The Product Guy

OCTOBER 8, 2024

To navigate these dynamics successfully, consider the following: Influence and Power Structures : Senior leaders like CEOs or VPs often have significant influence over product decisions. Their directives may override data-backed insights or customer needs, leaving PMs to balance the demand for quick wins with long-term product strategy.

Customer Feedback 150

Customer Feedback Data Visualization Product Management Product Manager 150

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Mind the Product

NOVEMBER 13, 2017

Jordan Bergtraum is a management consultant with over ten years of experience in the B2B SaaS industry, mostly as a head of product for various organizations in the legal, education, facilities management, and pharmaceutical spaces. He has been responsible for product strategy, UX, and teams consisting of product and project managers.

Research Software 142

Research Software Product Management Product Manager Management 142

The Product Coalition

MARCH 24, 2021

This the turning point where everybody and everything is focused on winning the target niche market as fast as possible. Figure 2: Target Customer Scenario Canvas Case Study: Business Intelligence Software Figure 3 shows a ‘Target Customer Scenario Canvas’ example for a company that offers business intelligence solutions for online shops.

User Testing 158

User Testing Research Software User Friction Customer Experience 158

Userpilot

AUGUST 18, 2024

According to Ant Murphy, the reason is simple, you don’t have a prioritization problem, you have a strategy problem. We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy.

Data Visualization 105

Data Visualization User Testing Strategy Product Research 105

Userpilot

JULY 22, 2024

Here are the steps to develop your positioning effectively: Conduct thorough market research. Perform competitive analysis by identifying competitors, studying their offerings, and conducting a SWOT analysis to find market gaps. Design an effective product strategy. Understand your competition.

Research Software 103

Research Software Positioning Data Visualization Definition 103

Userpilot

JULY 29, 2024

ProductPlan excels in planning, visualizing, and communicating product strategies , notably through creating a comprehensive product roadmap. Statista is a premier data research platform offering extensive statistics, market research reports, and industry studies for detailed research.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Data Visualization 105

The Product Coalition

JULY 6, 2022

Lean relies on good product strategy A product development strategy is a set of processes, methods, and rules used to create new products in a timely fashion. A good strategy increases the chances of a startup’s success. A good strategy is based on the market needs and not on personal biases.

Startups 158

Startups User Testing Product Research Feedback Software 158

Userpilot

NOVEMBER 30, 2023

Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets. Market research techniques, like industry-specific surveys and customer segmentation analysis, can help you find underserved user groups in the market. Spotting market gaps: keyword research.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Userpilot

JULY 17, 2024

The right persona examples can help you guide effective product strategies, ensuring that your offerings meet the needs and expectations of your users. Let’s explore: What a persona is and its importance in product management. User persona : Useful for product development and user experience design. What is a persona?

User Testing 105

User Testing Research Software Data Visualization Feedback Software 105

Product Management Unpacked

AUGUST 17, 2018

Conduct market research on user needs. Communicate your product’s business case. Provide direction to product development team and oversee progress. Provide marketing support to sales. . Develop product-launch plans. Most importantly, you’ll interact with customers. Communicate improvements.

User Testing 105

User Testing Product Research Research Software Reporting Tools 105

Userpilot

AUGUST 12, 2024

Now, let’s explore 5 product concepts of the Product Operating Model: Product culture : The collective mindset focused on customer feedback , innovation, collaboration, and continuous improvement for product excellence. The face of the product operating model.

Feedback Software 105

Feedback Software Analytic Tools Research Software Product Research 105

UX Studio: Product Management

AUGUST 17, 2018

This guide shares an overview of the processes and a few tips for those who have just started out, as well as for those constantly planning and polishing their usability studies. Usability testing forms a user experience research method, usually a qualitative one, as the core of UX research. What is usability testing?

User Testing 141

User Testing Product Research Research Software Feedback Software 141

Userpilot

MARCH 6, 2020

My background is actually not that related to Product, which shows how open the field is to different skills. I studied Marketing & Finance in New York at Fordham University. Here are some interesting Product case studies, scroll down [link]. What is your background? What is your background?

Research Software 133

Research Software Analytic Tools Feedback Software Reporting Tools 133

Userpilot

JUNE 17, 2024

Here are five steps that can help you analyze survey data: Visualize quantitative data to study answer distribution. When designed soundly, surveys can aid market research , give your business an edge, and help you understand your target audience. Code qualitative data to identify trends and patterns.

Data Visualization 105

Data Visualization Product Research User Testing Analytic Tools 105

Userpilot

AUGUST 19, 2024

TL;DR This is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company. A head of product defines product strategy , sets the product vision, and ensures the successful execution of product initiatives.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

AUGUST 28, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products, playing a crucial role in defining the product strategy, setting the product vision , and ensuring the successful execution of product initiatives.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

The Product HQ

JUNE 1, 2024

It also takes into account the various software-building technologies that they use to facilitate how well the product operates once the product team has launched it. Having a solid understanding of both AI and other types of technologies means that AI product managers need to spend time sharpening their technical skills.

