Userpilot

APRIL 30, 2024

Marty Cagan is a well-known figure in the product management and technology industry. He is perhaps most recognized for his influential work as a consultant, writer, and speaker on product management, particularly within the realm of software and technology companies. Who is Marty Cagan?

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Userpilot

APRIL 27, 2021

Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! Just look at Bonjoro that recently released a case study about how they increased their trial to paid conversion rate by 32.7%. What Is User Onboarding? What Are SaaS Onboarding Tools?

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Userpilot

MAY 2, 2024

Effective customer retention marketing tactics include: Build customer trust from the beginning with a professional website, case studies, testimonials, and transparent pricing. Create an omnichannel engagement strategy to deliver a consistent experience across all customer touchpoints. Customer retention rate formula.

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Userpilot

NOVEMBER 1, 2022

In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. Real-life examples of personalized customer service from fast-growing SaaS companies. Ask them for their feedback using in-app microsurveys. Creating user segments based on buyer personas in Userpilot.

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Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

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User Testing Product Research Research Software Data Visualization 104

UX Studio

SEPTEMBER 20, 2018

In this case study, we show how we enhanced the user experience and gave solutions to reduce the churn rate for Xeropan. They realized a lot of users stopped using their product after downloading it and going through the user onboarding process. We also checked the analytics data.

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Userpilot

OCTOBER 28, 2020

In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. If you haven’t had a chance to read the first one, here’s what we covered: Product tours are a central part of self-serve SaaS onboarding , which need to drive user activation.

Analytic Tools 105

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The Product Coalition

AUGUST 17, 2021

They wanted to be part of the solution. The product manager should fall in love with the problem but definitely not with the solution. The product manager doesn’t come to us with problems but with solutions. How much time we want to spend on developing the solution. Solution ?—?The And this time cannot be exceeded.

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Userpilot

FEBRUARY 26, 2023

Thanks to the subscription economy of SaaS companies, high customer retention is vital to staying afloat and enjoying growth. Whereas customer success playbooks strictly focus on improving the user experience and driving customer success, renewal playbooks aim to drive retention and manage renewals.

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Userpilot

MARCH 21, 2024

Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Providing exceptional customer service by offering 24/7 support through in-app resources and optimizing customer experience. Why is customer lifecycle management important?

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Userpilot

NOVEMBER 28, 2022

Read on to learn what they are, the best practices for creating one, and the different engagement software you can use. The self-serve approach to customer service provides users with the guidance and resources they need to learn and use the product themselves. Collect feedback and improve: short in-app surveys are great for this.

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Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Users are more likely to become long-term, loyal customers and brand advocates with more positive interactions.

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Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Userpilot

NOVEMBER 16, 2022

Automatically create onboarding videos with AI video production tools , like Synthesia. To do this, create a self-service knowledge base full of educational content, like help articles, videos, and case studies. Use their feedback to make product improvements that prevent future churn. What is B2B marketing automation?

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Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Run the experiment. Paid media experiments.

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Userpilot

DECEMBER 3, 2022

In this article, we cover the following: What UX design is and why UX is important in SaaS. TLDR; UX design includes all of the elements a user encounters when interacting with your brand online. To identify opportunities to improve your UX design, you should start with user research. Why is user experience important?

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Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? Building a funnel starts with customer research to identify their needs and pain points , using tools like product analytics, surveys, and interviews. This helps create user personas. There are a few good reasons why SaaS organizations love product funnels.

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Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

DECEMBER 20, 2022

SaaS business models depend on repeat purchases to grow revenue and meet profit goals. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested. What are the stages of the SaaS marketing funnel? Marketing funnels in SaaS. What is a marketing funnel? Conversion stage.

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Userpilot

SEPTEMBER 8, 2023

But here’s a fact: many SaaS companies are going about A/B testing the wrong way. This article discusses 13 common mistakes you should avoid when doing growth experiments. Fix this by using data or specialized tools to determine how long your test should last. Test the tool before using it. Avoid this.

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Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. Simplifying the onboarding experience , personalizing the journey based on the JTBD, and optimizing in-app messaging can all boost your product-led growth rate. What is product-led growth?

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Analytic Tools Feedback Software Onboarding KPIs Marketing 98

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. In SaaS, there are six marketing funnel stages across the top-of-the-funnel (ToFu), the middle-of-the-funnel (MoFu), and the bottom-of-the-funnel (BoFu). When users are considering your product and comparing it with other alternatives.

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Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy is based on building an intimate relationship with the customers, so only you can offer a solution for their unique needs. Measure how your customers behave inside your app to improve the customer experience.

