The Product Coalition

JANUARY 24, 2021

OKRs are an amazing tool to drive business success. Doing it right is not necessarily so, and especially with product OKRs that are a unique beast. So you will see things like “release a mobile app”, “add analytics”, “integrate with [a certain platform]”. Starting with OKRs is easy.

Analytic Tools 180

Analytic Tools Customer Experience B2C Enterprise 180

The Product Manager Coach Blog

MAY 7, 2024

Communication Excellence: Possessing the ability to communicate complex ideas clearly across various organizational levels to ensure alignment and execution of strategies. Advanced Analytical Abilities: Excelling at dissecting complex data, identifying patterns, and formulating strategies based on comprehensive market analysis.

Product Management 52

Product Management Product Manager Data Visualization B2C 52

Userpilot

FEBRUARY 5, 2024

How you increase trial-to-paid conversion rate determines how good your SaaS model is. But, how can you maximize this metric to attract more customers organically and cultivate product-led growth ? For B2C opt-in trials, a 15% conversion rate is considered effective, while B2B targets should aim for 25%. But how much?

Feedback Software 52

Feedback Software User Testing Data Visualization Analytic Tools 52

The Product Guy

MARCH 2, 2017

Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Simplicity is the ultimate sophistication.”

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Product Talk

MAY 13, 2020

Product teams struggle to drive business outcomes because many companies haven’t taken the time to define their strategy. Marty Cagan highlighted this in his recent post “ Product Strategy – Focus.” For another example, let’s imagine a product team working on a B2C subscription product.

Product Research 355

Product Research User Testing Customer Experience Feedback Software 355

The Product Coalition

JUNE 11, 2022

Yet we continue to think our customers won’t mind changing to use our products. This attitude is less prevalent in the B2C world as they are hyper-aware of and interested in addressing the pain of change. In the B2B hemisphere, change goes hand and hand with new products. Build our product around and into the user’s workflow.

Customer Experience 137

Customer Experience User Testing Data Visualization Analytic Tools 137

Amplitude

DECEMBER 6, 2020

In leveraging your existing behavioral data, you can also design meaningful experiences within your product, deliver personalized messages to your users, and run well-informed experiments to improve how you acquire, engage, and retain your users. What is the Customer Lifecycle?

Customer Experience 59

Customer Experience Analytic Tools User Testing User Friction 59

The Product Coalition

FEBRUARY 3, 2022

Using analytics, one can capture actual behavior of customers, ask targeted questions, collect accurate feedback, and repeat the process with much less effort next time. Also, once the analytics process is set up, it is easy to monitor unlike traditional surveys in which one needs to repeat the entire process from scratch.

Data Visualization 152

Data Visualization Customer Feedback User Testing Analytic Tools 152

ProductPlan

JANUARY 17, 2023

Can’t I just use my knowledge of the customer’s domain to create create solutions to their problems?” You may also be thinking, “But Steve Jobs said he didn’t talk to customers, and Apple created some of the coolest products out there under his leadership.” The key is to understand why they need new solutions. question obvious.

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

Amplitude

FEBRUARY 4, 2019

In today’s digital age, it’s this kind of impact-driven product strategy that is the foundation of systematic growth. Because of this, Product Managers are always trying to develop a deeper understanding of their users’ product journey, identify new opportunities to offer value, and continuously improve product engagement.

Data Visualization 61

Data Visualization Customer Experience Analytic Tools Reporting Tools 61

The Product Coalition

JUNE 17, 2019

Generally speaking, junior Product Managers whose day-to-day centers around the “heads down” Product Owner work for their scrum team will likely be strong in the bottom half of the skills, and if they’re working on a B2C product that likely leans to the bottom-left.

B2C 67

B2C Framework Data Visualization Analytic Tools 67

Userpilot

NOVEMBER 21, 2023

The ambiguity of product management There’s a lot of ambiguity as to the role of product managers. That’s because there are no 2 product organizations that would be exactly the same. For example, B2B companies work differently from B2C businesses, and feature factories are very different from innovation factories.

Technical Review 80

Technical Review User Testing Product Management Product Manager 80

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Customer and market research that goes into building product personas also drives feature development.

Feedback Software 86

Feedback Software Research Software Analytic Tools User Testing 86

Userpilot

MARCH 6, 2020

As a team supporting diversity and women in tech – we decided to use the International Women’s Day as an opportunity to showcase some of the best talent in the industry – and interviewed the top female Product Managers, Product Owners and SaaS founders and CEOs. Women in SaaS. Women in Product.

Research Software 132

Research Software Analytic Tools Feedback Software Reporting Tools 132

The Product Coalition

FEBRUARY 18, 2019

In the business world, “vaporous” is an insightful description of the Toyota Production System. The MVP approach in its most extreme state is where you have millions of B2C users who will test something out, provide feedback, and keep using while it improves. product strategy”).

Agile 61

Agile Product Research Data Visualization User Testing 61

Intercom, Inc.

JANUARY 25, 2023

Product-led growth (PLG) has been embraced by SaaS companies of all sizes as a scalable approach to growing a business, but it is especially appealing in times of economic uncertainty and soaring acquisition costs like we’re experiencing today. And for today’s guest, Mickey Alon , that’s the best way to run a sustainable SaaS business.

Analytic Tools 118

Analytic Tools Customer Experience B2B User Testing 118

Gainsight

JULY 1, 2022

A traditional model based on the marketing and sales funnel no longer works effectively to build sustainable growth for subscription-based SaaS. The solution? Make the product itself a key player in the customer lifecycle and experience. . We wanted to discover what solutions they use and how they measure success. .

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Mixpanel

MARCH 7, 2021

“I’m currently the founder of LevelUp, a startup aiming to revolutionize mentorship by creating a platform connecting women mentors and mentees based on role, industry, career interests, and goals. ” Natalie Kouzeleas Director EMEA & LATAM, Mixpanel. “I started as a software developer.

Feedback Software 52

Feedback Software Research Software Analytic Tools Reporting Tools 52

The Product Coalition

MARCH 21, 2019

In these cases, my observation is that the true failing was in the definition and communication of the strategy rather than than a cultural inability to execute. Through these failures, I’ve come up with a framework for defining, layering, and communicating an effective product strategy that can close the gap between strategy and execution.

Analytic Tools 60

Analytic Tools Strategy Technical Review Customer Experience 60

Userpilot

NOVEMBER 9, 2021

While having a North Star Metric helps your team focus on one big direction for your product, a Counter Metric keeps you in check, making sure you don’t over-optimize just for the sake of one metric, missing key aspects of your SaaS business growth. This metric puts inter-organization virality at the core of its growth strategy.

Onboarding KPIs 52

Onboarding KPIs Data Visualization Analytic Tools Customer Experience 52

Revulytics

DECEMBER 16, 2019

The product management community typically represents above 75 percent of the attendee pool at MTP. Other attendees tend to be from business analytics, UX & design, development & engineering, and project management departments. The majority of the attendees are from business and enterprise software/SaaS, consumer and web.

Analytic Tools 76

Analytic Tools CTO Coach Research Software Technical Review 76

ProductPlan

NOVEMBER 2, 2021

Whether that means automating time-consuming approval processes, creating a central repository for go-to-market artifacts, or providing more meaningful analytics on product progress, ProductPlan’s product operations platform will help organizations orchestrate their entire product strategy. Change is Afoot.

Data Visualization 84

Data Visualization Reporting Tools Analytic Tools Research Software 84