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Elevate Your Surveys with Alchemer Mobile’s Survey Skip Logic

Alchemer Mobile

By Cathy Yang, Senior Product Manager at Alchemer, and Vanessa Bagnato, Director of Product Marketing at Alchemer The August release of Alchemer Mobile includes Survey Skip Logic, a powerful feature that delivers more streamlined surveys to your audience and provides highly actionable insights for you.

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How to Build an Effective B2B Product Marketing Strategy

Userpilot

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

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PMF Survey: How to Measure Product Market Fit Using Microsurveys

Userpilot

Can you measure product-market fit without a PMF survey? Collecting and analyzing customers’ feedback is the best way to understand how they feel about your product offering and if their demand level is enough to sustain your business long-term. Let’s see how to measure product-market fit using micro surveys.

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Aligning Product Managers and Product Marketing Managers for Success – Interview With Aatir Abdul Rauf

Userpilot

Overlapping responsibilities and conflicting priorities are just a couple of the many friction points between product managers and product marketing managers – leading to inefficient workflows and potential product failures. They define the product vision , strategy, and roadmap.

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What is a Segmentation Survey? Questions, Examples & Use Cases

Userpilot

How do you create a segmentation survey? For example, age or product usage patterns. A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool. What is a segmentation survey? Segmentation survey built in Userpilot.

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The Essential Product Marketing Framework for SaaS Business Growth

Userpilot

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

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Psychographic Segmentation in Product Marketing Strategy: The Ultimate Guide

Userpilot

And while each segmentation method has advantages, psychographic segmentation can truly turn your product into a growth engine. TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values.