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Userpilot

MARCH 29, 2024

Reasons for funnel leaks at the bottom: Insufficient in-app guidance. How to identify a conversion funnel leak: Conduct feedback surveys and pair the results with actionable data from session replays, funnel , path , and heatmap analysis. Repair tips for bottom-of-the-funnel leaks: Use interactive onboarding to guide new users.

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Userpilot

JULY 20, 2023

Weak customer relationships (resulting from not listening through regular customer feedback surveys ). How to track and identify potential churn issues: Measure customer satisfaction across the user journey. Use an onboarding checklist to drive users toward activation. Drive customer success with contextual in-app guidance.

Customer Experience 98

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Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? In this ultimate guide for product growth, we’ll walk you through everything you need to know about product-led growth and how to implement it for your SaaS. The term was originally coined in the 2010s for self-serve SaaS businesses.

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Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

AUGUST 23, 2021

Customer feedback is the key to turning detractors into promoters. Respond to detractor feedback with empathy and personalized support. NPS software tools make this scalable with automatic, personalized messages that trigger based on a user’s NPS response. Also, in-app surveys (eg. What are NPS detractors?

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Userpilot

APRIL 2, 2024

Power users are one of the most valuable assets a SaaS business can have. But what exactly makes a user a “power user,” and why should you analyze their behavior? Monitoring power users provides a deeper understanding of your product’s core value propositions and its potential.

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UX Planet

JANUARY 18, 2024

User research aims to centralize the user in the design and development process, whether through interviews, usability studies, or other methods. It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights. Why Is UX Research Important?

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Userpilot

JANUARY 27, 2023

In this article, we explore various evaluative research methods and best data collection techniques for SaaS product leaders that will help you set up your own research projects. Qualitative methods use non-numerical data to understand reasons for trends and user behavior. Looking for excellent evaluative research design examples?

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User Testing Product Research Research Software Feedback Software 98

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. He browses around and finds something that looks promising. What is Product Activation?

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Analytic Tools Feedback Software Data Visualization Customer Experience 97

Userpilot

MARCH 11, 2022

Must have product management tools : Userpilot for product adoption, Hotjar for heatmaps and recordings on how users engage with your product, Airfocus for prioritization and road mapping, Cord for collaboration, and UXPressia for story mapping. Best product management tools to add to your toolkit. Have you tried Hotjar?

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Analytic Tools Data Visualization Research Software Feedback Software 98

UX Studio: Product Management

JANUARY 29, 2020

MagicBricks is the go-to platform to buy, sell and rent property in India. Every day, hundreds of thousands of people browse their website, mobile app and mobile site to find their dream home, an office for their business, or to sell or rent out their property. Local problems and solutions. A UX research-only project.

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Userpilot

AUGUST 6, 2023

A consistent omnichannel customer experience can improve satisfaction , build loyalty , drive acquisition, increase retention , boost LTV, and help you make data-driven decisions. Segmentation and split-testing are two best practices that can help you improve the omnichannel experience for your customers. Increases LTV.

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Split

JUNE 9, 2023

Feature flags are tools commonly used in software development for controlling the visibility and functionality of certain application features. They provide an opportunity to carry out extensive testing, refine the user experience, and, consequently, enhance the effectiveness of your conversion strategy.

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UX Planet

FEBRUARY 22, 2024

Instead, it’s covered in sticky notes — feedback from real people who navigate the digital world through designs I’ve shaped. Sometimes, reading a heartfelt “This app helps me stay connected to my family!” It starts with small choices, but together those create a user experience revolution worth getting excited about.

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Data Visualization UX User Testing Research Software 78

Userpilot

JULY 9, 2021

Continuous Discovery Habits by Teresa Torres teaches you how to set up a continuous discovery system within your organization with actionable exercises. Product-Led Onboarding by Ramli John and Wes Bush is a new book about how to implement user onboarding for the ultimate customer retention. Definition of user onboarding.

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UX Studio: Product Management

JULY 5, 2021

UX studio is an established design agency helping companies worldwide design impactful digital experiences. As an expert and an opinion leader in the UX field, we’ve reviewed the competency, portfolio, and former projects of New York design agencies to define the best user experience design agencies in New York , based on our judgment. .

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UX Studio: Product Management

JANUARY 25, 2022

If you need help with product design or user experience research, contact us at UX studio. The impact from our work and the value we create in collaboration with our clients is recognised by world-known companies such as Zeplin and the leading rating platform for business service providers, Clutch.

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