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Differences between B2B and B2C products

B2B Product Management

Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. They can be physical products, such as raw materials, components, or finished goods, or they can be digital products, such as software, SaaS (software as a service), or data.

B2C 52
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Customer care in a crisis: How support teams are navigating shifts in volume, wait times, and CSAT

Intercom, Inc.

” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. According to our research, 54% of B2B support teams are seeing increased volume, along with 45% of B2C support teams.

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Product in Practice: Assumption Testing with Engineers at Orion Labs

Product Talk

This is only natural: Through years of bad habits, many of us have shown engineers that we only value them for the code they can write. Ellen took the engineers through several activities, including reviewing interview notes and an opportunity subset before brainstorming, grouping, and dot voting on the solutions to explore.

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Top 10 SaaS Customer Onboarding Software Solutions

Userpilot

A product without customer onboarding software is a lot like attending a dinner party where you don’t know anyone and haven’t been welcomed in. Customer onboarding is really a synonym for customer education. What is SaaS customer onboarding software? What to look for in customer onboarding software. Table of Contents.

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AI Product Management: Why Software Product Managers Need to Understand AI and Machine Learning

ProductPlan

AI Product Management: Why Software Product Managers Need to Understand AI and Machine Learning. Whether companies dip a toe in AI waters or take a full-on plunge, AI initiatives are taking root everywhere–from automotive and retail to education and healthcare. Often software PMs have a background in UX or marketing.

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Using Win-Loss Analysis to Improve Sales Alignment

Pragmatic Marketing

Perhaps you recently negotiated the purchase of new software, outsourced a research product or hired an agency to help with product or content design. Some common examples of sales misalignment that we observe include: Not offering robust self-education resources. ” Not providing user reviews and referrals.

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Using Win-Loss Analysis to Improve Sales Alignment

Pragmatic Marketing

Perhaps you recently negotiated the purchase of new software, outsourced a research product or hired an agency to help with product or content design. Some common examples of sales misalignment that we observe include: Not offering robust self-education resources. ” Not providing user reviews and referrals.