Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. Have a pricing strategy that encourages users to engage with your product.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Strategic Product Management Activities and Tips. To track their progression towards adoption , you need to segment your users.

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. Put simply, user personas impact your entire business model. In this article, we take an in-depth look at the user persona creation process.

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing targets businesses and organizations rather than individual consumers.

B2B 105

B2B User Testing Research Software Analytic Tools 105

The Product HQ

APRIL 20, 2024

This guide shares key advice, tips, and strategies to help you become a SaaS product manager. This stage requires a high level of empathy from product leaders to identify the challenges that their users face as well as possible, lucrative solutions that work despite the complexities of their customer segment and market.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

Userpilot

AUGUST 21, 2023

Looking for the right answers can give you a deeper understanding of how well applicants understand the product management role and whether or not they’re the ideal fit for the position. Here are the product management skills and experience questions you should ask: How do you perform customer research? Leadership.

User Testing 98

User Testing Research Software Feedback Software Product Research 98

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

The Product Coalition

JULY 8, 2020

Looking to build better user experiences? It’s time to stop passively observing your analytics and start engaging your users. Here is why user engagement is the new key to build innovative experiences. It all starts with user feedback. And it doesn’t involve tracking every action your users do.

Feedback Software 82

Feedback Software Data Visualization Customer Feedback User Testing 82

Userpilot

FEBRUARY 8, 2021

Why is customer segmentation so important for your SaaS? A small number of customers could be your main contributors to revenue and have the highest growth potential. Yet, you might be focusing on the larger group of customers that helped establish your product but are slowing churning. What is Customer Segmentation?

Analytic Tools 98

Analytic Tools Research Software Data Visualization Customer Experience 98

The Product Coalition

MAY 13, 2020

Together they talk through what they want to build, and then the POM handles some of the the more nitty-gritty tasks, like data gathering and market research. However at Stripe, Product Ops’ primary focus is on providing value for the user. You can find more details in this great guide by Pendo on The Rise of Product Ops.)

Product Research 148

Product Research Data Visualization User Testing Research Software 148

Nulab

SEPTEMBER 22, 2021

Whether you’re an established company with a new product or a brand-new startup, knowing where you fit in the market is vital. Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Define your market size. Let’s get started!

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Usersnap

NOVEMBER 10, 2023

In this article, we’ll reveal the art of creating roadmap presentations that don’t just align internal teams and external users but also set the stage for a successful execution. While it is a versatile tool for various presentation needs, it may not be the best fit for roadmap presentations.

Presentation 52

Presentation Roadmap Data Visualization Feedback Software 52

The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. User personas stand in for users throughout the design of your product.

Research Software 109

Research Software User Testing Analytic Tools Product Research 109

Basel Fakhoury

MAY 17, 2018

and the best way to do that was through user research. So instead of jumping head first into building a new product, we committed to a full range of user research to systematically test our most promising ideas. Luckily, the last idea we tested was the idea that would ultimately become User Interviews.

User Testing 40

User Testing Product Research Research Software Startups 40

Generation Focus

JANUARY 11, 2018

However, if you want to make the most of these endless opportunities you need to understand your customer value proposition. After familiarizing yourself with figures and consumer trends surrounding your product, focus all of your attention to your future customers. Marketing your product in the US is an exciting challenge.

User Testing 91

User Testing User Friction Product Research Market Research 91

UX Studio

JUNE 30, 2023

With the increasing competition in the online space, businesses need to ensure their website not only looks visually appealing but also provides a user-friendly experience. We deliver impactful, user-friend, and unique solutions for ambitious ideas. They blend strategy and creativity in their user-friendly designs.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

UX Studio: Product Management

JULY 14, 2021

UX studio is one of the global innovation design consulting firms focusing on UX design, research, and strategic consulting. We researched the top design consulting firms’ competency level, experience, and portfolio to define the most reliable design thinking companies you can trust and partner with in 2021.

Consulting 86

Consulting Research Software Reporting Tools User Testing 86

The Product HQ

MAY 10, 2024

More and more products are using more complex forms of technology to provide value to their customers. While product management as a field is still evolving, professionals have already conducted significant research as it is. Here are a few tips on how to build a portfolio. There are no two ways about it.

