Userpilot

APRIL 25, 2024

Importantly, market research plays a pivotal role in measuring and enhancing customer satisfaction and loyalty, which are critical for understanding key demographics, improving user experience, designing better products, and driving customer retention.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

APRIL 24, 2024

SaaS teams can use such insights to offer personalized customer experiences and build products that satisfy emerging customer needs. What’s the conclusion for companies offering B2B SaaS solutions? Articles, social media posts, ad copy, landing pages , in-app microcopy – you name it.

Analytic Tools 96

Analytic Tools Feedback Software Data Visualization Reporting Tools 96

Product Management University

APRIL 3, 2017

Otherwise, your efforts will be all for naught, and you’ll end up either redesigning features over and over, or living with yet another wart on your product that detracts from its marketability and customer satisfaction. Your question * Name *. Submit Your Question. Company Job Title Email *.

User Testing 100

User Testing Customer Feedback Feedback Software Customer Experience 100

Melissa Perri

APRIL 20, 2017

I once joined a B2B company as a Product Manager in the the middle of the year, so their entire product roadmap was set and in motion. In traditional B2B companies, sales was the driving force behind strong businesses. What does an effective sales team look like at a product-led organization? “Sales already promised it.”

Feedback Software 202

Feedback Software User Testing Customer Experience Weak Development Team 202

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. These professionals come from various backgrounds, such as communications, engineering, and marketing, to name a few.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Usersnap

SEPTEMBER 21, 2021

A customer satisfaction survey is a lynchpin to developing a loyal, returning, and referring customer base. This article details everything you need to know about the ins and outs of successful customer satisfaction surveys. Conduct More Customer Satisfaction Surveys What Are Customer Experience Surveys?

Customer Satisfaction 94

Customer Satisfaction User Testing Feedback Software Product Research 94

Userpilot

APRIL 19, 2024

These discussions can provide valuable feedback on products, perceptions of your company’s brand name, or opinions on competitors. Studies on customer satisfaction and loyalty reveal effective strategies for keeping customers and what keeps them loyal, such as loyalty programs and quality customer service.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

The Product Coalition

DECEMBER 19, 2019

Today, we’re talking about customer experience management, and for that you won’t need any sinister tendencies at all. If we’re being serious here, a thoughtfully planned customer experience management system can increase your customer satisfaction and loyalty, decrease churn and raise your business’s revenue.

Customer Experience 79

Customer Experience User Testing Customer Feedback Weak Development Team 79

Userpilot

OCTOBER 15, 2022

Want to improve your SaaS retention rates and looking for B2B customer experience best practices to get started with? In this article, we’ll cover: The essential components of the B2B customer experience. Why customer experience is an essential ingredient for retention and revenue. Look no further!

Customer Experience 98

Customer Experience B2B User Testing Customer Feedback 98

Userpilot

OCTOBER 21, 2022

So even after the deal is closed, you should still care about customer confidence—which involves following the tactics we’ll show you in this article. Customer loyalty is based on a relationship you’ve built with a customer after many transactions. What is customer confidence?

Feedback Software 98

Feedback Software User Testing Customer Experience Customer Feedback 98

Userpilot

FEBRUARY 25, 2024

Looking for an effective customer satisfaction tool and wondering if GainsightPX is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether GainsightPX is the ideal choice for your customer satisfaction needs. Let’s get started!

Data Visualization 52

Data Visualization Customer Satisfaction Embedded Analytics Analytic Tools 52

The Product Coalition

JANUARY 25, 2021

Here are 11 things you can do to maintain your product momentum with close to zero development budget: Note : Many of the ideas here were written with B2B products in mind, but I’m sure many B2C product managers will find useful stuff in there as well. Those things can happen every day so there’s no point in giving in to the depression.

Product Research 94

Product Research User Testing Customer Experience Reporting Tools 94

Userpilot

JULY 2, 2022

You are always building product enhancements, adding new functionalities and features that are meant to keep customer satisfaction high. Ahrefs published their price increase notice on LinkedIn, where most of their B2B users hang out. Let the customers know about the price change by email. Conclusion.

