Remove Onboarding KPIs Remove Outbound Remove Research Software Remove Trends
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B2B Customer Journey Mapping Guide For SaaS

Userpilot

In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use. Understand your buyer personas and user personas: Collect feedback from existing customers Use signup surveys to get new customer information Look at user behavior in-app to spot trends 2.

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How support leaders measure (and improve) the quality of their customer support

Intercom, Inc.

That’s why we partnered with Klaus , the conversation review and QA platform for support teams, to get a deeper understanding of what “quality support” actually looks like. Increasingly, we’re seeing that customers want digital-first solutions that allow them to get the support they need, on their own terms.

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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?

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What is Product Marketing? A Data-Backed Definition

The Product Coalition

An insight into Product Marketing roles, responsibilities and KPIs after interviewing dozens of Product Marketing Managers. Everyone is hiring Product Marketing Managers (“PMMs”) and there is a great demand for expertise in this space, so read on for a strategic and tactical definition of “What is Product Marketing?”.

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Starter KPIs for B2B/Enterprise

Mironov Consulting

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. This is (of course) an unreasonable question, as every product/ business has its own uniqueness. Why KPIs from consumer companies don’t fit well with B2B/enterprise. 1] Generic KPIs? But metrics aren’t generic.

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The Sales Summit: The trends and challenges shaping the future of sales

Intercom, Inc.

Speed is our solution to hitting ambitious targets and increasing our efficiency. So, the three things that we care a lot about are process, good qualification, and how we leverage different tools to actually get back to people faster and in more automated ways. In sales, we’re constantly asking ourselves: how do we move faster?

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Sparking conversations: How every team can benefit from conversational support

Intercom, Inc.

And for your support team, using the right conversational support tool and framework allows them to maximize their resources, so they can focus on solving complex queries and building long-term customer relationships. Conversational support helps you to identify trends for better business decisions.