Userpilot

AUGUST 6, 2023

Customers nowadays expect omnichannel customer experience when they deal with a business. That is why companies use in-product communication , email newsletters, support calls, live chats, and social media channels to ensure that customers get a seamless experience. What is omnichannel customer experience?

Customer Experience 71

Customer Experience User Testing Customer Feedback Feedback Software 71

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Userpilot

MARCH 31, 2023

TL;DR Product evaluation surveys are customer research tools used to assess how users feel about your product experience at different stages of the customer journey. They help the product manager track changes in user sentiment, help them gather feedback , and understand customer needs.

User Testing 70

User Testing Customer Feedback Product Research Feedback Software 70

Userpilot

JUNE 20, 2023

In Step 4, you seek customer insights and run experiments to assess user interest. Popular validation techniques include online surveys , user interviews and focus groups, and fake door tests. A minimum viable product (MVP) is a version of the product with only core features. What are the product goals?

User Testing 78

User Testing Product Research Feedback Software Customer Feedback 78

Userpilot

JULY 30, 2023

Customer retention vs acquisition cost: Which metric matters more? While it’s important to acquire new customers for growth, retaining existing customers is imperative to ensure long-term success. So let’s see when you should prioritize one metric over the other and how you can boost your customer retention rates.

Customer Experience 77

Customer Experience Customer Feedback User Testing Data Visualization 77

Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 94

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 94

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. And so – the purchasing decisions are now made by the end-user – not execs.

Feedback Software 80

Feedback Software Research Software Product Marketing User Testing 80

Userpilot

NOVEMBER 22, 2022

How can your product marketing team ensure you create the right content to help customers get value? With a well-defined customer education strategy. In this article, we’ll cover: What a customer education strategy is and what it includes. The main benefits of creating a customer education program.

Education 84

Education User Testing Customer Feedback Customer Experience 84

Usersnap

JUNE 2, 2022

Customers want good products and services, of course, but do you know what else they want? Recognizing and improving upon this customer feedback is where a CES survey comes in handy! Recognizing and improving upon this customer feedback is where a CES survey comes in handy! What you can expect ????

Product Research 52

Product Research Customer Experience User Testing User Friction 52

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. B2B marketing targets businesses and organizations rather than individual consumers.

B2B 93

B2B User Testing Research Software Analytic Tools 93

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. What are product analytics tools?

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Reporting Tools 89

Userpilot

OCTOBER 16, 2022

A minimum delightful product is a variation of the minimum viable product (MVP) (popularized by Eric Ries in his book, ‘The Lean Startup’ ). But rather than focusing on optimizing for speed, the set of features is optimized for customer delight. So how do you create a minimum delightful product of your own?

User Testing 92

User Testing Feedback Software Research Software Customer Experience 92

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. And so – the purchasing decisions are now made by the end-user – not execs.

Feedback Software 60

Feedback Software Research Software Product Marketing User Testing 60

The Product Manager Coach Blog

JANUARY 9, 2024

Brian Chesky of Airbnb sparked a lively debate last year by questioning the role of product managers in today’s fast-evolving business landscape. He stated, “Airbnb has morphed its product management function into an “Apple-style product marketing function.” Aligning Product Vision and Strategy 2.

Analytic Tools 72

Analytic Tools Artificial Inteligence Feedback Software User Testing 72

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Product Talk

MARCH 3, 2021

If you’re not familiar with me, I blog at Product Talk. I’ve been coaching product teams around the world for the last six years on how to develop stronger continuous discovery practices. As Teresa mentioned, I help out with blog content on Product Talk. Opportunities are centered around your customer.

Product Research 163

Product Research User Testing User Friction Research Software 163

Userpilot

MAY 17, 2022

Closing the customer feedback loop is an important practice for SaaS companies as it’s often the thin line between churn and customer retention. Do you collect feedback and user sentiment regularly and act on insights? If you don’t, you’ve been missing out on a lot of user-generated insights.

Product Research 78

Product Research Feedback Loop Feedback Software User Testing 78

Userpilot

MAY 10, 2022

Are you struggling to retain customers for long? The churn prevention strategies discussed in this article will help with your product engagement strategy. Churn happens when a customer stops using a company’s products or services after a certain period of time. A score of 40% and above shows you’re there.

Feedback Software 83

Feedback Software Analytic Tools Research Software User Testing 83

Userpilot

JUNE 28, 2023

TL;DR In-app marketing , aka in-product marketing, is any message or marketing campaign displayed in-app and designed to make users take specific action steps. In-app marketing helps you… Unlock your product’s total value. Remove friction and improve the customer experience.

Feedback Software 82

Feedback Software Analytic Tools User Testing Product Research 82

Userpilot

FEBRUARY 27, 2023

Is Whatfix or Apty the best tool for customer feedback? You also need to consider your budget when choosing a product. Our goal in this post is to discuss exactly what the ideal tool for customer feedback should do and which is the best choice for your business. Looking for the best tool for customer feedback?

