Product Innovation Educators

AUGUST 29, 2022

How product managers can understand their customers better than anyone else. If you have listened to me before, there is a good chance you’ve heard me say we need to fall in love with the customer’s problem, not our solution. Getting enamored with our solution can distract us from the customer experience.

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The Product Guy

MAY 30, 2019

Hypotheses are only useful if we test them (with customers), to validate or discard them. As an example, our problem statement could be: Customers encounter a series of friction points when embarking on a shopping journey in a large supermarket. The problems to solve: customer impact and business impact.

User Testing 384

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Userpilot

OCTOBER 28, 2024

Start by creating onboarding flows that are as unique as your users. Focus your attention on their pain points , needs, and desires. Use welcome surveys to identify users’ jobs to be done and use cases. Finally, recreate the relevant path for new users. The best way to do this is via segmentation.

User Testing 105

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Product Talk

JANUARY 17, 2024

Sometimes it’s because they’ve personally experienced a pain point and want to address it. This means that even when startup founders are motivated to test their ideas, they are more likely to notice the evidence that suggests their idea is fantastic and miss the evidence that suggests their idea is flawed.

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Product Talk

JUNE 11, 2025

We explored a few characteristics to look out for when selecting your pilot teams, including the relationships among the team members, their mindset and willingness to learn, and their access to customers. They’re not talking to customers regularly. Not unreliable tests, right? We want to be able to learn quickly.

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The Product Guy

FEBRUARY 27, 2020

Today the product is very successful. The kiosks help thousands of customers by providing valuable information and generate a significant portion of the revenue for the company. Nevertheless, the initial launch of the product was a complete failure. The wondrous product was used by less than five percent of our entire user base.

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Product Talk

AUGUST 18, 2021

Product discovery is used to describe the work that we do to make decisions about what to build, while product delivery is the work we do to build, ship, and maintain a production quality product. Good product discovery includes the customer throughout the decision-making process. Tweet This.

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Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. Basically, anything that ruins the user experience. across your product or website.

Data Visualization 105

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The Product Guy

MAY 3, 2018

Moving from product concepts to execution requires the steady guidance of a product manager to listen and understand the needs and wants of the organization, the teams involved, and the users for whom the product is being built. The cycle of creating a great product begins with listening. Better Products.

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Product Talk

NOVEMBER 22, 2023

These are the customer needs, pain points, and desires that, if addressed, will drive your desired outcome. Below the solution space are assumption tests. This is how we’ll evaluate which solutions will help us best create customer value in a way that drives business value.

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Product Talk

MAY 4, 2022

For example, while Teresa recommends creating a product trio that includes a product manager, engineering lead, and a designer, she acknowledges that some product trios might be made up of slightly different members. For this post, we caught up with Steve Cheshire , a Product Manager at Pendo. Tweet This.

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Userpilot

SEPTEMBER 28, 2023

High churn rates and dissatisfied customers. Product analytics tools can provide key growth insights that help you solve user problems and provide killer user experiences at the same time. Table of Contents What Are Product Analytics Tools? What Is the Hierarchy of User Friction? Test Usability 2.

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Folding Burritos

DECEMBER 7, 2017

As Product Managers, we perfectly understand the need to generate and use customer feedback. What isn’t so often clear is how to do this on a day-to-day basis, when we’re not as experienced or when we deal with “less than ideal” products and organizations. Understand where it’s coming from.

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Product Talk

MAY 5, 2021

Or does your product manager write requirements, your designer designs, and your engineers code? What’s a product trio? A product trio is typically comprised of a product manager, a designer, and a software engineer. These are the three roles that—at a minimum—are required to create good digital products.

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Product Talk

JUNE 2, 2021

Suppose a product manager, a designer, and an engineer are working together on a shared desired outcome. What assumptions should they test? The product manager might be influenced by what key stakeholders have been asking for. It starts with focusing on the customer. Let’s walk through an example.

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Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview?

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Product Talk

DECEMBER 18, 2024

We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. Its not the exclusive domain of product managers. What I saw was they were talking to customers periodically. Week over week.

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Product Innovation Educators

OCTOBER 24, 2022

A digital customer experience coupled with rapid physical product creation – insights for product managers. Today we are talking about what Andrew Wolgemuth has learned creating a unique product business called Wove. This is a digital business coupled with rapid physical product creation.

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Alchemer Mobile

NOVEMBER 9, 2022

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. My team is too small.

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The Product Coalition

NOVEMBER 11, 2021

But what do Product Managers specialize in? And then I came across a brilliant Podcast that tells us that Product Managers specialize in, well, Productizing. :) [link] So, What Is Productizing? What’s the big deal in making Products? You are not discovering the pain points of one entity.

