Userpilot

JULY 30, 2023

Customer retention vs acquisition cost: Which metric matters more? While it’s important to acquire new customers for growth, retaining existing customers is imperative to ensure long-term success. So let’s see when you should prioritize one metric over the other and how you can boost your customer retention rates.

Customer Experience

Userpilot

AUGUST 30, 2024

Plus, you’ll learn how Userpilot can help with product marketing and drive user engagement. TL;DR Product and digital advertising come in different packages. Uses humor to highlight the users’ pain points and position Userpilot as a no-code solution to track in-app user behavior.

Feedback Software

Userpilot

MAY 10, 2022

Are you struggling to retain customers for long? The churn prevention strategies discussed in this article will help with your product engagement strategy. Churn happens when a customer stops using a company’s products or services after a certain period of time. A score of 40% and above shows you’re there.

Feedback Software

The Product Coalition

JULY 15, 2022

Frameworks in business provide the sets of steps for creating new products or improving the performance, cost, and quality of existing products. Frameworks enable designers, project and product managers to achieve business goals, such as entering new markets and selling more to existing customers. Customer quote?—?Break

Framework

Userpilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. Read to find out what a conversion path in marketing is, why it matters, and its elements and stages. TL;DR A conversion path is a sequence of actions a prospective customer takes.

Data Visualization

Userpilot

MARCH 18, 2022

Wondering what product success metrics you should use in 2022? Measuring product success during the early stages of your SaaS business can help you spend wisely and reduce wasted energy. Today, let’s find out how you can leverage product success metrics to add more value for your users and drive retention.

Onboarding KPIs

Userpilot

JANUARY 6, 2023

That is the question that many product managers and marketing managers need to tackle to choose the best pricing strategy for their SaaS products. That’s exactly what Jana Frejova , Product Marketing Lead at Spendesk Spendesk , discussed in her recent presentation at the Product Drive Summit 2022 organized by Userpilot.

Customer Experience

Userpilot

NOVEMBER 23, 2023

You can either use AI models trained on generic data, like OpenAI, or custom models trained on your own data. If you integrate an existing model into your product, like most SaaS companies, it won’t be enough to outperform your competitors. When integrated well, AI can enhance the product experience for customers.

Data Visualization

Userpilot

AUGUST 15, 2023

In this article, we detail what a product launch marketing plan is, why you need one, and how to create a successful product marketing from the start. TL;DR A product launch marketing plan is a three-phase strategic plan to create product awareness and ensure product launch success.

Product launches

Mixpanel

FEBRUARY 16, 2024

As a Product Lead, I continuously emphasize to our broader team the importance of defining personas so that we’re clear about who we’re targeting when shaping our product or positioning. I’ve found a big piece of getting this right is keeping those of us on the development side as close to our customers as our support or sales teams.

User Testing

Userpilot

NOVEMBER 30, 2022

How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference. The 7 Laws of Go-To-Market.

Feedback Software

Gainsight

FEBRUARY 25, 2022

Net Revenue Retention or NRR is a metric that measures how much your existing customers are growing. Whether it’s more users or additional features, it considers the amount a given company’s customer base is growing. NRR has been the primary focus of the Sales and Customer Success teams for years. Who Owns NRR?

Marketing

Userpilot

MAY 19, 2021

Setting these goals help you map out your marketing funnel. You will need to serve each prospect differently depending on where they are on their journey to becoming a customer: Step 3. The main problem here is that marketers try to be *everywhere*. Dofollow.io’ s Online Community That Helps Them Test Out Their Product Ideas.

Research Software

Userpilot

JANUARY 26, 2024

More importantly, we show you how to implement it in your organization and share some examples of excellent product-led content strategies. TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points.

Research Software

Userpilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. The Kalungi blog is focused on educating users about how to implement inbound marketing in their SaaS businesses. Product marketing.

Analytic Tools

Mixpanel

APRIL 27, 2022

Partho Ghosh calls himself “customer-obsessed.” Since joining as its new Senior Director of Product Growth, Ghosh has been helping to mature the longtime social media management giant’s product-led growth (PLG) strategies. Definitely. When I was at Unbounce, we did a number of things to this end.

Data Visualization

Userpilot

APRIL 6, 2022

Selling software isn’t the same as selling any other product/service, that’s why a SaaS marketing plan can be a valuable asset. Unlike the traditional marketing plans that focus on only attracting prospects, SaaS product marketing helps you stand out in the market and looks at every stage of the customer funnel.

Research Software

The Product HQ

FEBRUARY 1, 2023

One of the primary objectives of any product strategy is to meet customer satisfaction. As a group product manager, it is necessary to spearhead the user research (for example via focus groups) to identify opportunities for product improvement by soliciting feedback that in the end, helps to understand the customer needs.

Product Manager

Mixpanel

MARCH 22, 2024

It’s because of all of this that the market for business analytics in fintech was valued at $3.1 from 2022 to 2031. As an industry in growth, some of the most valuable data pouring in that fintech companies can focus on comes from product usage. billion globally in 2021, and it’s projected to reach $22.9

Data Visualization

Userpilot

JULY 24, 2023

Create and release your MVP with only core product features. Create a targeted go-to-market strategy for your launch plan. Choose the appropriate marketing channels to reach your target markets. Launch coordinated product marketing campaigns to reach your audience. Launch your product.

Product launches