Research Software 52

Research Software Analytic Tools Customer Experience Product Management 52

Generation Focus

JANUARY 11, 2018

However, if you want to make the most of these endless opportunities you need to understand your customer value proposition. After familiarizing yourself with figures and consumer trends surrounding your product, focus all of your attention to your future customers. How to Find a Market Researcher.

User Testing 62

User Testing User Friction Product Research Market Research 62

PMLesson's Ace the PM Interview

JULY 22, 2020

This means communicating the user's pain points and clarifying requirements to software engineers. Product managers clarify requirements and provide insights to market trends. They talk to users to understand their pain points, and work with the team to outline how those pain points can be addressed.

Reporting Tools 90

Reporting Tools Research Software Analytic Tools Data Visualization 90

Userpilot

MAY 9, 2024

The customer onboarding process is essential for product success. From initial sign-up to renewals and upgrades, it guides customers to ensure they have a seamless experience and can easily achieve their goals. TL;DR Customer onboarding helps new users understand and engage with a SaaS product effectively.

Onboarding KPIs 52

Onboarding KPIs User Testing Data Visualization Analytic Tools 52

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users. TL;DR – Post Summary.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

PMLesson's Ace the PM Interview

MAY 5, 2020

Responsibilities Product managers are responsible for understanding user needs, setting the product roadmap, working with engineering and design to deliver features. Product Marketing managers' main responsibility is to communicate the product’s value to the market. Robin is a current Google PM and former Google PMM.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Userpilot

MAY 13, 2021

Product intelligence is integrated software that allows teams to use customer data to continuously make smart changes to products. A product either needs to entertain, inspire, or inform customers. Product intelligence helps product marketers use data to better understand consumers’ relationships with the products they love using.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Generation Focus

JANUARY 11, 2018

However, if you want to make the most of these endless opportunities you need to understand your customer value proposition. After familiarizing yourself with figures and consumer trends surrounding your product, focus all of your attention to your future customers. Marketing your product in the US is an exciting challenge.

User Testing 48

User Testing User Friction Product Research Market Research 48

Generation Focus

JANUARY 11, 2018

However, if you want to make the most of these endless opportunities you need to understand your customer value proposition. After familiarizing yourself with figures and consumer trends surrounding your product, focus all of your attention to your future customers , , To do this well, you need to gather qualitative research and data.

User Testing 48

User Testing User Friction Product Research Market Research 48

Generation Focus

JANUARY 11, 2018

However, if you want to make the most of these endless opportunities you need to understand your customer value proposition. After familiarizing yourself with figures and consumer trends surrounding your product, focus all of your attention to your future customers. Marketing your product in the US is an exciting challenge.

User Testing 48

User Testing User Friction Product Research Market Research 48

PMLesson's Ace the PM Interview

MAY 5, 2020

Product management is usually at the intersection of business, design, and engineering, but can also interact with many other stakeholders as well (QA, user research, DevOps, data science, customer success, technical support… the list goes on). Leadership Becoming a great PM doesn’t stop at getting to know your users.

Data Visualization 52

Data Visualization User Testing Product Research Product Management 52

PMLesson's Ace the PM Interview

APRIL 25, 2022

They look at listening trends at both the platform level and the individual user level. Users could of course listen to all of them inside of Spotify. This yearly round-up of listening trends originally launched in about 20 different markets. What's the market size for Android in India? Be aggressive with marketing.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Alty

FEBRUARY 16, 2017

Need some help with filling it out or creating a custom one from scratch? But if you already did some solid market research, that’s awesome! We’ll need this information to anticipate your users’ preferences and create specific user personas during the design stage. Check out the commentary below. Bring it on.

Research Software 50

Research Software User Testing Technical Review Data Visualization 50

Userpilot

JANUARY 14, 2024

In particular, we look at: What the product manager’s role involves Their main responsibilities Common product management positions Tips on how to advance your PM career Let’s dive in. Typically, product managers are responsible for market and user research, product discovery , feature prioritization , and roadmapping.

Data Visualization 105

Data Visualization Analytic Tools Research Software Feedback Software 105

Userpilot

JANUARY 26, 2024

TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points. Product-led content comes in different formats, including videos , case studies , blog posts, research reports, checklists , newsletters , and social media posts.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52