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How to Build a Solid SaaS Onboarding Strategy: Step-by-Step Guide

Userpilot

TL;DR SaaS onboarding is the process of getting new users acquainted with your product and teaching them how to get value out of it. A robust onboarding strategy can boost product adoption and lifetime value while reducing churn as well as the number of support tickets your representatives need to deal with. What is SaaS onboarding?

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The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

More than one-third of Canadian consumers have experienced the consequences of a security breach of hack, according to research conducted by PCI Pal , a company that provides secure payments to contact centers. Survey respondents said they would feel better about data security if. So, what will make consumers feel more comfortable?

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. .

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16 Most Common Product Marketing Manager Job Interview Questions And Answers

Userpilot

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. What is the product marketing manager role?

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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Roadmapping is at the core of product strategy and product management. As a product person, and the VP of Product at Yesware , I’ve never come to fully embrace the discussion of what each team would deliver, in what sequence and within a long timeframe. Product management is moving towards outcome-based product-planning.

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Product Management System Basics

ProductPlan

What is a Product Management System? As a product manager , you’ll want to answer a series of questions before you start work. And at least one dedicated software application to help you take your products from concept to launch. As we look for a solution to create, what should our initial research phase include?

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3 Proven Ways To Help Your Sales Team Beat Quota

The Secret PM Handbook

Co-opting product management into sales. My good friend Geoffrey Anderson ( @ganders2112 ) recently wrote about a situation we product managers sometimes find ourselves in. When sales are not going well, company leadership might ask product management come in to help hit the numbers. Often] not a great idea.