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Alchemer Mobile

AUGUST 19, 2024

“We’re not competitor-obsessed, we’re customer-obsessed. We start with what the customer needs and we work backwards.” – Jeff Bezos, founder of Amazon. For product managers, the path to success—both on an individual level and for the company as a whole—depends on a deep understanding of their customers.

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Mind the Product

MARCH 29, 2020

Let’s start by examining the product scene in AsiaPac, its ongoing challenges, and the emerging trends. By general consensus product management as a discipline in AsiaPac remains behind the West and the product management role is misunderstood at times. Product Management Expertise. Behind the West?

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Product Innovation Educators

SEPTEMBER 16, 2024

What product managers need to know about the Targeted Innovation Process Watch on YouTube TLDR The Targeted Innovation Process is a practical framework that helps product managers drive innovation in their organizations. It’s about turning those ideas into tangible benefits for customers and the company.

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The Product Coalition

NOVEMBER 4, 2020

Two friends share tools they learned from improv comedy to help you on your product journey By Becca Groner and Gabby Zilkha As product managers with improvisational comedy training, we’ve been surprised how often our improv skills have helped us be more effective in our roles. We hope they come in handy for you and your team.

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Product Talk

SEPTEMBER 20, 2023

And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them. The product team at Going includes product management, product design, UX research, and a flight experts team.

Data Visualization 337

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Intercom, Inc.

MARCH 18, 2021

In previous episodes, we’ve talked about how customer feedback and cross-team collaboration play a crucial role in the features and updates we build here at Intercom. Or rather, two – conversation topics and custom reports. Orinna Weaver – Senior Product Marketing Manager. Rati Zvirawa – Product Manager.

Data Visualization 211

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Product Innovation Educators

AUGUST 21, 2023

Thrive Market’s VP of Product Management discusses mission-driven product process Jonas Klink is joining us. He is the Vice President of Product Management & UX Design at Thrive Market, the health-first membership for conscious living. Another goal is making our product accessible.

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Product Talk

MARCH 1, 2023

I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” It keeps us focused and ensures that we create value for the business while meeting customer needs.

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Product Innovation Educators

DECEMBER 6, 2021

How to stay relevant in an increasingly digital world – for product managers. He is Howard Tiersky, author of the Wall Street Journal bestselling book Winning Digital Customers: The Antidote to Irrelevance. Summary of some concepts discussed for product managers. [1:50] Power as #1 in the industry. .

Customer Experience 257

Customer Experience User Testing User Friction Research Software 257

Sachin Rekhi

FEBRUARY 16, 2020

Mastering the craft of product management is no easy task. I instead define a product manager as driving the vision, strategy, design, and execution of their product. It's equally important for product managers to think about each of these four dimensions as having a concrete set of deliverables.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

The Product Guy

AUGUST 10, 2017

As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem.

User Testing 296

User Testing Customer Experience Research Software Customer Feedback 296

Product Talk

APRIL 21, 2021

It’s a framework that’s been well tested and works in a lot of different contexts. Design with your customers, design with your constituents, not for them. Why are we continuously engaging with our customers? Why are we continuously engaging with our customers? Let’s reset your concept of this word.

Product Research 325

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Product Talk

JUNE 5, 2024

. – Tweet This You can learn more about product trios in these articles: Core Concept: The Product Trio Discovery Hand-Offs Kill Momentum: Here’s What to Do Instead Which three roles make up the product trio? Most product trios are comprised of a product manager, a designer, and an engineer.

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Product Innovation Educators

SEPTEMBER 2, 2024

Why market research is product managers’ secret ingredient for successful products Watch on YouTube TLDR Market research is a key part of product development and management. Introduction In the world of product management and innovation, market research is like a compass.

User Testing 280

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The Product Coalition

JUNE 26, 2022

Lessons and Insights from ‘The Mom Test: How to Talk to Customers’ by Rob Fitzpatrick “The Mom Test: How to Talk to Customers…” is a practical how-to guide that allows you to properly evaluate your current or next business idea. The Core Idea of The Mom Test You shouldn’t ask people whether your business idea is good.

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Product Talk

OCTOBER 10, 2018

Product management is changing. We are evolving from managing our teams by outputs to managing them by outcomes. Product managers are evolving from focusing on outputs to outcomes. Historically, we’ve asked product teams to deliver a fixed roadmap typically defined by leadership. Tweet This.

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The Basics of Product Management

JUNE 21, 2025

Welcome to the ultimate guide to Product Manager interview questions. How to approach: Speed vs. control : Third-party tools are faster to implement but may limit customization Cost : Consider upfront vs. long-term costs (licensing, maintenance) Scalability : Will the solution scale with your user base?

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