Remove B2C Remove Data Visualization Remove Events Remove Messaging
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How Do Aha Moments Lead to Feature and Product Adoption?

Userpilot

For Google, this is finding an answer to a challenging question, for Facebook – connecting with 7 friends in 10 days, and for Slack – sending 2000 messages. They are a powerful tool capitalizing on strong psychological drives. In this way, you can map out and quantify all user actions leading to the event.

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Beyond launch day: How to plan successful B2B product rollouts

Mixpanel

For one, in an ideal scenario, any new feature release requires a healthy amount of testing and, unlike B2C companies which build for general consumers and might have millions of users, most B2Bs are lucky to have a few thousand people regularly using their products. They’re the end consumers of this training, after all.

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How UX Researchers Can 4X Their Usability Test Response Rates With Userpilot

Userpilot

If you, too, are looking to streamline your user research process, there is no tool better than Userpilot. It enables you to collect customer feedback in-app, analyze user behavior using multiple reports, and conduct product experiments. She didn’t have to use another tool for this purpose. Book a demo to learn more.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

Intercom customers report 31% higher engagement, 22% higher activation, and 21% higher retention after implementing Intercom for customer engagement”. What follows is a lightly edited transcript of the event. And finally, all sessions will be recorded and sent to you following the event. Third, a new visual bot builder.

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Later’s Farhan Virji on adapting B2C support strategies for B2B teams

Intercom, Inc.

On the surface, B2B customer support issues might look quite different from those of B2C. But despite these differences, Farhan Virji , VP of Customer Happiness at Later , believes that there is actually quite a lot that B2B support teams can learn from their B2C colleagues. Know your user.

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Our Product Design Journey: How We Discovered Air Quality Data Wasn’t Enough

The Product Coalition

As data scientists and environmental engineers with our own air quality technology and APIs, we realized we were equipped to answer this demand?—?and and so our B2C product design journey began. we quickly realized that the psychology behind our B2B messaging wouldn’t translate for consumer audiences.

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Q&A with Tim Herbig on How to Build Data-Informed Products

Revulytics

In these blog posts, we ask the presenters to share their insights - we encourage you to watch the full on-demand webinars for even more details. In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager.