B2B Certifications Framework Positioning 
Product Management University
MARCH 14, 2023
Today, Product Management University announced the availability of its Customer Outcome Framework for B2B. The Customer Outcome Framework The Customer Outcome Framework employs a top-down view of the customer, their highest-priority business outcomes, and the obstacles standing in the way of those outcomes.
Product Management University
JUNE 18, 2020
The B2B Product Manager Magazine June 2020. Enjoy The B2B Product Manager Magazine June Issue and see how “learning at the point of need” can accelerate the growth of your company and your career. “SOLUTIONS” Market Analysis: 3 Key Differences That Impact Products and Positioning. Certification included.
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Product Management University
SEPTEMBER 20, 2017
Define the obstacles each product can eliminate and position, market and sell them under one umbrella – the customer goal. Proficientz has the one and only product management, product marketing and sales enablement framework and training programs that support a solutions-driven product management model. Integrate Products.
Product Management University
SEPTEMBER 20, 2017
Most B2B organizations get started the same way. Sometimes, it’s as simple as positioning, marketing and selling your value in the context of each vertical market. In B2B, product ROIs aren’t relevant, especially in a vertical market model. They identify a niche problem and develop a solution. Then they do it again, and again.
Intercom, Inc.
JANUARY 5, 2022
In today’s data-driven SaaS scene, these can affect hundreds of millions of users and cause damage in the billions of dollars, and as compliance frameworks become requirements to do business, businesses are turning to third-party services that can help expedite and facilitate the process. So, SOC 2 is a framework. Adam: Sure, happy to!
Product Management University
OCTOBER 25, 2017
Sales methodologies are frameworks. Our framework and training programs give you a simple recipe for developing meaningful business content to drive the sales process in the proper context of the people you’re interacting with at all levels of the customer organization. Sales Methodologies vs. Content & Context.
Product Management University
OCTOBER 24, 2017
If your product demonstrations are fragmented and don’t emphasize strategic value, contact Proficientz to discuss how our framework and demo training can help you differentiate, shorten sales cycles and win more.
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