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The JTBD Conf

Business of Software Conference

Clayton Christensen discussed it in 2011 Watch. Bob Moesta and Chris Spiek gave a live demo of the theory in 2013 Watch. Claire Suellentrop showed us how to perfect messaging with JTBD in 2018 Watch. This wont be the first time JTBD has featured at a BoS Conf; JTBD founder Prof.

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How To Build And Structure A SaaS Product Marketing Team

Userpilot

While organizing your product marketing team by feature is the simplest path, it can lead to a lack of customer focus and your messaging may become too feature-centric. Furthermore, sharing assets also ensure consistent brand messaging. If all your teams are targeting different personas then the messaging will feel disjointed.

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The Ultimate Guide to SaaS Customer Success in 2022

Userpilot

Oracle’s 2011 CEI report found that 86% of buyers are willing to pay more for a product if they have a better customer experience. Get your Userpilot demo and see how! Here’s an example of how in-app messaging can be used to nudge users towards features. Build an in-app help center without having to code.

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8 Product Led Growth Strategy Lessons For Your SaaS Product

Userpilot

Created in 2011, Zoom has over 300 million participants every day globally. The trial concept has now taken over the demo part. Create in-app messaging flows, feedback micro surveys , and in-app guides to help users reach their goals with your product. A shining example of product-led growth in a company – Zoom.

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The top marketing statistics for 2018 and why they matter

Intercom, Inc.

Messaging: Ignore at your peril. As marketers we’re always yearning to understand how consumers want to engage, and increasingly, that’s through the personal, real-time, device-agnostic medium of messaging. 10 minutes: The average daily time US consumers spent in a messaging app in 2017 was 10 minutes, up 15.2% Engagement.

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New at Intercom uncut: Watch our entire virtual launch event

Intercom, Inc.

So today we are excited to announce groundbreaking new products, and we’re going to do more than just talk about them – we’re going to demo them. And we have over 180,000 teammates logging into Intercom every month, using our platform to send over 500 million messages and reply to over 20 million conversations.

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The Future of Product Management: Top Trends to Look Out For

Userpilot

To explore how Userpilot can help your product managers build products of the future, book the demo! It’s been over 22 years since the Agile Manifesto was released and The Lean Startup by Eric Ries was published in 2011. Integration of agile and lean methodologies Agile and Lean methodologies are nothing new.