A Strategy Map

Roman Pichler

The map below shows the strategy tools I find helpful to make effective product strategy decisions. Additionally, you should be able to correctly state the information captured by the product vision and strategy , product roadmap , KPIs , and business model on the map above.

Dear Strategy 095: Long-Distance Strategy Management

Dear Strategy

This week’s question is… Dear Strategy: “How do we best handle having the Engineering and Innovation groups working in different locations than the Manufacturing groups? How do we manage the long-term strategy for Manufacturing and Engineering in two different locations?)”.

Establishing an Effective Product Strategy Process

Roman Pichler

Why a Product Strategy Process Matters. In the picture above, the product strategy describes how a visionary, inspirational goal is attained. The product roadmap shows how the product strategy is put into action by stating dates, measurable goals, and selected features.

Product and Pricing Strategies to Realize Customer Value

bpma ProductHub

Yet how often do we, as product managers, think directly about customer value? Designing products, improving product quality, ensuring product delivery, setting… Product Strategyby Peyton Marshall – Businesses need to add value.

A Simple Framework for Complex User Goals

Speaker: Hannah Stegen, Customer Service Manager, Crescendo

Why Product People Should Care About Business Strategy

Roman Pichler

Business Strategy vs. Product Strategy. A business strategy describes how a company wants to achieve its overall aspiration and create value for its users, employees, and shareholders. Elements of an Effective Business Strategy. Which management systems are required?

Product Management Strategies for Supporting Collaboration by Gretchen Anderson

Mind the Product

In relation to product management, teams could focus on a vision of the future and dedicate time to co-creating it. The post Product Management Strategies for Supporting Collaboration by Gretchen Anderson appeared first on Mind the Product.

Product Strategy, the Missing Link by Nicholas Goubert

Mind the Product

It may be obvious, but defining your strategy, goals, and mission is something we all need to have rooted at the heart of everything we do – but it’s very easy to get pulled in countless different directions while we try to deliver against these.

Software As A Promise: Balancing Trust and Strategy Builds a Foundation for Success

bpma ProductHub

by Davide Cis –In the world of Enterprise Software, our panelists presented strong arguments for what we will call “Software as a Promise (SaaP)”: a framework that product managers should adopt to engage clients and build products that customers will love.

What is Good Product Strategy?

Melissa Perri

“What is your Product Strategy? YOU NEED A STRATEGY.” This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan.

Ask the "Right" Questions: Your Analytics-Guided Product Strategy

Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA

Dear Strategy: 061 Strategy Examples

Dear Strategy

On this week’s episode, host Bob Caporale , founder of Strategy Generation Company and author of Creative Strategy Generation , answers the following question: Dear Strategy: “Can you give me an example of a really great or a really bad strategy?”.

How to Create a Product Strategy Without a Clear Company Strategy

Mind the Product

Having “no company strategy” is one of the biggest issues facing product managers, according to a recent survey of over 600 product people. All that was left was to share it with senior management and get the go-ahead….

Dear Strategy: 067 Product Manager Strategies

Dear Strategy

On this week’s episode, host Bob Caporale , founder of Strategy Generation Company and author of Creative Strategy Generation , answers the following question: Dear Strategy: “What are the strategies, tactics, and operations for product managers”.

What is Good Product Strategy?

Melissa Perri

“What is your Product Strategy? YOU NEED A STRATEGY.” Product ManagementWhen I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. He was on edge.

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. Eric Feinstein, Professional Services Manager at Looker, has done workshops with product managers who are looking to add effective reporting.

Strategies to get Started with Predictive Analytics

Mind the Product

While senior management may recognize the importance and value that predictive analytics can generate, they may equally be swamped by other issues and put predictive analytics projects on the back burner.

What does it take to be a great Product Manager?

bpma ProductHub

by Roger Snyder – Recently, 280 Group conducted the largest survey of its kind amongst Product Management professionals. With nearly 1700 participants, we learned which skill sets product managers score strongly on and which are areas for improvement.

Executive Perspectives on Strategic Product Management and Three Common Gaps

bpma ProductHub

by John Mansour – For as long as I have been training product managers (since 2001), senior executives have been telling me that they want their product management function to be more strategic. Understanding the market better than all… Product Strategy

Why We Fail: What I Learned From 5 Years with Friends, Netflix’s Social Strategy

Mind the Product

I write a lot about product strategy, and use Netflix as an example so that others can learn from the company’s success and failure. Because of Facebook’s meteoric rise, the persistent question from Silicon Valley venture capitalists became “What’s your social strategy?”

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. Eric Feinstein, Professional Services Manager at Looker, has done workshops with product managers who are looking to add effective reporting. He will use the example of a product manager of a learning management software system and how she would go through the process of defining reporting for users of the product.

What every product manager needs to know about content strategy

Craft.io

Content strategy is a rapidly growing field dedicated to planning, creating and managing content in all its forms. There’s often the perception that a copywriter will be merely polishing already-adequate copy written by designers, product managers, or engineers.

