Alchemer Mobile

NOVEMBER 22, 2024

To better understand the common challenges organizations face with digital feedback tools, we conducted a comprehensive market research study that revealed several critical pain points. While reaching them through digital channels should be easy, it often proves to be a challenge.

Feedback Software

Arkenea

APRIL 10, 2025

This guide covers everything you need to know about outsourced software product development services , from core definitions and benefits to a stepbystep process, pros and cons, realworld case studies, and future trends. This can include: Product strategy: Roadmap definition, market research, feature prioritization.

Analytic Tools

Centercode

JULY 25, 2025

Learn about delta testing Resources By Type  Blog  Ebooks & Guides  Events & Webinars  Case Studies  Podcast Featured Content The Definitive Guide to Delta Testing What is delta testing and how are tech leaders using it to deliver customer insights throughout agile development? This guide has all the answers.

User Testing

Centercode

JULY 28, 2025

Learn about delta testing Resources By Type  Blog  Ebooks & Guides  Events & Webinars  Case Studies  Podcast Featured Content The Definitive Guide to Delta Testing What is delta testing and how are tech leaders using it to deliver customer insights throughout agile development? This guide has all the answers.

User Testing

UX Planet

JUNE 13, 2025

A UX case study on making multilingual music more meaningful. My Role With this project I identified a missing opportunity, hence on top of my end-to-end design ownership, I took on product responsibilities ( wrote my own PRD , with AI help ). What if YouTube Music could translate lyrics for you in realtime — without breaking the vibe?

Customer Experience

UX Planet

JULY 29, 2025

This isn’t groundbreaking; it’s just a reminder of how critical marketing research is as the foundation for everything. Landing Page with 3D Illustrations A compelling, honest story Include a micro-case study, quote, or personal confession right on the first or second screen.

Research Software

Arkenea

JUNE 27, 2025

Analyzing the Market and Competitor Research Before you develop healthcare SaaS software, you need to conduct intensive market research. Apart from this, look at the previous work of companies, check their portfolio, go through case studies, and then decide which SaaS company works for your healthcare organization.

Research Software

Alchemer Mobile

JUNE 17, 2025

The platform is used by companies worldwide to collect customer feedback, run employee engagement studies, conduct market research, measure brand sentiment, and more. Alchemer gives CX, marketing, product, HR, and market research professionals clear, actionable insights.

Naming

Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.

User Testing

Arkenea

AUGUST 10, 2025

According to a report, the telemedicine market would be worth $175.5 Another study reported that nowadays, if we measure, only 43 specialists are available for every 100,000 rural patients in the United States. A study conducted by The American Medical Association (AMA) reports Telecardiology was used by 24.1 billion by 2026.

Reporting Tools

Arkenea

AUGUST 5, 2025

Whether you’re a pharmaceutical company launching Phase III trials or a research site managing multiple studies, choosing the right CTMS can dramatically impact your success rates, regulatory compliance, and operational efficiency. Clutch review rating with 5.0 Clutch review rating with 5.0

Research Software

Product Innovation Educators

MARCH 4, 2025

They took authentic customer needs statements from previous VOC studies conducted by human analysts and mixed them with needs statements that the AI had generated. Case Study: Finding New Insights in Mature Industries To illustrate how the human-AI partnership can unlock unexpected value, Carmel shared an example from the snowplow industry.

Artificial Inteligence

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

User Testing

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Public databases : Secondary sources, excellent at initial research stages. What is market research?

User Testing

UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. In this article we answer: How do we distinguish between types of research? What characteristics define market research vs user research?

User Testing

Product Innovation Educators

FEBRUARY 12, 2018

One of the skills you need as a product master is customer and market research. It was an episode several listeners really appreciated and I have invited Gerry back to share more of his expert experience with market research. 15:02] What’s the best way to identify those needs using market research?

User Testing

The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.

Data Visualization

Product Innovation Educators

JULY 5, 2021

To learn about Conjoint Analysis, we are talking with Patty Yanes , a market researcher who has led numerous research projects that resulted in new insights about customers and a deeper understanding of their needs. Once we’ve designed our Conjoint study, we pre-test our survey. 17:35] How do we field the study?

