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Best Marketing Analytics Software for SaaS

Userpilot

In either case, marketing analytics tools can come to your rescue. But with so many analytics solutions available in the market, how do you choose the right one? In this article, we’ll take a look at a few powerful marketing analytics software, focusing on their features and pricing.

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Heap vs Google Analytics: Which Analytics Tool Is Better?

Userpilot

Heap and Google Analytics are popular product analytics tools that help businesses pursue product growth with data-driven insights. In this article, we’ll go through the main differences between both tools to help you understand which one is better for you. respectively. What is Heap?

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Actionable Analytics 101: How to Collect and Use Actionable Data Insights in SaaS

Userpilot

If you are wondering how actionable analytics can help you boost product growth in 2023, this post is for you! In this article, we cover everything about different types of actionable analytics, how to collect those actionable insights and the best tools you can use to harness the analytical data.

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Best Marketing Analytics Tools For Product Marketing Managers

Userpilot

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. Let’s get started.

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Your Guide to User Behavior Analytics (UBA) for SaaS

Userpilot

Collecting and interpreting user behavior analytics is crucial due to the extreme competitiveness in the SaaS space, which only continues to escalate. This guide will go over what user behavior analytics are, why they’re important, what you can track, and how to analyze user behavior.

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How to Drive Mobile Customer Engagement and Increase Product Feedback

Alchemer Mobile

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.

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Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?