How your User Adoption Strategy Will Improve LTV and Reduce Churn

Userpilot

Well, I have another one in mind… Creating the perfect user adoption strategy. A great user adoption strategy will help you achieve that level of adoption with your users. In this article, I’m going to show you how to create your user adoption strategy.

Shifting Markets, Shifting Strategy: Three Considerations

Proficientz – Product Management University

Shifting markets usually constitute a shift in product strategy for most organizations. In either case, there are three key aspects of product strategy that matter most. Portfolio & Product Strategy. Contact us to facilitate your next strategy meeting.

Global vs. Regional Product Strategies

Dear Strategy

Dear Strategy: “How do you make sure there is an effective inter-working between different levels in a dynamic strategy evolution?”. Dynamic Strategy Evolution” – that could be the name of a band! Each individual strategy needs to stand on its own.

Measure the Immeasurable: Beyond Vanity Metrics

Speaker: Sari Harrison, Product Management Instructor, Product School

Actionable strategies for better user onboarding

Inside Intercom

In a recent webinar , our co-founder Des Traynor and product manager Patrick Andrews sat down to discuss exactly what it takes to level up your customer onboarding. The post Actionable strategies for better user onboarding appeared first on Inside Intercom.

6 Product Positioning Strategies Misconceptions in a SaaS Business (and What You Can Do About Them)

Userpilot

When I started my first business 6 years ago (which has miraculously survived until this day) I didn’t even have a clue what “market or product positioning or product positioning strategies” were. April Dunford’s book on Product positioning strategies.

Dear Strategy: 061 Strategy Examples

Dear Strategy

Dear Strategy: “Can you give me an example of a really great or a really bad strategy?”. . I mean, if I can’t answer a question as simple as this, what business did I have writing a book on strategy in the first place? Keep in mind that I typically help product managers, marketing managers, and sales managers develop strategies for the individual portfolios, markets, and channels that they manage. Dear Strategy: Episode 061. ###.

Product Operations: The Fuel for Winning Product Strategies

Melissa Perri

Done right, it fuels a virtuous cycle of benefits that’ll empower everyone from the executive team all the way to each individual contributor responsible for building the products — whether Engineers, Designers or Product Managers. 46.8%

Your 2-Part Metrics Audit for High-Value Products

Speaker: Sam McAfee, Product Development Consultant, Startup Patterns

Dear Strategy: 067 Product Manager Strategies

Dear Strategy

Dear Strategy: “What are the strategies, tactics, and operations for product managers?”. . Whenever someone refers to “strategies, tactics, and operations” or “strategies, tactics, and execution,” I assume they are talking about some type of an overall strategy that essentially consists of those three basic parts. The question is, where should a product manager sit on this scale? The purpose of a strategy is to provide context for your actions.

Vision vs. Strategy

svpg

I’ve already written about outcome-based objectives , and in this article I want to talk more about product vision, and especially how important the role of product strategy is in delivering on the product vision. Product Strategy. The product strategy is our sequence of products we plan to deliver on the path to realizing the vision. Normally I encourage teams to construct a product strategy around a series of product-market fits. Overview.

Vision 104

5 Machine Learning Lessons for Product Managers

Mind the Product

What does it mean for us as product managers? What does it mean for us as product managers? Secondly, as great product managers are also great capacity builders for their teams, you should start looking for opportunities that AI can present for your product.

Why do you Need to Rethink Your Analytics Strategy?

Mind the Product

No serious developer, product manager, or CEO of company operating in the digital market, will consider not using them. Product managers and analysts have become accustomed to working through analytics in stages. In fact, I would take it a step further and call it data-guided strategy. The post Why do you Need to Rethink Your Analytics Strategy? Web and app analytics are fundamental to business these days.

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

Growing up Lean: Lean Strategies for Maturing Products

Mind the Product

It’s much more difficult to manage a product in its maturity or decline stages, so I wanted to tackle the challenges of a product that’s past its initial growth stage, and share some tips on: – How to avoid becoming a feature factory, while taming your beast of a backlog.

Tying Strategy to Your Product Roadmap

Pragmatic Marketing

A roadmap is a plan for your strategy that maps out the direction of your product. Ideally, it’s a high-level visual summary that helps product managers get everyone on the same page. And it has to tie back to the strategy of the company. Describe your vision and strategy.

The Art of Developing Your Launch Strategy

Actuation Consulting

No matter how awesome your product, without a well-conceived launch strategy, it will likely sputter off the launch pad. What Is a Launch Strategy? Your product launch strategy delineates the approach you plan to take in getting your product to market. You can start ruminating over what to include in your launch strategy as early as the conception phase. Ultimately, your strategy needs to cover all assumptions about sales and marketing for the product launch.

Dear Strategy: 078 Implementing Your Strategy Internally

Dear Strategy

Dear Strategy: “How do you build programs, projects, and, ultimately, products out of a strategy once it’s been established and accepted? I mean, isn’t the whole point of a strategy to identify actions that can be turned into programs, projects, and products? This, according to the strategy framework used by my business (and the sponsor of this blog), Strategy Generation Company. The Planning section is the heart of your strategy.

Selling Data and Decisions to your Team

Speaker: Cait Porte, SVP Product and Customer Experience, Zmags