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Y Oslo 2024: When It Comes to Discovery, Something is Better Than Nothing

Product Talk

I started my career as a software engineer. Every single person that contributes to building a product, all of the makers in the room, we need to care about our customers, we need to make sure that what we’re building is going to work for them, and I want to introduce some ideas that will help you do that.

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Ask Teresa: What Do You Do with Atypical Customer Stories?

Product Talk

When we interview customers , our goal is to learn as much as we can about their context. This will help us understand their specific needs, pain points, and desires (otherwise known as opportunities) which will inform our product decisions. ‘Atypical’ is not necessarily a bad thing when it comes to customer stories.

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Core Concept: The Product Trio

Product Talk

A product trio is typically comprised of a product manager, a designer, and a software engineer. A product trio is typically comprised of a product manager, a designer, and a software engineer. They interview customers together. Tweet This. Tweet This. Tweet This. What does this look like in practice?

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Product Discovery Basics: Everything You Need to Know

Product Talk

Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout the decision-making process. Good product discovery includes the customer throughout that process. If we are lucky, we might do some customer research at the beginning of the project.

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Customer Interviews: How to Recruit, What to Ask, and How to Synthesize What You Learn

Product Talk

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

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The Power of Opportunity Solution Trees: 7 Key Benefits Revealed

Product Talk

These are the customer needs, pain points, and desires that, if addressed, will drive your desired outcome. This is how we’ll evaluate which solutions will help us best create customer value in a way that drives business value. Below the opportunity space is the solution space. But this isn’t Agile. Nor is it continuous.

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TEI 293: FAST Goals for better aligned product projects- with Jeannine Siviy

Product Innovation Educators

She calls FAST goals a winning methodology as it enables you to win, solving problems and creating value for customers. She has been a software and systems engineer, contributing to and leading product development for several organizations, including Kodak and the Software Engineering Institute.