TechEmpower - Product Management

JULY 31, 2023

Start by building just enough of your product to get early CAC and CLV signals (they won’t be perfect). R : Retention - Do they come back & re-visit over time? The metrics, and how they relate, are captured in his slide: Note the relationship between retention/referral efforts and lifetime value.

Startups 104

Startups Product Research Customer Experience User Testing 104

Userpilot

MARCH 17, 2024

Are you tracking SaaS metrics without knowing how to make the analytics process easier? It will give you a better understanding of the type of metrics to monitor in your dashboard and help you draw product growth insights from them. Analytics dashboards are visualization tools that give you an overview of key metrics.

Data Visualization 91

Data Visualization Analytic Tools Feedback Software Dashboard 91

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? From the moment they learn about the product until they complete a desired action, like a demo booking, and beyond. Focus on their JTBDs, pain points , and gains from using your product. Userpilot is a product growth platform.

Research Software 90

Research Software Feedback Software User Testing Reporting Tools 90

Userpilot

JANUARY 23, 2023

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. In this article, we cover: How is marketing segmentation used in customer retention? Why is retention important in SaaS? What is retention and why is it important for SaaS?

Customer Experience 97

Customer Experience User Testing Feedback Software Customer Feedback 97

Userpilot

DECEMBER 19, 2023

SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth.

Feedback Software 88

Feedback Software Analytic Tools Product Research User Friction 88

Userpilot

DECEMBER 20, 2022

SaaS business models depend on repeat purchases to grow revenue and meet profit goals. So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. There are 5 main stages in the marketing funnel: awareness, consideration, conversion, retention, and loyalty.

Feedback Software 96

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 96

Userpilot

OCTOBER 4, 2022

Looking for some customer retention examples to inspire your strategy? In this article, we handpicked retention examples from some of the most successful SaaS companies in the world. You’ll also learn how to use customer retention software to maximize your retention game. What is customer retention?

Feedback Software 94

Feedback Software Customer Experience Customer Feedback Data Visualization 94

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. Start building your marketing conversion funnels but creating all product user personas.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software Research Software 98

Userpilot

JANUARY 19, 2023

Do you want to measure your product’s success using quantitative metrics? You need to have a solid understanding of key quantitative metrics if you want to focus on and improve essential aspects of SaaS businesses like success measurement and customer retention. What is the importance of quantitative metrics in SaaS?

Onboarding KPIs 97

Onboarding KPIs Data Visualization Analytic Tools Feedback Software 97

Userpilot

DECEMBER 31, 2022

In this article, we’ll explain what RFM segmentation is and how you can use it to improve your SaaS business results. User RFM analysis to tailor your marketing activities to each customer segment and drive new customer acquisition and retention. Use retention analysis to calculate the recency score. What is the RFM model?

Analytic Tools 95

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 95

Userpilot

OCTOBER 30, 2022

Tired of churn and want to drive retention for your brand? And it doesn’t matter what systems or tools you use; you’ll struggle if user satisfaction isn’t the bedrock of your customer retention strategy. Customer retention is a company’s ability to create experiences that drive repeat business.

Feedback Software 92

Feedback Software Data Visualization Customer Communications Customer Experience 92

Userpilot

JANUARY 31, 2023

Do you want to track product launch success with relevant KPIs and metrics but don’t know where to start? Product launch metrics provide valuable insights that you can use to improve your product and increase product growth. TL;DR Product launch in SaaS refers to bringing a new or upgraded product to the market.

Onboarding KPIs 93

Onboarding KPIs Product launches Analytic Tools Feedback Software 93

Userpilot

FEBRUARY 25, 2024

Analyzing user behavior can help you understand how users perceive your product and brand. Product analytics can help you track changing user behavior for your app but here are some industry-wide changes that are influencing purchasing decisions in 2024. Personalized experiences are becoming standard in the SaaS world.

Analytic Tools 100

Analytic Tools Data Visualization User Testing Reporting Tools 100

Userpilot

JULY 18, 2022

How can customer loyalty analytics help you understand the retention potential? Is customer loyalty analytics the same as customer retention analytics? In SaaS, customer loyalty is extremely important, but it takes time to achieve. What is customer loyalty in SaaS? Customer loyalty analytics vs retention analytics.

Data Visualization 97

Data Visualization Analytic Tools Feedback Software Customer Experience 97

Userpilot

MAY 24, 2022

Customer acquisition, engagement, retention are essential ingredients for growing a SaaS company. This article throws light on what each of these metrics means, why they’re important, and how you can improve them for your SaaS. Between activation and retention, which should your company focus more on?

Analytic Tools 94

Analytic Tools Onboarding KPIs Customer Experience User Testing 94

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? Everybody in SaaS knows it’s relatively easy to attract users. This article will show you practical strategies to crack the customer retention code and maintain sustainable recurring revenue. What is retention marketing? But look no further!

Feedback Software 96

Feedback Software Analytic Tools Data Visualization Customer Feedback 96

Userpilot

FEBRUARY 4, 2023

Need an example of strategic initiatives so you can implement them in your SaaS business? To stay ahead of the competition and drive customer retention , feature adoption, etc, you need to systematically build strategic initiatives and complete them. Let’s see how you can use them to achieve more critical SaaS objectives.

Feedback Software 95

Feedback Software Analytic Tools Research Software Product Research 95

Userpilot

OCTOBER 18, 2021

How can you influence SaaS growth? To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. We cover these in detail in our guide, so read on if you want to take care of SaaS growth properly in 2021.

