Remove Banking Remove Branding Remove Customer Satisfaction
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Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

Written by Alex Kreger and UXDA team Digital banking has undergone significant transformation over the past decade, yet many users still experience stress and confusion when managing their finances online. In digital banking, small positive experienceslike celebrating a $5 savingscan have a surprisingly big impact.

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Using Dopamine Design to Enrich the Digital Banking Experience

UX Planet

This is the effect of Dopamine Banking, where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. Traditional banking often struggles to capture and maintain customer engagement. Wheres the brand identity?

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Consumers want to be heard – how omnichannel feedback helps you tune in

Alchemer Mobile

These missing insights are crucial for understanding customer needs and expectations. Without a comprehensive view, businesses risk losing opportunities to improve customer satisfaction and build long-term loyalty. For example, a bank may receive frequent in-app feedback about navigation issues in its mobile banking app.

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Inside the AI Revolution in Digital Banking UX: Case Studies, Data, and Strategic Takeaways

UX Planet

A deep dive into how artificial intelligence is shaping the next generation of financial user experiences — through metrics, strategy, and real success stories Until recently, most banks and financial organizations treated artificial intelligence (AI) as tomorrow’s experiment. In the UK, NatWest’s AI assistant, “Cora,” handled 11.2

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A Deep Dive Into Mobile App User Journeys: Lessons from Real Apps + Expert Tips

Userpilot

App discovery: Duolingo and Calm This stage aims to get on your prospective customers radar often enough that they tap on your store listing or look for your app. The brand posts TikToks and funny memes frequently, a cadence that lands regular press hits and keeps the mascot trending. Streaks Streaks turn consistency into a game board.

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How Humanising Your Product can Make all the Difference

Mind the Product

Now imagine the same scenario but this time, rather than a machine, you’re inside the bank speaking to a human cashier. Introducing humanising touches to your product can diffuse user frustration in a similar way. Illustrations can Increase Customer Satisfaction. Illustrations can Build Strong Brand Recognition – Fast.

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A Step-by-Guide to Building a Strong CX Program in the Financial Services Industry 

Alchemer Mobile

In our digital world, it has never been easier for customers to switch banks, wealth and investment managers, or financial technologies. Reduced switching costs are pushing financial institutions to think critically about how they engage and serve their customers.