Artificial Inteligence 98

Artificial Inteligence Analytic Tools Research Software Feedback Software 98

Userpilot

DECEMBER 7, 2021

Using research to identify business opportunities that align with user needs. Conducting user, competitor, and market research. Carrying out product updates. Collaborating with cross-functional team to release features and execute product strategies. Defining product roadmaps.

UX 98

UX Research Software User Testing Analytic Tools 98

Sequent Learning

DECEMBER 20, 2023

The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success.

User Testing 52

User Testing Customer Feedback Product Management Product Manager 52

Userpilot

AUGUST 30, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company. They play a crucial role in defining the product strategy, setting the product vision , and ensuring the successful execution of product initiatives.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

The Product Coalition

JUNE 9, 2020

Together we completely reshaped the way we were working, we introduced a dual-track agile framework inspired from Marty Cagan’s book, Inspired: How to Create Tech Products Customers Love, ran more and more market customer research studies, worked very hard on internal and external product communication, and implemented many new processes.

Research Software 94

Research Software Startups Product Research Customer Experience 94

Userpilot

AUGUST 28, 2024

TL;DR A head of product is a leadership role responsible for overseeing the development and management of a product or a portfolio of products within a company. They play a crucial role in defining the product strategy, setting the product vision , and ensuring the successful execution of product initiatives.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

JUNE 19, 2024

This guide will introduce you to the best resources available for product strategists, providing you with a curated selection of valuable materials to enhance your skills and knowledge. As a product strategist, you’ll need tools that specifically support your responsibilities in developing and executing product strategies.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 19, 2024

Product manager’s main responsibilities Product managers are pivotal in guiding the development and success of software products. Below are the primary responsibilities: Product strategy and vision : Define and communicate a clear product vision and strategy aligned with business objectives.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

People-First Product Leadership

MARCH 10, 2024

Expanding on the prior section, at the start of your product career, you typically work alongside another product manager or colleague who has more experience - in the product, customer, and/or business. The product strategy and product roadmap will be shared with you, but you will not define them.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

JUNE 19, 2024

Plan and execute go-to-market strategies for new product launches, including developing launch plans, pricing strategies , and promotional campaigns. Create and maintain marketing collateral such as product guides , whitepapers, case studies, and demo videos to support sales and marketing efforts.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 28, 2024

TL;DR A product strategist is responsible for working with a team of product managers to develop a comprehensive product strategy , product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. What is a product strategist?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

The Product HQ

APRIL 20, 2024

The multifaceted nature of product development forces product managers to familiarize themselves with each phase as well as the best management practices for each one. This is because the products you manage incorporate different types of technologies, each one with its degree of complexity.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

Userpilot

JUNE 27, 2024

In this article, we will outline the typical journey for a product strategist, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Product Strategist : You will conduct in-depth market and competitive analyses, identify growth opportunities, and shape product strategy.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

The Product Coalition

JANUARY 26, 2024

Mini-research is about Looking for actionable insights with minimal effort using any combination of methods necessary. It involves conducting a condensed version of a full research study, focusing on one key inquiry, and gathering just enough information to make an informed decision or recommendation.

User Testing 144

User Testing Product Research Research Software Data Visualization 144

Userpilot

JUNE 12, 2024

In this guide, we’ll provide an overview of typical product strategist salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career. Be open to pivoting or adjusting the strategy based on learnings and changing market conditions. What is a product strategist?

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

AUGUST 19, 2024

This guide will provide you with a comprehensive overview of the path to becoming a successful product assistant. A product assistant in the SaaS industry supports product managers by conducting market research , analyzing user feedback, and coordinating with cross-functional teams. Let’s dive in!

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

The Product HQ

APRIL 20, 2024

However, the most important aspect is a good understanding of product management, regardless of your background. Common skills among eCommerce product managers include being able to do market research, run an online store, craft a product strategy, and develop customer journey roadmaps for websites.

Customer Experience 52

Customer Experience User Testing Product Research Product Management 52

The Product HQ

JUNE 1, 2024

Conceptual setbacks refer to those that deal with the vision, product strategy, or purpose of a particular product. Technical setbacks are those that speak to the challenges that teams face when they use complex technologies for finance product development. This flexibility minimizes the time spent on the product roadmap.

Finance 52

Finance User Testing Data Visualization Analytic Tools 52

The Product Coalition

NOVEMBER 26, 2019

Product managers spend a lot of time in stakeholder meetings, planning sessions, reviews, standups, retrospectives, and even more in creating artifacts: OKRs, roadmaps, epics and user stories. Many product managers I speak with know full well that the system is broken and wasteful, but feel powerless to change it.

Onboarding KPIs 86

Onboarding KPIs Product Research Agile User Testing 86

Userpilot

JUNE 18, 2024

The product analyst provides clear and actionable insights to stakeholders about the product and enables them to make data-driven product decisions. Collection of customer feedback : A product analyst gathers customer feedback via in-depth one-on-one interviews, surveys for a focus group, or even opinion polls.

Data Visualization 52

Data Visualization Analytic Tools Product Research Research Software 52