Aligning Product Managers and Product Marketing Managers for Success – Interview With Aatir Abdul Rauf
Userpilot
MAY 30, 2024
Leadership support , shared ownership of outcomes, cross-functional training, and celebrating collaboration can encourage PM-PMM alignment. They articulate the value of the product and make it compelling to prospects through messaging and positioning exercises. What are some key differences in priorities between PMs and PMMs?
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