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Growing up in a tech-friendly household with an entrepreneurial father who owned retail businesses gave her early exposure to both technology and business operations. Over ten years, she rose through the ranks until everyone in the company reported to her. It was during this time that Kim discovered her passion for product management.
90% of executives say they prefer visual storytelling over dense reports. Its a technique borrowed from the world of film and designbut it might just be the most underrated tool in a product managers toolbox. But instead of telling a clear, compelling story, they send out a spec or share a roadmap deckand hope it gets read.
Stepping into product leadership means balancing strategic vision, customer focus, and emerging tech. In this episode of Productside Stories, Neha Bansal , Head of Product at Meta Ads Manager Reporting, joins Nicole Tieche to discuss her career, the high-speed role of AI in advertising, and how PMs can stay ahead of industry shifts.
In an era defined by relentless innovation and unprecedented customer expectations, the nature of financial services marketing has changed. The rapid shift to digital-first lifestyles has disrupted traditional financial services, forcing companies to rethink their approach to branding.
Below, Hilary Gridley , director of product management at WHOOP, shares strategies she’s learned to leverage the latest AI tools to not just become a better manager but to level up her entire team. These tactics and tools are practical and actionable, and you can start experimenting with them today, even if you’re not managing.
Turning OKRs into a high-performance system By Kathryn Shepherd-King At a Glance OKRs Aren’t the Problem. When OKRs Become Theatre When done well, OKRs are a powerful alignment tool. Tie them to planning, roadmaps, rituals, and retros. It’s How We Use Them. Most teams adopt OKRs to improve focus, alignment, and impact.
Introduction: The Rise of the AI-Augmented PM Welcome to the era where product managers don’t just manage products—they orchestrate intelligent systems . From market research to roadmap prioritization, AI is reshaping how PMs operate, make decisions, and deliver value. And no, this isn’t about replacing PMs. AI flips the script.
In this article, we will break down his Discovery Health Check framework a fast, no-BS system to help product teams uncover what’s really holding them back before the next feature hits delivery. “We Roadmaps ship but they don’t shift any key metrics. We need to start with the end in mind — and figure out what to do to get there.
For example, the more technical the product, the larger the designers technology gap that must be filled by an engineer. Im looking at you, in-house enterprise solutions. As a result, it often becomes easier to defend a solution whose benefits are visible in the short term but may prove less suitable in the longterm.
Salesforce Field Service is a market leader with customers including many Fortune 500 companies. Through millions of appointments on billions of pieces of equipment, Salesforce Field Service powers the worlds mobile workforce. A professional with a strong grasp of app performance, security, compliance, and platform guidelines.
These are businesses offering similar products or services within the same geographic or digital footprint. Also consider emerging players or adjacent offerings that could disrupt your market, just as Netflix did to Blockbuster, or Uber to traditional taxi services. Let competitor insights sharpen your thinking, not narrow your vision.
Platform Scalable, Automated, Real-World User Testing Centercode is the leading platform to manage impactful in-the-wild user tests. Platform Overview Managed Services Compare Plans What's New? AI-driven user testing, video insights, plus seamless app distribution and expert resourcesâ discover Centercode 10x.
For more from Jacob, check out his free LinkedIn profile analysis tool , which just went live on Product Hunt today, his interview preparation reportservice, and his individual consulting services at ThinkWarwick Global. ” This led to an engaging brainstorming session with the CEO about product vision.
The solution? The Indisputable Case: Why India is the Premier Destination for Software Development Outsourcing The global outsourcing landscape offers numerous options for businesses seeking to optimize their software development. In 2025, US businesses face unprecedented challenges finding affordable, quality tech talent.
Firstly, Jeff as a new umbrella brand for all the new services will be providing to our customers; Secondly, a new business line called Beauty Jeff was opening the very first venue in Argentina. Low accountability Limited visions of the product by PMs. Solutions for hypergrowth: Customer-centricity: Emphasizing Customer in-the-loop.
Tying everything to a strong value proposition and vision is effectively the kind of thing that produces a cohesive product. What we want is to create a culture where stakeholders come to us with problems, rather than ready-made ideas and solutions (i.e. Why Solutions Suck and Problems Rock. features.).
Businesses and individuals are increasingly making SaaS (Software-as-a-Service) applications their choice softwareplatform for their business needs. A Cision PR Newswire report projects the SaaS market to grow from $158.2 A Cision PR Newswire report projects the SaaS market to grow from $158.2
As you climb the ladder, primarily the focus changes from solution and execution to strategy. A Platform PM also concerns himself with stability and safety of the platform. A Growth PM is also part of Platform team as the focus is to improve the experience to increase top of funnel and optimum onboarding experience.
This includes a sound understanding of the market, the user and customer needs, and the competition as well as solid product management skills such as the ability to develop an effective product strategy and an actionable product roadmap (as I explain in more detail in the article The T-Shaped Product Professional ).
Many of us in the design and technology community pride ourselves on being tool builders, creating products that others can use to get things done. Tools are part of who we are. We all have a very fundamental relationship with the tools we use. We all have a very fundamental relationship with the tools we use.
