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This week on Productside Stories, host Rina Alexin sits down with Abner Rosales , Senior Director of Product Management Analytics at Experian. Abner shares real-world examples of navigating failures, spotting unvalidated solutions, and prioritizing effectively on roadmaps to stay ahead of the curve.
This unique combination developed both her analytical thinking skills and her ability to question assumptions – capabilities that would later prove valuable in her product career. The company operated a softwareplatform for their call center, managing customer communications while ensuring compliance with state regulations.
We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. I started my career as a software engineer. How are we building production-quality software? I think that was in 2004. What does that mean?
Nearly 60% of mobile teams still rely on self-hosted push tools. They trade short-term savings for long-term pain: no analytics, poor timing control, and zero personalization. If youre serious about building a mobile app, you cant afford to make such costly mistakes. One swipe, and your user is back in the app.
Of course, it’s crucial to have a good onboarding experience to drive your activation metrics. Ruben Ugarte will be focusing on how to improve all aspects of onboarding experiences by understanding how your current onboarding process is stacking up, and giving you the tools to prioritize what to try changing.
If youve recently launched a mobile app and want to increase app users, its going to be an uphill battle. Because most mobile apps lose 77% of their users within 3 days! Its about building a repeatable system that drives discovery, boosts engagement, and keeps users coming back. Here’s how to build that system: 1.
Whether for tracking feature adoption or spotting drop-off points, the right analyticstool can make or break your growth. But if you ask me, theres simply no one-size-fits-all solution. Some tools are great for marketers, and others are for product or development teams.
From new UX-related technologies and automation to personalization. Its influence is growing across three key areas: innovative technologies, automation of design tasks, and personalized user experiences. Together, these technologies are transforming how UX design approaches personalization, accessibility, and user interaction.
Contextual in-app messages and tooltips. Userpilot gives you the tools to improve activation, drive adoption, and increase retention without writing any code. I’ve worked with many SaaS teams that pour their entire budget and brainpower into getting customers through the door. They might not even be looking for your tool yet.
In business — just like in flight — you need to clearly see where you’re heading and how you’re doing before it’s too late to correct course. Cascade: UI Elements in Light Mode Templates and AI tools can help in spots, but they don’t feel your context or see every nuance. Admin analytical dashboard for the fitness app Step 1.
Gamification onboarding and the right user onboarding software can turn your product experience into something enjoyable. Attention Insight — an AI tool for heatmap analysis — encountered a roadblock with user activation during its free trial, where only 47% of users completed a heat map analysis. But it doesn’t have to be that way.
Tracking user behavior analytics in mobile apps is a whole different challenge compared to the web. Without a global DOM or easy auto-capture tools, tracking mobile app user behavior takes more planning. You need clear goals, the right events, and analyticstools that fit your app’s journey.
How can you balance functionality with aesthetics, ensuring your app is both intuitive and visually appealing? Lets discuss why educational app design is essential and what practices you can follow to deliver a smooth experience to your students. How do you create an experience that captivates users and enhances their learning journey?
When Jane, a seasoned product manager, started her new role at a fast-growing SaaS company, she was ready to make an impact. Advanced Tactics: Stakeholder Mapping: Use tools like the Stakeholder Alignment Blueprint (available on jonihoadley.com) to identify key goals and concerns. Click here to download.
SaaS: 85%95%. SaaS companies typically rely on subscription models so CRR is expected to behigh. SaaS companies typically use monthly or annual retention. How to collect data forCRR The most reliable source for collecting data for CRR is your Customer Relationship Management (CRM) system. New course alert!
In this thought-provoking episode, youll gain: Insider insights on AI-driven advertising and how it impacts businesses Practical advice on developing leadership skills in product management Strategies for balancing customer needs with data-driven decision-making A roadmap for upskilling and future-proofing your product career Nehas journey from data (..)
Of course, it wasn’t quite that dramatic — creativity was still thriving; it just required a more focused and specialised approach. But once all those previously unknown questions are answered and solutions are in place, the role of the designer often loses its soul. It almost felt like the end of creativity.
Stripe: Product Manager, Local Payment Methods Cost Optimization Stripe is a financial infrastructure platform for businesses. A product leader with 7+ years of experience in product management or a related field who has successfully built and scaled complex systems at a global level. Who would be the best fit for this job?
That’s where customer engagement software comes in. The right platform will equip you with the tools to interact effectively, gather valuable feedback, and build lasting customer relationships. Integrations with other tools: Does it integrate with CRM, marketing automation, and other essential business applications?
Experience building 0-1 products, platform/ecosystem products, or marketplaces. The Ads Platform team builds the advertising systems and integrations that power the delivery of ads using Netflixs world-class content delivery ecosystem. Those with experience in enterprise-level AI platforms.
According to a 2024 analysis , on average, over 95% of users who download a new mobile Android app abandon it within the first 30 days. This stark statistic underscores a simple truth: a solid mobile app engagement strategy is essential for your app’s success. Put simply, app downloads are great but insufficient.
Introduction: The Rise of the AI-Augmented PM Welcome to the era where product managers don’t just manage products—they orchestrate intelligent systems . Predictive analytics : Platforms like Crayon and Similarweb use machine learning to forecast market trends and competitor moves. And no, this isn’t about replacing PMs.
