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What is Secondary and Tertiary Onboarding, and Why You Should See Onboarding As a Continuous Education Loop

Userpilot

Learn why you should ditch your product tours, embrace primary, secondary and tertiary onboarding instead, and love onboarding experiments. The whole point of onboarding is to push someone down the user journey , which means you shouldn’t stop at new user activation. “Should we just do a product tour?

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Sean Ellis on charting a path toward sustainable growth

Intercom, Inc.

Today he’s the founder and CEO at GrowthHackers , whose software, community and annual conference help teams work together to drive breakout growth results for “must have” products and services. a lot of Sean’s early focus and success there came from experimentation with onboarding. What growth hacking is and isn’t.

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How to Make Agile Work in Fast-Growing Startups

The Product Coalition

TL; DR: How to Make Agile Work in Fast-Growing Startups For years, I worked in several Berlin-based, fast-growing startups in my capacity as Scrum Master, agile coach, and Product Owner. Consequentially, the bias often results in micromanaging the product delivery organization. Fallacy #6: We Need a PMO for Product A PMO?—?short

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Andrew Chen on finding the “fresh powder” in growth

Intercom, Inc.

He’s written more than 650 of them over the past decade and has been featured and quoted in The New York Times, Fortune, Wired and Wall Street Journal. Growth teams commonly make the mistake of picking random, off-the-shelf KPIs without thinking about how they all fit together. Adam Risman: Andrew, welcome to Inside Intercom.

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Growth Hacking with Customer Journey Mapping and AAARRR Funnel

Userpilot

The term “growth hacking” was coined by Sean Ellis in 2010 after he used this strategy to ignite unstoppable growth for Dropbox, LogMeIn, and other successful startups. The AAARRR funnel is a great tool for keeping an eye on important metrics like acquisition and retention rates. Break down silos.

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What is Customer Effort Score (CES): The Ultimate Guide to Measuring and Improving CES

Userpilot

Are you looking for an effective metric to measure user sentiment ? If that’s the case, you’ll find Customer Effort Score or CES the perfect metric for your SaaS business. But how can a single metric possibly help you monitor customer loyalty? You’ll have to read the rest of the post to find out. how you can measure it.

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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

Even as the company begins to expand, it’s important to prioritize these one-to-one conversations because understanding how your users interact with your product is actually the key to healthy growth. So the aim of this product is to enable that virtuous cycle, where your customers become your best marketers.