article thumbnail

How to Navigate a Complex Product Launch

ProductPlan

After all that hard work building a product, no one wants to stumble at the finish line. But the big reveal is too often accompanied by chaos and frustration behind the scenes, especially with a complex product launch. But with an intentional, comprehensive approach, you can tame even the trickiest product launches.

article thumbnail

How to Build a Go-to-Market Team for Your SaaS Company

Userpilot

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. Use the SMART goal-setting framework to set and track targets from ideation to product launch. Develop a product roadmap.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

TEI 283: 2020 Summit Lessons Learned – with Chad McAllister

Product Innovation Educators

Summary of some concepts discussed for product managers. [1:38] Just like after a product launch, I conducted a lessons-learned meeting with the Summit team to discuss: What worked (best practices). Summary of some concepts discussed for product managers. [1:38] 3:11] Target Market: product managers and product leaders.

article thumbnail

Product Failure is An Opportunity

The Product Coalition

The product team discovered that visitors mostly used the video upload feature and stripped down all other features over time. The dating platform “YouTube” rebranded as a video website and sold in 2006 to Google for USD 1.6 Does the product have an imbalanced cost benefit? There’s a trick to the ‘graceful exit.’

article thumbnail

Product Portfolio Management & the Strategic Ripple Effect 9 of 10 – The Best Product Launches Launch the Story, Not the Product

Product Management University

The best product launches are like the cream cheese frosting on a decadent chocolate cake! enabled product or feature set and everyone’s totally energized over the upcoming announcement and marketing launch activities. The new product is going to boost your differentiation in the competitive space. All good, right?

article thumbnail

How Using ChatGPT for Product Management is a Valuable Time-Saver

Usersnap

.” While that might be a good starting point, we’ve also gone ahead and included a few prompts and ideas-based product management tasks that can be time-intensive. Write a 1-pager that explains the product vision to the design & marketing team.” ” “You’re a product manager of a SaaS company.

ChatGPT 105
article thumbnail

How to Start an Academy with Limited Resources, Bandwidth, and Budget

Gainsight

How to Build—and Launch—a Minimum Viable Academy (MVA) Rome wasn’t built in a day. While it’s good to have a vision of a dream academy with all the bells, whistles, and integrations you could think of, that might not be on the table right now. To start, focus on building a minimum viable academy (MVA). Neither was your academy.