In this post, were exploring the conversation we had in one of our Productside Stories episodes this season with Joeri Devisch , a veteran of product, technology, and transformation work at global companies. Strong product teams blend analytics, field insights, and deep user empathy to understand whats worth solving and why.
You can use tools like Google Analytics to track the average session duration and time on specificpages. Average time on page in Google Analytics. Its a crucial indicator of how effectively a website, app, or business converts visitors into paying customers. New course alert! Image by Optinmonster.
A career in product design offers just thata unique opportunity to bring your ideas to life while shaping the future of technology, sustainability, and user experiences. If youve ever found yourself reimagining how an app, gadget, or even a physical product could work better, this might be the career foryou.
Low initial engagement from students or educators Users getting lost or stuck in the platform Onboarding isn’t personalized to different user roles Lack of visibility into where users drop off How do you currently encourage feature adoption post-onboarding? The solution isn’t a bigger marketing budget. K-12 platforms (e.g.,
Low initial engagement from students or educators Users getting lost or stuck in the platform Onboarding isn’t personalized to different user roles Lack of visibility into where users drop off How do you currently encourage feature adoption post-onboarding? The solution isn’t a bigger marketing budget. K-12 platforms (e.g.,
Before building a product tour, I like to ask one simple question: Will this improve the in-app experience ? In others, users just need clearer in-app guidance at the right moments. It’s a simple, low-friction way to improve the in-app experience. Slideout UI pattern for in-app guidance in Miro.
billion in annual gross profit, expand globally, and build out a full suite of products across payments, banking, and SaaS. Instead of placing all the burden on the manager, we need to shift our analytic lens upward, onto the skip. How do I give input early enough that a line manager can course correct before it’s too late?
That customer journey includes onboarding emails, help center articles, Academy courses, support tickets, in-app tooltips, CSM check-ins, community threads, and product updates. Its powered by many: Support provides reactive solutions. Product enables in-app nudges and learning. Do I have to migrate platforms?
Theyve helped me discover issues that wouldve been impossible to spot with analytics alone. But they need to be used wisely, or they quickly go from being a helpful tool to a tedious task. How I effectively use session replays to improve product decisions Like any tool, I find that session replays work best with a clear strategy.
Let’s be honest: most app monetization strategies are outdated and even downright annoying to users. In this article, I’ll share my seven proven strategies designed to drive sustainable app growth over the long term. How to choose the right mobile app monetization model? Take Canva, for instance.
For example, the more technical the product, the larger the designers technology gap that must be filled by an engineer. Im looking at you, in-house enterprise solutions. As a result, it often becomes easier to defend a solution whose benefits are visible in the short term but may prove less suitable in the longterm.
In the bustling and competitive online beauty scene, Rumi Cosmetiques was struggling with a user experience that felt more like an obstacle course than a seamless shopping spree. Rumi revamped their platform with responsive designs that would make any software engineers heart flutter.
To address this gap, Fintech companies and neobanks have transformed the financial services landscape by launching apps that break away from traditional banking approaches. These platforms are not only distinguished by their vibrant, authentic and eye-catching interface designs but also by their innovative approach to customer engagement.
Robinhood is an app that allows people to easily trade stocks, options, crypto, and more. System design Design a restaurant application that gives the expected waiting time based on waiters, tables, and customers. Design a stock trading platform. What strategies would you use to avoid model drift in a production system?
When presenting to executives, Maya used data to back up her points, leveraging her analytical strengths and making an impact. Coaching mindset : Guide your team to find solutions instead of solving every problem yourself. It needs ongoing refinement as markets, technologies, and customer needs evolve. Let’s talk.
He previously held senior roles at Boohoo Group, Journey Further, Sky, and Visa, where he led teams across experimentation, analytics, and digital product. Through his company, Conversion Ideas, Ruben helps people launch their careers in CRO and experimentation by offering accessible, high-quality courses and resources.
Salesforce is a major player in the tech space and globally known for its CRM platform. Salesforce recommends referencing Trailhead , its gamified learning platform, to prepare. What are the different types of software testing? System design Design a system to schedule jobs in a distributed environment.
Driven by a passion for making data actionable, Cummings advanced through the ranks in Customer Success, working diligently to bridge the gap between raw analytics and meaningful human experiences. The post Celebrating Black Voices in Customer Success With Gainsight appeared first on Gainsight Software.
The Importance of Continuous Learning in Product Management The field of product management is constantly evolving, with new methodologies, tools, and best practices emerging regularly. Experiment with new techniques: Try implementing new methodologies or tools in your product development process and evaluate their effectiveness.
These examples illustrate the global trend: AI is enabling higher engagement on digital platforms and scaling up customer support without sacrificing quality. billion in AI in 2024, making it the second-largest industry for AI spending (after software/IT services at $33 billion and ahead of retail at approximately $25 billion).
The Before-and-After Story: Heavy Stack ➜ Self-Service Product Analytics Before: At Tanya’s previous unicorn, data lived in a “very massive and cumbersome” stack: ETL pipelines, Snowflake, Tableau and Amplitude. Annual tool cost: ~$150 K. 31–60 days Layer on a self-service BI tool. Head-count just to wrangle reports: ~$800 K.
One of the questions a Designer invariably hears during an interview process, particularly when showcasing a case study, pertains to the duration of the solutioning endeavor they have just showcased. The first substantial software project I was involved in, was a multi-year endeavor that was already in motion when I joined the team.
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