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Opportunity Mapping: An Essential Skill for Driving Product Outcomes

Product Talk

As you collect customers’ stories, you are going to hear about countless needs, pain points, and desires. Our customers’ stories are rife with gaps between what they expect and how the world works. Each gap represents an opportunity to serve your customer. But our job is not to address every customer opportunity.

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CX expert Annette Franz on putting the ‘customer’ in ‘customer experience’

Intercom, Inc.

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

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10 Product Differentiation Examples From Famous Brands For Inspiration

Userpilot

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.

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Tools of the Trade: Visualizing Discovery with Opportunity Solution Trees

Product Talk

And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them. It felt like 10+ years of experience, from customer development to Jobs Theory all in one actionable package.

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30 Essential Product Discovery Questions to Uncover User Needs

Usersnap

The key isnt just understanding users but unlocking insights that lead to solutions they cant live without. Product discovery is critical in identifying workflows, pain points, and user goals that shape successful products. Common Pitfalls Rushing into solutions without exploring user needs derails discovery.

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Building a Strong Product Vision and Strategy: A Roadmap to Success

The Product Coalition

In this blog post, we will explore the significance of a product vision, delve into the elements of an effective vision statement, and discuss the steps involved in formulating a solid product strategy. Let’s break down each element: The Problem: Clearly state the problem or pain point your product aims to solve.

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Image From Raw Data to Clarity — Cleaning, Sorting, and Synthesising Insights

UX Planet

This visual differentiation ensures clarity and reduces confusion.” – NN Group Image credit: Pricilla Woo Once you’ve clustered related observations post-it-notes (or simply as notes in digital walls) vertically under one theme, it’s essential to address other clusters to ensure comprehensive coverage of insights.