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

FEBRUARY 27, 2023

Is Walkme or Userlane the best tool for customer feedback? In this post, we’ll discuss exactly that – what the perfect too for customer feedback should deliver and which will be the best choice for your company’s needs. Userpilot is the perfect alternative for collecting and analyzing customer feedback in-app.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

FEBRUARY 23, 2023

Is Whatfix or Userlane the best tool for customer feedback? In this post, we’ll discuss exactly that – what the perfect tool for customer feedback should deliver and which will be the best choice for your company’s needs. Whatfix and Userlane are good tools for customer feedback. Let’s dive in!

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

JULY 5, 2022

For those who are more intermediate/have begun their careers in SaaS – be sure to join us in our annual Product Drive Conference, held in October. We’ll be discussing topics spanning from Product Management, Product Marketing, to Analytics and Leadership. Best Free Online SaaS Training/Courses.

Analytic Tools 52

Analytic Tools Research Software Inbound Data Visualization 52

Userpilot

MARCH 8, 2022

So to celebrate International Women’s Day – as usual – we’re casting the spotlight on some of the most prominent influencers and thought-leaders in Product – who also happen to be ladies. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 107

Technical Advisors Product Research Analytic Tools User Testing 107

Userpilot

FEBRUARY 27, 2023

Is Walkme or Apty the best tool for customer feedback? In this post, we’ll discuss what the perfect tool for customer feedback should deliver and which will be the best choice for your company’s needs. TL;DR Customer feedback is any information provided by customers about their experience with a product or service.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

FEBRUARY 27, 2023

Is Userlane or Apty the best tool for customer feedback? You also need to consider your budget when choosing a product. Our goal in this post is to discuss exactly what the ideal tool for customer feedback should do and which is the best choice for your business. Looking for the best tool for customer feedback?

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

FEBRUARY 27, 2023

Is Whatfix or Spekit the best tool for customer feedback? You also need to consider your budget when choosing a product. Our goal in this post is to discuss exactly what the ideal tool for customer feedback should do and which is the best choice for your business. Looking for the best tool for customer feedback?

Feedback Software 52

Feedback Software User Testing Analytic Tools Customer Feedback 52

Userpilot

FEBRUARY 23, 2023

Is Whatfix or Walkme the best tool for customer feedback? In this post, we’ll discuss exactly that – what the perfect tool for customer feedback should deliver and which will be the best choice for your company’s needs. Whatfix and Walkme are good tools for customer feedback. Let’s dive in!

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

FEBRUARY 27, 2023

Is Chameleon or Apty the best tool for customer feedback? In this post, we’ll discuss exactly that – what the perfect tool for customer feedback should deliver and which will be the best choice for your company’s needs. Userpilot is the perfect alternative for collecting and analyzing customer feedback in-app.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

FEBRUARY 27, 2023

Is Walkme or Spekit the best tool for customer feedback? You also need to consider your budget when choosing a product. Our goal in this post is to discuss exactly what the ideal tool for customer feedback should do and which is the best choice for your business. Looking for the best tool for customer feedback?

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

SEPTEMBER 29, 2022

Product value is how well your app helps customers achieve their goals compared to competitors. It highlights the benefits of the product and its advantages for the prospective customer. Higher value translates into more customers, higher retention, and stronger brand loyalty. What is product value?

User Testing 85

User Testing Product Research Feedback Software Analytic Tools 85

Userpilot

FEBRUARY 23, 2023

Is Chameleon or Userlane the best tool for customer feedback? In this post, we’ll discuss exactly that – what the perfect tool for customer feedback should deliver and which will be the best choice for your company’s needs. Chameleon and Userlane are good tools for customer feedback. Let’s dive in!

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Userpilot

JULY 18, 2023

TL;DR A product manager is in charge of the entire product lifecycle. They oversee the development, design, and delivery of the product and its further growth. Based on the research, PMs develop the long-term product vision and product strategy that are aligned with the overall business strategy.

Data Visualization 80

Data Visualization Product Research User Testing Onboarding KPIs 80

Userpilot

FEBRUARY 3, 2021

In the mission to solve your users’ most significant pain points, a user journey template can be your greatest asset. Sure, user personas are helpful. But they don’t answer where the sources of friction are coming from as your users explore your product. What Is a User Journey?

Analytic Tools 94

Analytic Tools User Testing Customer Experience Research Software 94

Userpilot

OCTOBER 4, 2021

And most importantly, how do you know when it's time to hire a great product manager? We're ready to give you some advice on how to move forward with your first PM in this blog post. If you're in a rush, here's a quick breakdown: Understand what a product manager actually does!

Feedback Software 95

Feedback Software Startups Product Management Product Manager 95

Userpilot

JANUARY 9, 2023

As the digital landscape gets increasingly crowded, with more brands fighting for the same customers and target audience, a micromarketing strategy may be just what you need. When done correctly, it drives brand awareness, boosts sales, and customer retention , and, ultimately, stimulates profit growth. So, what is micromarketing?

Research Software 80

Research Software User Testing Strategy Customer Experience 80

Userpilot

JULY 22, 2023

TL;DR Land and expand strategies can help you increase LTV, boost retention rates , lower churn rates , and build stronger customer relationships. You need a clear target market, proper positioning, product-market fit, and the right sales process for a land and expand strategy to work. upselling vs cross-selling).

Feedback Software 68

Feedback Software User Testing Strategy Onboarding KPIs 68