This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Featuring an engaging discussion with Inis Hormann (Marketing Director Germany, Cepheid) and Steve Kury (Leadership Development Consultant, SHK Leadership Consulting), the session provided actionable insights for PMs at every level. The Future of PM Leadership As we approach 2025, product management roles are transforming.
Unlocking Success with AI in 2025: The Future isNow By now, weve all seen the headlines. By the end of 2025, the winners wont be the companies throwing money at flashy AI experiments. By the end of 2025, the winners wont be the companies throwing money at flashy AI experiments. So, lets talk about how to getthere.
Introduction to customer satisfaction surveys Customer satisfaction surveys are vital tools for understanding what customers think, feel, and experience. Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty. Don’t worry, we’ve got you.
We caught up with Edwin Yuen , a product designer at The Times London , to learn more about how he and his product squad are using Vistaly and which features he finds most useful. Meet the Continuous Discovery Champion, Edwin Yuen Meet Edwin Yuen, a product designer at The Times London.
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. We’ll explore how recent developments are impacting strategic planning and decision-making processes, as well as practical strategies to leverage these trends to the benefit of your organization.
With actionable insights from our expert panel and thought-provoking audience questions, this session was packed with takeaways for product professionals at every level. Here’s how to approach it: Tie Efforts to Business Goals : Ensure product management priorities align with what the business wants to achieve.
PMs are often tasked with aligning stakeholders, guiding engineering teams, and championing the customer. Customers dont care about data structures. Why Storyboarding Works A storyboard is just a sequence of visuals that shows how a user moves from a problem to a solution. As Tom put it: Clarity beats polish every time.
If there is one thing thats altering the way we create userexperience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). Well start with an overview and explore how AI can take on tasks such as analyzing user data and automated prototyping to help professionals connect with users on a humanlevel.
Your user signs up on the web but ignores the onboarding flow and never returns. Or they never install the mobile app and miss half the product experience. Or you send them a follow-up email, but it misses the mark, mentioning features the user never tried out.
Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting
Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. Don’t miss this unique opportunity to hear live insights from experts who have helped countless software platforms implement payments with ease!
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
It read: Marketing owns defining the ideal customer profile. Some people argued a different role owned defining the ideal customer profile (ICP) there were votes for product, sales, customer success, and even finance. No one person or role should be defining the ideal customer profile. It takes time. Why is this?
Youre not just showcasing your skillsyoure selling your ability to solve problems, think creatively, and make users fall in love with yourdesigns. But heres the kicker: hiring managers and ATS systems dont have time to decode your brilliance. Designed user-centered interfaces based on extensive user research and testing.
How Companies Are Funding User Research in 2025: Insights from the User Interviews Research Budget Report User Interviews 2025 Research Budget Report is a crucial resource for understanding how modern organizations are approaching the financial side of user research.
Instrumentation & RecruitmentSetting the Stage for Effective User Interviews Part 2 (of 5) of the UX Research Playbook series Previously in Part 1 of The UX Research Playbook series, we explored how to set UX research up for success by crafting well-defined research goals within a structured framework.
How to plan a dashboard people will use: 10 Key Steps Dashboard user interface elements in light and dark modes Our team has built dashboards for a wide range of businesses, and we’ve picked up a few key insights along the way. Define use cases and users Spell out the business tasks and map your users.
Product analytics empowers you to understand gaps in your offering and how users engage with your product. Not knowing their advantages and relationships, places you at a severe disadvantage with a crucial lack of visibility and end-user satisfaction. This guide will explain the following core areas: What is product analytics?
How Rumi Cosmetiques Boosted UserExperience and Conversion Rates in eCommerce: A Case Study for Marketers andManagers Discover how Rumi Cosmetiques achieved a 75% increase in cart adds and doubled conversion rates by enhancing userexperience and conversion rate in eCommerce. Ready to uncover their secrets? Keepreading!
Hybrid work, AI integration, and rising customer demands are reshaping product management. As 2025 approaches, one question is on every product leaders mind: How can PMs not only survive but thrive in this rapidly evolving environment? Youll gain insights into: The evolving role of PMs and why influence matters more than ever.
A Story to Start During my time consulting with a Fortune 500 financial services company, I encountered a significant challenge they faced with the rollout of a digital platform aimed at streamlining client account management. And heres the best part: its a mindset anyone can adopt, no matter their role, background, or expertise.
For more: Lennybot | Podcast | Hire your next product leader | My favorite Maven courses | Swag Subscribe now Last week’s guest post about tactics for becoming a “super IC” is on track to being my most popular post of all time, so I’m thrilled to bring you a follow-up that’s designed specifically for managers.
And so it’s really easy to believe: “I have a lot of experience with this. Where does that experience get to come into play? We want our stakeholders to give their input and to share their experience, but we need to learn new patterns where they’re sharing that experience without dictating outputs.
To deliver high-quality online courses we were patching together several different tools to create a good student experience. Others assumed their users were all experienced developers. Some of the challenges that I encountered had nothing to do with my experience level and were simply inexcusable. This got me curious.
