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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Y Oslo 2024: When It Comes to Discovery, Something is Better Than Nothing

Product Talk

We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. I started my career as a software engineer. How are we building production-quality software? I think that was in 2004. What does that mean?

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21 Product Feedback Software for Collecting Actionable Insights

Userpilot

Which product feedback software should you choose for your SaaS? The choice is tough because there’s no single tool that covers all use cases. What’s worse, you will find multiple tools in each category, making it incredibly difficult to pick the tool that satisfies your needs and offers the best value for money.

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A Step-by-Guide to Building a Strong CX Program in the Financial Services Industry 

Alchemer Mobile

In today’s competitive landscape, customer experience (CX) stands as a cornerstone of success, particularly in the financial services industry. In our digital world, it has never been easier for customers to switch banks, wealth and investment managers, or financial technologies. A great CX program isn’t as daunting as it sounds.

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What is Data Storytelling? The Value of Context and Narrative

This blog acts as a beginner’s guide to what data storytelling means for your company’s business intelligence and data analytics, explains the importance of leveraging it today, and illustrates how Yellowfin’s own set of storytelling tools can enrich your insight reporting efforts.

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MarTech Stack Examples and Tools For SaaS Companies

Userpilot

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. The best examples are Userpilot , Hotjar , and Google Analytics.

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FullStory Alternatives: Five Top Analytics Tools to Choose From

The Product Coalition

Learn how the other solutions compare. If you’re shopping around for a mobile app analytics platform before biting the bullet with Fullstory, you’ve landed in the right place. FullStory is a robust web and analytics tool but there are platforms out there that may specialize in one of the features you want.