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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. Meet your target users and get feedback.

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How Communicating More Can Help You Succeed as a Product Manager

The Product Guy

Sharing product information within your company is one of the most valuable things you can do as a product manager. Hold a recurring meeting once per month that gets you in front of a cross-departmental audience. Invite people not only from Product & Tech, but also Support, Sales, Training, and any other relevant group.

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What is the Product Operations Career Path?

ProductPlan

This supporting function enables the success of the product management team. Generally, organizations develop product operations roles as needed to offload non-core tasks from product managers. The goals are to increase the efficiency, effectiveness, and value-add of product management.

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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Roadmapping is at the core of product strategy and product management. I want to make the case, informed by the writing of Marty Cagan , particularly his book Inspired and by learning from Teresa Torres , through her workshops and team coaching , that output or feature-based roadmapping is a thing of the past in product management.

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The 3 core skills to master real-time selling

Intercom, Inc.

That’s what live chat tools for sales teams make possible. The big difference is with the live chat funnel, you do this in real-time, which requires sales teams to exercise a few new muscles. Here are 3 critical skills that sales managers need to help frontline reps build in order to maximize the benefits of live chat.

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Stop Selling Your Product, Start Selling Your Point of View | April Dunford | BoS USA Online 2020

Business of Software Conference

Startups often struggle to communicate the value of their products, particularly in sales meetings. April Dunford BoS USA Online 2020 from Business of Software Conference. Get Weekly Advice From Software Experts. But they don’t necessarily know what the state of the art is on these technologies.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. I've been intentional in socializing this ethos across the company through all-hands meetings, cross-departmental emails/newsletters, etc.,