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Moving from reactive to proactive customer support

Intercom, Inc.

The typical support “strategy” is to let common issues roll in for support reps to address. With the right approach and proactive support tools – think Outbound Messages , Product Tours , and Mobile Carousels – you can provide every customer with the fast, personal help they need at the exact moment they need it.

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The support leader’s guide to proactive support: Provide help before it’s needed

Intercom, Inc.

The typical support “strategy” is to let common issues roll in for your support team to address. With the right strategy and proactive support tools – think Outbound Messages , Product Tours , Mobile Carousels , and Banners – you can alert customers to known issues, like delivery delays, bugs in your product, and website downtime.

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Marketing-Led Growth: How It Differs From Other Growth Strategies?

Userpilot

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Most companies use all 3 strategies to some extent.

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The ultimate customer support tech stack for 2022

Intercom, Inc.

A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with their tech stack and 50% waste time jumping between tools. Strategy first, technology second. Let’s dive in.

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Creating excellent customer experiences with the right e-commerce tech stack

Intercom, Inc.

This strategy empowers you to pre-emptively deliver targeted, personalized messages and support via messenger-based channels. Address things like “rage clicking” directly with real-time, outbound messages to your customers to help them preemptively resolve issues. Proactive engagement. Sense their frustration?

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Let’s dive in!

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How to Cross the Chasm & Scale Your SaaS

Userpilot

There are five segments in the technology adoption lifecycle: Innovators; Early adopters; Early majority; Late majority; Laggards; Some strategies to crossing the chasm include: Create a buzz to help attract the right technology enthusiast to your product early. The book goes into detail about the chasm as well as valuable strategies.