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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. How to use technology to create something. It’s a B2B SaaS application, think of it as a CRM. That was the business part.

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How to do Market Research: a Step-by-Step Guide

Userpilot

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Applying insights from market research to product development and marketing strategies can significantly enhance business growth.

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SaaS Product Management: The Central Nervous System to Product-Led Growth (PLG)

Usersnap

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??.

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The Biggest Difference Between Product Management and Portfolio Management

Product Management University

Portfolio Management Portfolio management gets rid of the competing product plans because the first order of priority is determining the market segments, in pecking order, that will contribute the most to your organization’s strategic and financial goals considering the value of the entire portfolio.

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How Product Roadmaps Kill Outcomes [Dave Martin]

Userpilot

Build a product that users love by delivering value and a good product experience. To be actionable, a product strategy should focus on specific user behaviors that create customer value. It should also give you tools to measure progress. Strategic value is much more than adding new features to the product, though.

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Start making better product decisions: A framework to go with your Agile Process

The Product Guy

Guest Post by: Alex Hsu (Mentee, Session 4, The Product Mentor) [Paired with Mentor, Addi Regev]. Why do I need a framework? A research conducted by Alpha UX found that 25% of Product Manager surveyed wished for a clearer product roadmap and strategy. Research article. Enough talking.

Framework 138
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We attended INDUSTRY: The Product Conference & here's what we learned

Bain Public

Product Collective’s INDUSTRY: The Product Conference was created in Ohio by product people Paul McAvinchey, Mike Belsito, and Rebecca Feliciano with the goal of bringing the best software product management professionals together. QUESTION 1: Do you think that company strategy and product strategy are the same?