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How To Conduct A Mobile App Usability Test: The 2023 Guide

The Product Coalition

Usability testing is an important part of the app development process because it helps to ensure that the app is easy and enjoyable to use. This is particularly important for mobile apps, as users have high expectations for the apps they use and are quick to uninstall those that are difficult or frustrating to use.

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Enhancing Soundcloud’s Discovery Experience and Positioning through Content Categorization

The Product Coalition

You can find the first part here: Case study: what’s wrong with Soundcloud and what opportunity it misses I will be exploring how differentiating the content can: Allow a highly tailored experience across different areas of the product Help Soundcloud catch strategic opportunities while playing with their own strengths.

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How to start your career as a UX researcher

nulab

UX research is a job that focuses on making sure this doesn’t happen. They get to know a website’s users inside-out so the finished product lands way better than a friend’s well-meaning suggestion. What is a UX researcher? UX is short for ‘User eXperience.’ UX research is part of this process.

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3 Useful Methods for Gathering Generative Research Insights

UX Studio: Product Management

Generative research , sometimes referred to as discovery or exploratory research , is defined by Usertesting as “a method of research that helps researchers develop a deeper understanding of users in order to find opportunities for solutions or innovation.”. That’s why we do generative research.

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UI UX Roadmap for Starters: How to Become a Designer?

Userpilot

Now, there are some essential steps you need to follow in order to start a UI/UX design career: Learning the design principles for both UI and UX includes mastering user personas, wireframing, prototyping, color theory, typography, and layouts. Practice, research, and networking are key to your professional growth in UI/UX design.

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How Storytelling can improve User Experience

Imaginary Cloud - Design

A good user experience strategy considers the powerful impact of storytelling, once it can guide the user through a compelling narrative by adding value to an app or website , and consequently, to the whole business. How Storytelling can create memorable User Experiences. Stay tuned!

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Recap of 2017 Predictions & Trends for User Experience Design & Research

Userzoom

At the start of 2017 I made several predictions about UX design and research. It’s been an exciting and productive year for us and I hope it has been for you as well. We have seen several Researchers and Designers demonstrate value within their organizations and have climbed career ladders into leadership positions.