighted how support teams were adopting conversational support tools to meet rising customer expectations and a flood of inbound queries. Almost half of support teams are slowed down because their tools aren’t integrated. The empathy void isn’t solved by more training. Doing more with less.

Reporting Tools 211

Reporting Tools Research Software Feedback Software User Testing 211