Research Software

Product Innovation Educators

SEPTEMBER 9, 2024

Case Study: Apple as an Analyzer (Fast Follower) While Apple is often seen as a highly innovative company, its success comes more from its role as an analyzer or fast follower.

Research Software

UX Studio

JUNE 27, 2024

Research helps answer tough questions, so knowing when and how to use UX research vs market research methods is crucial. In this article we answer: How can you distinguish between different types of research? What characteristics define market research vs UX research?

User Testing

Intercom, Inc.

NOVEMBER 18, 2020

To understand the way support leaders are thinking about automation, we worked with an independent market research firm to survey a random sample of 404 customer support leaders across both B2B and B2C industries in several sectors, including retail, healthcare, and technology. A note about methodology.

User Testing

Product Innovation Educators

FEBRUARY 19, 2024

Market research essentials for product managers Today we are talking about the knowledge area called market research. Market research essentials for product managers Today we are talking about the knowledge area called market research.

Research Software

Mind the Product

NOVEMBER 15, 2019

To minimise the number we need to spend time doing effective product research – a combination of user research, market research and product analytics. He references a study by The Standish Group who researched 2,000 software projects and found that 45% of the features shipped were never used.

Product Research

The Product Coalition

OCTOBER 2, 2024

Hamburg, Germany Stefan studied Agricultural Economics in Hamburg, Germany. “I That’s why I focused my studies on consumer behavior and trends.” After graduating, he worked with organizations like GfK and Ipsos  — big names in consumer insights and market research. But we also have a research consulting team.

User Testing

freshtrax

JULY 31, 2023

In this article, we will focus on a case study of user interviews and marketing strategies in North America, and introduce the benefits of research in different cultural backgrounds from the perspective of a business producer and a marketer who were involved in the project. for a Japanese entertainment company.

User Testing

The Product Guy

SEPTEMBER 12, 2017

As you study the people who use your product or might use it, patterns start to emerge. A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product.

Research Software

Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. Conducting effective market research guarantees that your products are aligned with the marketplace and fulfill the needs of customers. What is primary market research?

Research Software

Product Innovation Educators

AUGUST 5, 2019

Another misunderstanding is thinking of VOC as any kind of market research. VOC is actually a subset of the entire field of market research. Another misunderstanding is thinking of VOC as any kind of market research. VOC is actually a subset of the entire field of market research.

User Testing

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software

Product Innovation Educators

OCTOBER 31, 2016

This episode is about market research – what’s in your toolbox for conducting consumer and market research? In that episode we discussed quantitative and qualitative research tools but didn’t go into details about applying Conjoint. He went on to earn a PhD in Market Research.

Data Visualization

Product Innovation Educators

NOVEMBER 2, 2020

Studying for the NPDP certification was my way to accomplish this. I studied for the New Product Development Professional (NPDP) certification, and that was such a lightbulb moment for me that I now train others to earn the certification. Market Research. Studying for the NPDP certification was my way to accomplish this.

Certifications

The Product Coalition

MAY 14, 2021

When deciding to execute a market penetration strategy, I will show step-by-step strategy building. Key 1: Start with report and research Obviously, you cannot write a strategy based on your desire. It needs to start with market research in consideration of internal company powers. However, low risk means low profit.

Reporting Tools

UX Studio

APRIL 25, 2019

This could also translate into reduced budget needs for marketing campaigns once you’ve better defined your market target. Wait, don’t we already do this in a market research? Case study: How we conducted brand research on our UX studio brand. We definitely have some ideas!

User Testing

Mind the Product

OCTOBER 25, 2016

And while this wasn’t a scientific study, the results are directionally valuable and, for what it’s worth, consistent with my experiences and those of my colleagues. A few weeks ago, I invited Mind the Product readers to take part in a brief survey with a simple goal: to identify the biggest challenges product managers face in their role.

User Testing

The Product Manager

DECEMBER 20, 2024

Concepts like market research, gamification, growth loops, and development frameworks all make sense in theory , but what do they look like in the real world? The post 5 Product Management Case Studies We Can All Learn From appeared first on The Product Manager.

Product Manager