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Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.
Ellen Juhlin , a product coach and Product Talk instructor, shares several ways that she used in-app surveys to collect feedback and create regular touch points with customers. In each instance, Ellen found a solution that didn’t require too much time or technical know-how to set up.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
According to Harvard Business Review, 80% of new products fail, primarily because companies fail to conduct proper customer research. The solution seems obvious: improve your customer research process. What is customer research in SaaS? This helps prioritize updates based on actual needs, not just assumptions.
What factors should you consider when choosing a SaaS learning management system to support your customers and employees? And which are the best tools available on the market at the moment? TL;DR A SaaS learning management system (LMS) is a cloud-based solution for delivering educational experiences.
The reasons why Saas startups are recently making a huge wave to become the next trillion-dollar industry. Over the past years, investment in SaaS startups has been increasing steadily. Saas startups that provide software as a service have a good delivery model. The SaaS market has increased from $31.5
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. The best examples are Userpilot , Hotjar , and Google Analytics.
What are the best product analyticstools that PMs can use to gather product insights ? Well, this depends on your product, how established your SaaS business is, and what kind of insights you need. In the blog, we look at 4 well-known product analyticstools, their pros, cons, and most suitable applications.
Data is the engine for SaaS, but without data analyticstools , your SaaS team will not be able to make sense of the data. The right set of SaaSanalyticstools can help you generate actionable insights that fuel strategic decisions. But how do you ensure you’re picking the right tools?
In our digital world, it has never been easier for customers to switch banks, wealth and investment managers, or financial technologies. A strong CX program, especially on digital platforms, is now a competitive must-have, with CX acting as a key driver of customer loyalty, and profitability through retention and referrals.
A strong analytics stack is foundational to being able to make sense of it all. Investing in a robust and efficient analytics stack is a necessity for a modern business in order to compete. What Technology Do You Need in Your Stack? What Technology Do You Need in Your Stack? Data Tracking and Collection. Major Players.
No product tool or template can save you if you’re not killing it in these three areas. That’s why we’ve listed 12 tools that the best product managers use to do their jobs better? and not the best product management tools. Product managers (PMs) are ninjas of aligning people, management, and processes.
The choice of user retention tools and software available to SaaS businesses is completely overwhelming. This blog will explain the types of user retention tools & software so that you can take control. Well, maybe it’s due a revival – this time as an unofficial mantra for the SaaS sector.
How can you use knowledge base tools to guide your customers and remove their frustrations while using your product? An in-app knowledge base enables you to take advantage of the self-serve support model for effective customer service delivery. There are numerous knowledge base tools in the market.
To answer this question, you need an analyticssolution that captures and visualizes user journeys. If your analytics capabilities are limited to Google Analytics, you won’t be able to answer these business-critical questions. What you need is a platform that integrates product and marketing data across business units.
When it comes to choosing a customer education platform, there are so many options to pick from. Self-service , intuitive design, and customization used to be key requirements but today most tools have these, so it’s easy to get lost in the ocean of options. What is a customer education platform?
It can hold feedback from various sources such as customer support tickets, feature requests, surveys, reviews, and social media. Product managers usually choose a tool or piece of software to act as a repository, but really a repository is anywhere you keep feedback — even if it’s on paper in a drawer. That reduces risk.
How to create customer feedback systems to gain insights into user needs ? TL;DR Customer feedback systems are frameworks for collecting, organizing, and analyzing customer feedback for actionable insights. For example, you can improve user experience with in-app guidance , enhance the customer support system, or release new features.
It takes a fair bit of effort and time to keep up with the constant innovation in the product management software space. The tools are constantly evolving and changing their pricing plans, so it may be difficult to ensure that your product team is using the right tools and getting the best value for the money.
What is the best software localization tool available at the moment? The article explores what product managers need to consider when choosing the localization tool for their SaaS product. We also look at a few well-known options that you could leverage to successfully localize your mobile and web apps or websites.
Productside | Product Management Courses & Training Refining Product-Market Fit and Scaling B2B SaaS Products Most startups dont stall because of bad ideasthey stall because they stop refining their product-market fit and what works. Everyones chasing the next AI feature or untapped market. Her throughline? Theyre problem-solvers.
There are different user behavior analytics use cases you can implement when conducting user behavior analytics. Second, you’ll learn the best tools to use for behavioral analytics. So let’s jump straight to the article to uncover product growth insights with the help of behavioral analytics.
Is your customer success platform up to scratch for 2022? SaaS is evolving and users today expect more value, more quickly, with less effort than ever before. If your customer engagement levels are not where they need to be, maybe it’s time to look at the customer success software you’re using again?
We also have a quick look at Userpilot as an alternative for each of the tools. TL;DR Product analytics is the process of collecting and analyzing data about product usage and user behavior. Product analyticstools empower teams to make informed decisions on how to add more value and offer a better user experience.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Many SaaS businesses rate Pendo Analytics among the best in the industry. There's certainly a lot of buzz about their analytics in the onboarding world at the moment. We previously discussed them in our blog post about Pendo here. The question is: do the analytics features offered by Pendo live up to the hype?
Many product teams dont truly understand their app user journey. No surprise, then, that most apps lose 77% of their daily active users within just three days of installation. To help, I broke down real apps step-by-step to uncover what works (and what doesnt) at every stage of the journey, from first discovery to long-term loyalty.
So in-app marketing is especially key to engaging and retaining the users you’ve worked so hard to acquire. This guide is for marketers interested in learning more about the tools of the trade and the various types of in-app marketing – and the ways to use them. What is in-app marketing, anyway?
On the hunt for the best instructional design software to create course content and engage learners? In this article, we cover: How SaaS companies can use instructional design software to increase product adoption. What to look for in the right instructional design tool. What is instructional design software?
Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.
Looking to use Mixpanel Analytics for collecting product growth insights ? Mixpanel Analytics helps you collect and analyze data to gain valuable insights into your product’s growth. Mixpanel has become a popular choice among SaaS companies with its advanced analytics and intuitive interface. What is Mixpanel?
Looking for the best customer engagement tool for your SaaS company? There are plenty of solutions of customer engagement on review sites, but they don’t make the choice any easier. Instead, we decided to focus on customer engagement tools for in-app engagements in SaaS products. .
Are you looking for customer feedback software for your SaaS business? We’ve compiled this list of the best customer feedback tools and sorted them by the key business criteria you’ll need to consider when making your decision. What is Customer Feedback Software? Why is Having Customer Feedback Software Important?
When searching for a good user onboarding solution, the name WalkMe is likely to come up a lot. But is WalkMe the right digital adoption platform (DAP) for your company and product? Let’s get right to it then, and look at what can WalkMe user reviews can show about whether it’s the right tool for your customer on boarding efforts!
End-user training bridges the gap between mere signups and actual usage of SaaS products. People are not likely to find value in a software product if they are left alone to figure everything out. Many of them will leave the moment they encounter friction or perceive the SaaS product as too complex for them. Let’s get started!
De-risking your 2025 initiatives Why every intelligent app must start with a PoC By Jill Antweiler Posted in Product Published on: January 15, 2025 Last update: January 15, 2025 As we settle into 2025, many executives are eyeing ambitious initiatives to leverage new technologies and drive innovation. What is an intelligent app?
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