User Testing 98

User Testing Feedback Software Customer Experience Customer Feedback 98

Gainsight

OCTOBER 14, 2020

PMs carry the weight of collective feedback on their shoulders, and with the right tools, they can bring the product to the finish line—ultimate customer satisfaction. In the B2B space, product-driven companies have typically grown faster at scale versus sales or marketing-led organizations.

Product Research 52

Product Research Feedback Software User Testing Customer Feedback 52

Userpilot

MAY 30, 2023

Userpilot is a product growth and user onboarding tool designed to drive user adoption for SaaS companies. As a result, one of its primary customer personas is a Product Manager from a B2B SaaS company. Your final persona(s) should have a name, demographic information (like age, location, qualification, etc.),

Data Visualization 98

Data Visualization Analytic Tools Research Software User Testing 98

The Product Coalition

FEBRUARY 4, 2020

The name is an acronym of four prioritization categories: Must have, Should have, Could have, and Won’t have. You might also be interested in: How I Created A B2B Customer Lead Prioritization Model 2. It’s a particularly useful tool for communicating to stakeholders what you’re working on and why.

Customer Experience 78

Customer Experience Product Management Product Manager Technical Review 78

Userpilot

JUNE 22, 2021

Companies that adopt customer success strategies aren’t just trying to score points in front of their customers. Okay, while their users obviously do benefit from these strategies, one of the key perks for businesses besides customer satisfaction is a reduced strain on customer support.

User Testing 52

User Testing Customer Feedback Feedback Software Customer Experience 52

Gainsight

APRIL 30, 2019

Customer Retention Rate (CRR). Customer Satisfaction Score (CSAT). Customer Acquisition Cost (CAC). Monthly Active Users and Daily Active Users. The Monthly Active Users (MAU) metric measures the number of different users who open your product within a 30 day period. Net Promoter Score (NPS).

Onboarding KPIs 65

Onboarding KPIs Analytic Tools Feedback Software Customer Experience 65

Gainsight

JANUARY 12, 2021

In this interview, our CEO, Nick Mehta, speaks with the Senior Manager of Scaled Customer Success at Adobe , Marissa Barcza. . Her team manages nine B2B products across 4,500 accounts in the Americas. We’ve made sure they understand who to contact by introducing the CSM by name on the first day, but they don’t meet just yet.

User Testing 59

User Testing Webinar Onboarding KPIs Technical Review 59

Userpilot

DECEMBER 10, 2020

You need to collect, categorise and respond proactively to negative feedback – so seek it directly from users and track comments elsewhere. When handled properly, complaints can actually lead to increased user satisfaction. And it’s important to remember: most businesses only hear from around 4% of their unhappy customers.

User Testing 98

User Testing Feedback Software Customer Feedback Analytic Tools 98

UX Studio

JUNE 30, 2023

San Jose, CA $150 – $199 / hr Website Development, Digital Design, Digital Strategy, Search Engine Optimization, SaaS and B2B Marketing Netrix Digital Netrix Digital is a woman-owned design company delivering world-class experiences. We also develop products of our own, namely UXfolio, Copyfolio, and Archifolio.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Amplitude

NOVEMBER 2, 2018

After a little over 3 years, I wanted to try my hand at SaaS enterprise products to learn about the differences between B2B and B2C, which brought me to Looker in July of 2017. I had been a Looker customer at Instacart and was blown away by the value of the product—and by its potential.

Data Visualization 53

Data Visualization Analytic Tools Technical Review Product Management 53

Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

Intercom, Inc.

NOVEMBER 11, 2021

And by focusing on the paths that help people reach those outcomes, you’ll unlock not only higher customer satisfaction but better conversion and retention rates and, ultimately, revenue. Sometimes, all it takes is providing your customers a spatula so they can convert the mix into actual pancakes. Take pancakes, for example.