Become a Product Designer in 2025 if these 6 signs resonate withyou! A career in product design offers just thata unique opportunity to bring your ideas to life while shaping the future of technology, sustainability, and userexperiences. Lets explore why now is the perfect time to embark on this product design careerpath.
We explored a few characteristics to look out for when selecting your pilot teams, including the relationships among the team members, their mindset and willingness to learn, and their access to customers. They’re not talking to customers regularly. Let’s dive into each of these one at a time.
I mean what happens after the download: how users navigate, what features they engage with, and where they drop off. Mobile app tracking captures data on how users interact with your app, including actions such as screen views, button taps, session length, and feature usage. Why track in-app user behavior?
This advantage stems from a simple fact: access to actionable insights empowers smarter, faster decision-making. Embedded analytics tools are pivotal in achieving this goal, seamlessly integrating data insights into everyday workflows. Processing: Transforming raw data into actionable insights through analytics engines.
In 2025, AI is not a sidekick—it’s a strategic partner. What AI Brings to the Table: NLP-powered sentiment analysis : Tools like MonkeyLearn and Lexalytics parse thousands of reviews, tweets, and support tickets to extract user sentiment at scale. UserFeedback Analysis: From Chaos to Clarity Userfeedback is noisy.
Today, in 2025, the real battleground isnt on the streetits in the palm of your hand. Because todays users wont waittheres always a smarter, faster and more useful app waiting to take itsplace. Because todays users wont waittheres always a smarter, faster and more useful app waiting to take itsplace. billion in 2020.
As tech companies navigate an increasingly AI-driven landscape, the role of differentiated, customer-centric messaging has never been more critical. The Product Marketing Alliance Summit served as an opportunity for product marketing practitioners and leaders to exchange insights and discuss industry trends. What did we learn?
Mobile apps are evolving fast, but whats changing even faster is what users expect from them. In this post, we’ll take you through 10 mobile app development trends and the mobile app development changes shaping 2025. 5G is making real-time features smoother than ever. Its also changing how teams build them.
AI-driven user testing, video insights, plus seamless app distribution and expert resourcesâ discover Centercode 10x. Platform Scalable, Automated, Real-World User Testing Centercode is the leading platform to manage impactful in-the-wild user tests. Start for free , scale as your program grows.
Welcome to the grandestor Grande-ist stage of Customer Success: Pulse 2025! On May 28th and 29th, Gainsight invites you to transform into students of Shiz University in the land of Oz, where innovation and ambition will meet at the intersection of customer success.
That’s the sign you’re forcing 2025 problems through a 2019 operating system. Hit Ctrl + Alt + PM Ctrl: Stop doing what algorithms crush overnight Meeting summaries, status decks, first-pass user stories. Legacy mode detected: too many tabs, lagging response times, random crashes. It’s time for the upgrade.” Your signal?
De-risking your 2025 initiatives Why every intelligent app must start with a PoC By Jill Antweiler Posted in Product Published on: January 15, 2025 Last update: January 15, 2025 As we settle into 2025, many executives are eyeing ambitious initiatives to leverage new technologies and drive innovation.
At #mtpcon London 2025, Nesrine Changuel, a seasoned product leader with over 10 years of experience at Google, Spotify, and Microsoft, shared her deep insights on building products that not only meet functional needs but also create powerful emotional connections with users.
We believe it starts with feedback—listening to it, acting on it, and building a culture around it. s Best Workplaces for 2025 ! Culture built on feedback Every day, our customers use Alchemer to gather feedback and make better decisions. And that feedback doesn’t sit in a spreadsheet; it drives real change.
In a world where instant gratification has become the norm, customers are increasingly seeking support that caters to their needs without the frustrations of lengthy wait times or extensive search efforts. Customers are seeking comprehensive, deep content that empowers them to explore solutions independently.
Our 2025 Fashion Consumer Trends report reveals the shifts in how consumers discover, decide, and commit to fashion brands today. They shared valuable insights from AB Tasty’s recent global fashion consumer survey, highlighting what drives inspiration, conversion, and retention in todays fast-evolving fashion landscape.
How can we protect vulnerable users? I realized much of the user frustration with generative AI systems stems from a mismatch between expectations and actual performance. Following Neves heuristics, I implemented what I call contextual education in my projectssmall, in-flow interventions that help calibrate user trust.
Help center software allows you to juggle feature rollouts, bug fixes, and user onboarding without keeping up with endless tickets. By using in-app support solutions for quicker issue resolution, you can maintain smooth experiences without sacrificing precious hours. What are the different types of help center software?
For Customer Success leaders, the pressure to drive not just retention but also revenue growth is intensifying. Customer Success teams are no longer simply the keepers of customer satisfaction; they are rapidly evolving into critical drivers of expansion and revenue outcomes. The good news?
The difficulties you face from going to 0 to 1understanding your customer, identifying what will differentiate your product, building early versions of that product, and actually finding customers to use it? Teresa shared her own experience with using APIs and why it convinced her this is an area where much more discovery is needed.
Through case studies, statistical evidence, and methodological frameworks, I aimed to establish how systematic user research can positively impact key business metrics, from acquisition to referral. This fundamental gap in understanding is where UX Research becomes not only valuable but essential for driving authentic and lastinggrowth.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content