The Product Coalition

FEBRUARY 5, 2021

It doesn’t seem to matter how many times the industry tries to reassure newcomers that you don’t need to be a full stack software engineer to be a good Product Manager. Even in the software development world, the technical skills needed by each team is quite different. Q: Do Product Managers need to code?

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The Product HQ

JUNE 1, 2024

Data was becoming necessary for their product roadmap, executive-level decisions, and information on their paid marketing campaigns. So, if you intend to become a data product manager and looking for the required skills, this article is for you. Enroll in our top-rated data product management certification to do just that: 2.

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The Product HQ

MAY 10, 2024

According to AI trends from Finances Online , the CAGR growth rate for the market size of the AI industry exceeds 33% between the period 2019 and 2022. AI product management professionals help businesses profit from these markets by overseeing the planning, development, and success of AI products and innovative solutions.

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The Product HQ

JUNE 1, 2024

Nonetheless, becoming an eCommerce product and digital marketing manager is not an easy task. This article discusses 10 essential skills that an eCommerce product manager must have. Enroll in our top-rated product management certification courses to do just that: 2. To learn more via video, watch below.

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The Product HQ

JUNE 10, 2024

SaaS product managers are crucial for an organization’s software-as-a-service business model to succeed. This article covers the essential skills you need to succeed in this role. You must also have a good understanding of the market. Review customer feedback and suggestions to improve the product.

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Userpilot

JUNE 19, 2023

And which are the best tools available on the market at the moment? The main features of a good LMS are an intuitive UI, support for different content types, course management features, assessment and certification functionalities, tracking and reporting, collaboration features, and gamification. Let’s dive in for details!

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PMLesson's Ace the PM Interview

MAY 16, 2022

This article is part of our series on Security Engineering. If you're interviewing for engineering roles, don't miss our Complete Software Engineering Interview Course. In this article, you'll learn: What Is a Security Engineer? 🔓 Hey there! The cybersecurity field is booming.

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Intercom, Inc.

JANUARY 5, 2022

If I’m about to do business with your company and your software is going to access my customers’ data, it’s my responsibility to ensure you have the proper controls in place to protect it. We’ve gathered a list of articles, videos, and podcasts you can check out: Score Your Company’s SOC 2 Readiness. Start early.

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The Product Coalition

JUNE 14, 2022

The product has just come on the market. Sometimes, companies hire their own translators to localize their product, or delegate translation to employees: sales teams, regional managers, or marketers. There is the ISO 17100 standard that regulates the localization process, and we hold that certification.

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Userpilot

OCTOBER 16, 2022

In this article, we’ll discuss what exactly customer intimacy means and how you can nurture long-lasting relationships that result in retention. With Userpilot, you can apply these strategies without having to code. Customer intimacy focuses on the specific needs of each customer instead of the “demand” of the general market.

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The Product Coalition

DECEMBER 29, 2020

Someone with nothing but marketing experience, but with all the skills needed, may fear their lack of experience in software development will hold them back. If you’re an established Product Manager who has been working for a long time, but still suffer from waves of impostor syndrome, try asking your manager for a performance review.

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Userpilot

OCTOBER 23, 2022

In this article, we’ll cover: The benefits of having repeat customers in your business. Marketing and sales are expensive. On the other hand, it’s cheaper to retain an existing customer since you don’t have to use expensive marketing and sales resources. How to calculate your repeat customer rate.

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The Product HQ

FEBRUARY 1, 2023

In this article, we outline the differences between a group product manager and a principal product manager, while exploring in detail the responsibilities, salaries, skills, career path trajectory, and certifications for each role. But what distinguishes these roles from each other? How do you determine which path is right for you?

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Userpilot

MARCH 3, 2022

This article will help you develop and finetune your product manager resume, present your skills in the most favorable light, win the attention of the hiring managers, get interviews, and ultimately land your dream job. Careers in programming are a good springboard as are those in sales, customer service, or marketing.

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bpma ProductHub

APRIL 30, 2017

Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. With her background in product management and marketing, the lessons, stories and tips she has to convey will be very relevant to you. Even here, we are learning to be more confident and more inclusive.

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Userpilot

JULY 13, 2022

In our article, we introduce 20 of our favorite product manager blogs that every product pro should follow, regardless of their experience. Userpilot publishes well-researched and in-depth articles on all aspects of product management including product growth, retention, and adoption. Do you follow any product manager blogs?

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Userpilot

FEBRUARY 20, 2023

In our article, we aim to help you make the decision. Users rate Pendo highly for its ease of set-up which doesn’t require any coding. The best feature about Pendo has been the constant collection of User clicks without the need to set up trackers via code. Pendo review. A review of Pendo. Amplitude review.

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Gainsight

SEPTEMBER 22, 2023

How about Mailchimp’s All-in-One Marketing Platform and Salesforce? Still, when it comes down to it, they fundamentally help their customers accomplish the same thing: automate marketing. Technology companies, in particular, adopted these points of differentiation to gain market share. Very little.

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Userpilot

FEBRUARY 21, 2023

In this article, we look at each product's key features, use cases, strengths, and limitations. You need to install a snippet of tracking code at the top of your site and Heap does the rest. G2 reviewers give Heap an average score of 4.3, Heap vs Pendo: Heap Review. Heap vs Pendo: Heap Review.

