article thumbnail

Product Launch Manager Role – Everything You Need to Know

Userpilot

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches.

article thumbnail

Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Product Management Marketing: A Guide for Building Successful Products

Userpilot

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing, on the other hand, promotes the product to the outside world.

article thumbnail

Overengineering 101: What Is It and How Can Product Managers Avoid It?

Userpilot

Overengineered products are difficult to use, filled with bugs, and instead of improving your users’ lives, they make them unnecessarily complicated. In this article, we look at different ways for product managers to avoid falling into the overengineering trap. But worry not! What are the greatest PM sins?

article thumbnail

From Startup to Enterprise Product Manager: Is Bigger Always Better?

Mind the Product

Observations of a B2C startup product manager working in enterprise. This means a change in approach for product managers operating in startup and corporate environments. Here are two of my most notable product take-aways and one piece of advice for survival. In many cases the product goal is the company goal.

article thumbnail

The Difference Between Annual Product Planning and Quarterly Planning

ProductPlan

Finally, quarterly planning also puts the spotlight on executing effective product launches. This includes developing internal project and communication plans, assigning ownership and accountability for key launch-related tasks, and socializing important dates and milestones to relevant stakeholders.

article thumbnail

Creating Product Launch Momentum

ProductPlan

Executing a product launch is no easy feat, and it requires designing, building, and testing a product. The post-launch preferred state of being might be congratulatory drinks and cigars followed by sweatpants and lazy mornings. The launch can propel the product and business to even further heights.