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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Marketing technology is now the largest portion of total marketing budget (29% on average according to Gartner ).

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Product in Practice: Getting Value Out of In-App Surveys Takes Iteration

Product Talk

In each instance, Ellen found a solution that didn’t require too much time or technical know-how to set up. While Orion had started with a B2C focus, they got a lot of inbound interest in the B2B space. While her results were far from perfect, they’re a great reminder that continuous discovery is a journey. Yes we really want you!

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Userpilot Integrations: How Userpilot Gets Along with Your Tech Stack

Userpilot

If you’re looking for the technical documentation on Userpilot integrations, go here. Such links allow you to convert and send Userpilot flows data to become compatible with other products and services in your own tech stack. Add the product’s name and as many details as you’d like and shoot them over to us!

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Customer-led Growth: Why Delivering a Delightful End-to-End Experience Matters

The Product Coalition

In recent years, PLG, or Product-Led Growth, has become a significant buzz in the tech world, and rightfully so. PLG is often compared to traditional inbound and outbound methods, which focus on more traditional marketing practices, such as email campaigns, advertising, lead generation, and sales activities, to name a few.

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CX expert Bill Price on creating frictionless customer experiences

Intercom, Inc.

Delayed orders, faulty services, missing information, you name it – every time a customer reaches out, it tells you something about the friction they’ve experienced. “Instead of trying to optimize the contact center experience with all sorts of things, they said, ‘Let’s get rid of an inbound phone number.’

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8 B2B SaaS Marketing Tactics to Try in 2021 [Ft. Hubspot, Neil Patel, Kontentino & More!]

Userpilot

Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Inbound Marketing. Inbound marketing means creating valuable content for your target audience to help them find you themselves. Social Media. Ebooks, whitepapers, etc. Paid digital ads.

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The future of customer acquisition with HubSpot’s Meghan Keaney Anderson

Intercom, Inc.

During the course of her time there, she’s seen HubSpot grow from a small, plucky startup into a billion dollar household name. We’ve gone from the enthusiastic disruption of traditional gatekeepers (like newspapers, radio and broadcast television) to falling into line behind less than a handful of new tech giants.