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461: Customer use cases to guide product design – with Lilac Muller, PhD

Product Innovation Educators

Tips for creating customer use cases – for product managers Today we are talking about how to create and use customer use cases to guide product design. Our guest is Dr. Lilac Muller, VP of Product Management at Kymeta Corporation. Defining use cases has a few challenges.

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We’re making it simpler and faster than ever to get started with Mixpanel

Mixpanel

We think that’s important because onboarding a new analytics tool has traditionally been time-consuming, overwhelming, and confusing. We know you don’t really have the time for that, so you won’t find a more “instant” and user-friendly analytics solution than Mixpanel.

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When You Should Not Listen to Your Customers

The Product Coalition

Henry Ford left us with some open questions. “If Berlyne As product managers, we have all enthusiastically dived into customer feedback, hoping to find insights that will take our product game to the next level. Expressed needs are rightfully the basis of most iterative product developments.

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What is a Segmentation Survey? Questions, Examples & Use Cases

Userpilot

How can you use them for better customer engagement ? For example, age or product usage patterns. A segmentation survey is used to gather the data necessary to segment customers. Behavioral segmentation organizes consumers based on their interactions with products and brands. Let’s dive in!

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To PLG or not to PLG

The Product Coalition

There’s lots of writing about Product Led Growth (PLG). Why NOT to PLG I’ll start off by saying that even though we went with PLG, I still don’t think it’s the best choice for most startups: First of all, it’s not a good fit for many companies and products. It took us 9 months, but I commonly hear of companies that took 1.5

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How Natural Language Processing Can Revolutionize The Financial Industry

The Product Coalition

Photo by Morgan Housel on Unsplash The language is the substance absorbing information from the epochs, reflecting social trends and giving a profound insight into things happening to us, humans, today. It’s the most natural communication medium for us. It opens tremendous opportunities for different industries.

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Four ways the healthcare industry is transforming digital experiences during COVID-19

Userzoom

This is why it’s crucial for healthcare companies to understand the current trends and best practices within the health industry in order to tackle the challenge of adapting to new digital priorities. Trackers, cookies, web analytics, and other tools can slow down site performance during heavy traffic.