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Userpilot

AUGUST 18, 2022

In this article, we go over how to drive customer advocacy and also include strategies to improve customer retention and loyalty. Build a fully-loaded resource center with video tutorials , webinars, and help articles. Use gamification , like badges or certificates, to celebrate customer milestones and make the experience fun.

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Userpilot

AUGUST 31, 2022

Fans will become their biggest marketing assets, freely sharing about the product and creating a network effect that pulls others in and drives product growth. Why you should care about building your fanbase: increased word-of-mouth referrals, access to feedback that will help you improve, and less marketing and acquisition costs.

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Product Management Unpacked

JULY 19, 2018

I have led or been a major contributor to two of the most successful software companies in the world. What’s equally rewarding is seeing the visibility and impact that product managers have in the market today. And market demand certainly exists. I was an outsider; I like to think I still am. That’s been very rewarding.

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bpma ProductHub

JANUARY 3, 2017

Product Management was still figuring out if it’s a necessary discipline in software companies. Such a trait is crucial to Product Management roles if you want Sales, Marketing and Engineering to trust and follow your direction. Up Your Game,” she walks through real-life examples and tips to think more confidently.

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Userpilot

JULY 14, 2021

They are not helping you – the potential user; they are not helping our smaller competitors, who find themselves juxtaposed with enterprise software for a completely different user persona, and it’s not helping us – when we get leads that want something we can’t offer anyway. And these posts are literally not helping anyone.

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TIBCO - Thought Leadership

SEPTEMBER 7, 2020

This article from Harvard Business Review lays out 10 steps that will help you navigate and improve your organization’s cultural shift. To do this, many organizations are turning to open-source tools like Apache Kafka to integrate software systems with real-time analytics. Not a TIBCO Spotfire user?

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PMLesson's Ace the PM Interview

APRIL 26, 2022

There will likely be data science professionals working on most marketing and cross-functional teams in the very near future. Hard skills are specific abilities that relate to a career and might be learned or earned, like a certification. A BI professional reviews and interprets data to help inform decision-making within a company.

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Userpilot

SEPTEMBER 29, 2022

Use social proof in your marketing materials. Re-engage inactive users with email marketing. Signing up to use your software is just one step you expect a SaaS customer to take. Our focus in this article is to help you improve customer engagement, not necessarily CX (although that’s often a de facto benefit).

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Userpilot

SEPTEMBER 14, 2022

Whichever side of the spectrum you fall, this article will show you common SaaS billing dark patterns and how to avoid them through proper communication. Their UX designers and product marketers spend time finding and exploiting loops where dark patterns can fit perfectly in the customer journey. How do they do it? Hidden costs.

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The Product Coalition

AUGUST 29, 2019

About code. About marketing. Build in 30 minutes a day to read an article, a chapter in a book, a product teardown. Listen There’s a lot to learn from every conversation with designers, engineers, marketers, customers. Also, write down your ideas, whether it’s about features, innovation, marketing, customers etc.

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The Product Coalition

FEBRUARY 11, 2021

User/customer retention is often the lifeblood of a business, especially in the software spaces. False advertising/disingenuous marketing. This is why marketing teams deserve a lot of credit for customer retention. Bad marketing leads to churned customers, who may arrive at your product with the wrong expectations.

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ProductPlan

APRIL 11, 2019

We’ve discussed how to share your roadmap with different teams in a previous article. Product managers can get so focused on reviewing data and debating priorities that they forget to write out the roadmap in a way that’s clear to non-product people. Keep out acronyms only your team knows. It’s hard to blame them.

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Userpilot

JANUARY 16, 2023

Are you searching the market to find the best churn management software for your SaaS company? This article shows you six of the best. Churn management software is a tool or suite of tools that help you collect customer data, analyze customer attrition , and predict churn. What is churn management software?

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The Product Coalition

AUGUST 4, 2019

Cracking the PM Interview For hopeful PMs looking for their next role Gayle McDowell, the author, is the Founder and CEO of CareerCup and the author of Cracking the Coding Interview and Cracking the Tech Career. For experienced PMs, it will help them review the essential concepts in the discipline. Check our certifications here.

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Userpilot

FEBRUARY 7, 2020

Moment is when a user creates their first experience and realizes how much time they’ll save thanks to our no-coding platform. While most SaaS companies already realize the value of marketing automation with email sequences, few have done the same with customer education. Customers who are due for renewal. At-risk customers.

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The Product Coalition

MAY 21, 2020

It started out as ‘industrial design’ which was the commonly used term before mass-production became the most common way to get products to market. Now, we can use it to describe both hardware and software design. What they came up with certainly stood out in a market full of corporate beige. A product designer.

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The Product Coalition

JUNE 13, 2019

Sure, there are some junior positions out there that can be reached with a few months’ experience and a prestigious certification. But first, let’s review what tailoring your resume implies. A marketer, for example, might be a great copywriter but also very good with numbers. What is this for again?

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UX Studio: Product Management

JANUARY 8, 2021

UX studio has been on the market for over 10 years, so we know the UX design industry well. If you search for the top app designing companies online, you will notice multiple articles listing different agencies. Besides, in this article, we provide you exclusive tips on: How to choose the right app design company to work with.

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