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How to use in-app messaging to retain your best customers

Intercom, Inc.

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. Here, we take a deep dive on in-app messaging – defining exactly what it is and how to make it work best for your customers. What is in-app messaging?

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10 Tips for Effective Product Management Meetings

Roman Pichler

For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. As a rule of thumb, avoid meetings with more than ten attendees when you have to make high-impact decisions and/or rework the product strategy , product roadmap , or product backlog. 1 Set an Objective.

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Customer engagement guide: the what, why and how of effective messages

Intercom, Inc.

This is where having a solid customer engagement strategy comes in. This means crafting a message strategy that truly engages its recipients on a regular basis. Below, we share key best practices for customer engagement, the anatomy of a good message, and a few examples to get your juices flowing. Those days are over.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. In-app strategies for converting free or trial users to paying customers. Measure campaign performance and refine your customer acquisition strategy.

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Writing coach Leslie O’Flahavan on the dos and don’ts of customer messaging

Intercom, Inc.

Writing a clear, timely, and empathetic message to your customers is a very sought-after craft. For the past 25 years, she’s been helping people and businesses draft their own style guides and write better emails, chats, and social media messages to improve both communication and the customer experience. Say it like you mean it.

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Announcing Banners – the simple new way to engage your customers

Intercom, Inc.

Today, we’re excited to unveil the newest message type in Intercom, Banners. Banners are a highly effective new type of message for your customer engagement strategy. Traditionally, banner messages have been relatively blunt instruments – eye-catching, sure, but not exactly sophisticated.

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SaaS Valuation: How to Value a SaaS Company + Tips for Improving Valuation

Userpilot

Shows how to leverage PLG strategies to boost the value of your SaaS business. To improve your company valuation, reduce churn by optimizing the customer journey , use feedback to improve customer experience, optimize your pricing strategy, focus on account expansion , and leverage product virality for customer acquisition.