Product management teams often ask themselves if third-party integration is right for their software product roadmap. Because of this, look through product management job descriptions and you’ll find many that mention third-party software integration, APIs, strategic partnerships, and so on. Sure enough, there was interest.
No product tool or template can save you if you’re not killing it in these three areas. neither the product nor roadmap are ever static. That’s why we’ve listed 12 tools that the best product managers use to do their jobs better? and not the best product management tools. other than the objectives ?—?neither
We then jammed those models into our platform so that customers could access the outputs in many ways.” Asking the customer to use a service that makes decisions for them means asking them to trust you. Asking the customer to use a service that makes decisions for them means asking them to trust you. Tweet This.
For instance, help the members collaborate, establish shared standards including product management processes, methods, tools, and templates; communicate strategic business objectives; and hire new product people. But as a permanent solution, this approach is not advisable: It is likely to cause the second of the two issues mentioned earlier.
Some of these are Fortune 10 software-enabled companies going through digital transformations. I review strategies and roadmaps. Then we put together a roadmap for change, and I check in with them along the way as they transform. I gather data through surveys about observations. Lots of data goes into pinpointing.
Much of the literature that defines the role as the intersection of business, technology, and user experience isn't particularly helpful for practitioners who are left wondering what skills they need to learn versus the fine people they work closely with in actual business, technology, and user experience roles.
Fundamentals of a Strong Product Management Organization Here’s why I wouldn’t have product manager titles if I were building the team from the ground up in a software, SaaS or cloud company. In most technology companies, the product management organization is structured almost entirely around products. Here’s the good news.
You can ask me to change the color somewhere or put a button on a screen, and I will probably do that, but I really like to get challenging problems where I can do my research build prototypes, do user tests, and come up with a solution that will raise our product to the next level. Designers can help product people a lot.
Describing the early phase of her discovery journey, Leann says, “Thinking back to where we started, it was in two areas—doing more interviews with our users and focusing on opportunities instead of solutions.” We started continuous discovery in two areas—doing more interviews with our users and focusing on opportunities instead of solutions.
If software is leading the world, then product managers are the modern-day businessmen and women,” says Brian Crofts, Chief Product Officer (CPO) at Pendo. However, Pendo’s platform of tools isn’t exactly what Crofts considers his primary product. “If At first, he had little passion for software. That’s the job I want.”.
The Software Development Life Cycle provides a practical framework you can apply to your product and improve your processes. You should be able to define the project scope and goals clearly by outlining the objectives, functionalities, and features of the software. Choose communication channels, reporting plans, etc.
It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.
As a founder, you may know exactly what tech stack you need to build your product – but what about when it comes to the tools you need to run your business? But these days, there are so many innovative and impactful tools that can massively streamline your workflows and help to set you up for success as you scale.
Creating a successful product requires a clear vision. Equally important, it requires confidence that the vision is aligned with the needs of the customers the company exists to serve. This helped to inform its focus on developing its learning platform, Fender Play. The Fender Play learning platform.
How to Develop Product Roadmap? To lay out and document your strategy, you need to develop a Product Roadmap. Product Roadmap?—?What What Product Roadmap is a guiding strategic document?—? Facebook 10 Year Roadmap It maps out a high-level visual summary of the product vision and direction. Chapter 12/17?—?How
This is where product lifecycle management softwaresolutions come into play to align product management with company goals. But with so many PLM solutions available in the market, how do you choose the right one for your team? TL;DR PLM software helps you manage various stages of the product lifecycle.
If you’re ready to submit your app to the app stores next week, condense the most important elements of pre-launch into a one-week period and move the other items to your post-launch roadmap. Landing pages can be set up with no cost or hassle with a tool like Squarespace or Wix. IDENTIFY INFLUENCERS AND REPORTERS.
Picking the right product experience platform is an important task for any product manager. In this article, we’ll be conducting an in-depth analysis and comparison of the 15 best tools currently available on the market. If you’re looking for an all-in-one tool with great pricing, then give Userpilot a go. Let’s dive in.
On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.
It’s not just about training people to conduct interviews , use opportunity solution trees , or test assumptions —though those are all important activities—it’s also about convincing them of the value of these activities and getting the people they work with on board as well. Sandrine Veillet is the Vice President of Global Product at WebMD.
On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.
We get it–your days are packed with roadmap review meetings, brainstorming sessions, and making (what sometimes feels like) too many PowerPoint presentations. We’ve been crunching the numbers, analyzing the trends, and distilling them into bite-sized insights so that you can have the tools you need to thrive as a product leader.
You’ve got a clear vision for the future, and it looks bright! Part one of this article taught you how to align a roadmap with aspirational business goals. This step gets into what people think of when they ask for a roadmap. This step may be the biggest challenge to a realistic roadmap. What are you going to work on?
“Should we buy this software or should we build it?” Juggling your company’s immediate needs with long-term goals is always tricky, but when it comes to purchasing a tool to make your team’s lives easier, managers tasked with the decision to build or buy often struggle in what seems to be a comparison of apples to oranges.
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