Customer Experience 254

Customer Experience Onboarding KPIs User Testing Feedback Software 254

Userpilot

JULY 26, 2021

And once the user gets value from the product, it’s easier for them to decide to upgrade to a paid plan. In both B2B and B2C, buyers want to self-serve. And as we learned in The Product Adoption Curve in SaaS , a key driver of product innovation is product trialability: how easily users can try a product before they buy it.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

APRIL 24, 2024

Try Userpilot and Take Your User Engagement to the Next Level Get a Demo 14 Day Trial No Credit Card Required What is Userpilot? It caters to marketing , customer success, design, and product teams at medium-sized and large SaaS B2B companies. Provide your work email address, and first and second name, and choose a password.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Customer Feedback 105

Userpilot

MARCH 18, 2021

There’s more than one way that marketing can help drive long-term customer retention. And by that, I mean naming and addressing potential questions (or objections) that users might ask while using the product. Conversion Copywriter to B2B and SaaS. Have the customer tailor their own journey. Joel Klettke.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

DECEMBER 15, 2022

How does tracking NPS give you the insight you need on how to better engage customers ? By asking customers how likely they are to recommend your product to others, you get an honest look at customer satisfaction. Addressing customers by their name. Follow up and ask customers to explain their rating.

Feedback Software 98

Feedback Software Analytic Tools Research Software Data Visualization 98

Userpilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. Concept testing helps to build customer relationships, understand customer needs , and gather market research data to drive decision-making.

User Testing 105

User Testing Feedback Software Product Research Analytic Tools 105

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Product persona vs user personas vs buyer personas. Company: B2B SaaS with 11-50 employees.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Product Management University

AUGUST 6, 2020

For B2B companies, these are vertical market segments in most cases – retail, telecom, healthcare, non-profit, etc., R&D initiatives typically falls into three categories; market growth, customer satisfaction and competitive. Your question * Name *. How To Quantify Your Market Focus in 5 Steps.

Marketing 147

Marketing Healthcare Customer Satisfaction B2B 147

Product Management University

AUGUST 6, 2020

For B2B companies, these are vertical market segments in most cases – retail, telecom, healthcare, non-profit, etc., R&D initiatives typically falls into three categories; market growth, customer satisfaction and competitive. Your question * Name *. How To Quantify Your Market Focus in 5 Steps.

Marketing 130

Marketing Healthcare Customer Satisfaction B2B 130

Userpilot

SEPTEMBER 16, 2022

Customer Experience (CX) is the perception a customer has of your brand based on their interaction across all stages of the customer journey. Great customer experience causes a snowball effect that leads to more customer satisfaction , boosts loyalty , and ultimately expands word-of-mouth.

Feedback Software 98

Feedback Software Customer Experience User Testing Customer Feedback 98

The Product Coalition

APRIL 24, 2023

With all feedback in one place, product managers, developers, customer success managers, salespeople, and designers can work together to address customer needs and pain points. Improved customer satisfaction Customers like it when their feedback is heard and acted upon. That reduces risk.

Feedback Software 102

Feedback Software Analytic Tools User Testing Customer Feedback 102

Userpilot

NOVEMBER 24, 2022

A full-blown SaaS knowledge base is the best way to reduce support ticket volume since it makes information readily available to all users. Since investing in customer education initiatives will increase customer satisfaction, it should come as no surprise that it’ll have a direct impact on your bottom line.

Feedback Software 98

Feedback Software Analytic Tools Reporting Tools Data Visualization 98

Userpilot

JULY 20, 2021

Customer satisfaction efforts. Customer engagement score. Your ‘customer engagement score’ is a single metric that is unique to each of your customers (free or paid trial users). This user engagement metric helps you to discover your most satisfied customers and power users.

Feedback Software 98

Feedback Software Research Software User Testing Customer Experience 98

Mixpanel

OCTOBER 20, 2020

The power of free—and what is actually a really good tool—meant that, for many years, Google Analytics was the only name in town for those who didn’t have an enterprise-level analytics budgets. Introducing too many new components to the user experience all at once rarely goes swimmingly from a user satisfaction perspective.

Analytic Tools 91

Analytic Tools Data Visualization Onboarding KPIs User Testing 91