Analytic Tools 93

Analytic Tools Feedback Software Research Software Onboarding KPIs 93

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. The typical stages in a product funnel are Awareness, Interest, Consideration, Purchase, Retention , and Loyalty.

Analytic Tools 90

Analytic Tools Data Visualization Research Software Onboarding KPIs 90

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing? How did they successfully communicate value?

Feedback Software 95

Feedback Software Research Software Product Research User Testing 95

Userpilot

NOVEMBER 29, 2022

Curious how customer churn data can improve customer retention? Customer attrition is one of the most vital metrics for SaaS companies to keep an eye on. Keep reading to get actionable insights and fuel your product growth ! Keep reading to get actionable insights and fuel your product growth !

Data Visualization 101

Data Visualization Customer Feedback User Testing Customer Experience 101

Userpilot

AUGUST 9, 2023

Wondering how to calculate customer retention rate and why? It’s important to measure the customer retention rate to see how well your product retains customers and to monitor any changes to try and improve it. TL;DR Customer retention rate measures the percentage of customers a company keeps over a specific timeframe.

Customer Feedback 97

Customer Feedback Customer Experience User Testing Analytic Tools 97

Userpilot

FEBRUARY 4, 2023

Wondering how you can make the most of your growth analytics to boost average revenue per user, and retention, and drive product growth ? TL;DR Growth analytics looks at each pillar of growth and chooses the metrics that dictate product growth and revenue. Growth analytics and product analytics go hand-in-hand but are different.

Analytic Tools 96

Analytic Tools Data Visualization Customer Experience User Testing 96

Userpilot

APRIL 11, 2023

Understanding the average customer retention rate for your industry is critical to determining the health of your business. It tells you whether your customer retention rate is too low or just good enough. If customers are the lifeblood of any business, then customer retention is the glue that holds it all together.

Feedback Software 97

Feedback Software Analytic Tools Data Visualization User Testing 97

Userpilot

DECEMBER 3, 2021

Google’s HEART framework has been designed to enhance product experience at every stage of the user journey. Let’s go over how you can leverage the HEART framework to improve your SaaS product. The HEART framework consists of five categories – happiness, engagement , adoption , retention , and task success.

Research Software 97

Research Software Analytic Tools Feedback Software Product Research 97

Userpilot

JULY 18, 2022

Are you satisfied with the customer loyalty and retention rates of your SaaS? Today we explore what customer loyalty and retention mean for SaaS, how retention differs from loyalty, and tactics to help you boost both. Customer retention is a company’s ability to keep its existing customers.

Feedback Software 89

Feedback Software Analytic Tools Research Software User Testing 89

Userpilot

MARCH 10, 2022

Do you know that even a 5% increase in user retention can boost your profits by 25-125%? Since SaaS businesses are subscription-based models, most of the revenue comes from repeat purchases, i.e., user retention. Thus, improving user retention can help you boost revenue growth. What is user retention in SaaS?

Feedback Software 97

Feedback Software Analytic Tools Customer Experience Customer Feedback 97

Userpilot

OCTOBER 31, 2022

Looking for the right product engagement metrics to track and see how well users are interacting with your product? As a product manager, you need to track product engagement metrics as it allows you to measure user engagement and find ways to deliver more value to your daily active users. Ready to get started?

Onboarding KPIs 97

Onboarding KPIs Analytic Tools Strategy Customer Experience 97

Userpilot

APRIL 14, 2022

Have you ever wondered what is a good retention rate for your business? If you’ve been looking for ways to increase your customer retention, you’re in the right place. In this article, we talk about: Customer retention rate and what it means for your business. Standard retention rates. What is customer retention?

Feedback Software 98

Feedback Software Analytic Tools User Testing Onboarding KPIs 98

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. Read on to uncover product growth insights ! How do you increase engagement at each stage of the customer lifecycle?

Feedback Software 96

Feedback Software Analytic Tools Data Visualization Customer Feedback 96

Userpilot

JANUARY 19, 2023

Looking to improve your retention rates by reducing customer retention costs? This is why it’s critical to understand retention costs and how to reduce them. In this article, we’ll explore customer retention costs. Customer retention cost (CRC) is the amount you spend on customer retention over a specific period.

Customer Experience 96

Customer Experience User Testing Feedback Software Customer Feedback 96

Userpilot

JULY 27, 2023

Are you a results-driven product manager looking for the best product retention strategies for SaaS growth? In this article, we’re going to do a deep dive into a whopping 16 different strategies you can draw from to boost customer retention and increase loyalty. What is customer retention?

Product Research 83

Product Research Onboarding KPIs Customer Experience Data Visualization 83

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 97

Analytic Tools Research Software Data Visualization Onboarding KPIs 97

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 103

B2B User Testing Research Software Analytic Tools 103

Gainsight

JANUARY 4, 2021

We compiled our best Customer Success resources from last year, from blogs to ebooks to webinars and podcasts. Read a blog daily, set a weekly time slot on your calendar to watch a webinar, or listen to a podcast episode while doing chores. Retention, Renewal, and Upsell Strategies. Retention, Renewal, and Upsell Strategies.

Feedback Software 111

Feedback Software Customer Experience Customer Feedback User Testing 111

Gainsight

FEBRUARY 8, 2024

In the ever-evolving landscape of SaaS, Customer Success (CS) teams are facing a paradigm shift. Once primarily focused on customer satisfaction and retention, CS teams are now being called upon to think more commercially and demonstrate their direct impact on business revenue. Check out the full video below. Want the highlights?

Customer Experience 52

Customer Experience Customer Feedback Customer Satisfaction Education 52

Userpilot

APRIL 18, 2022

If you want to understand whether your SaaS company will rise or die soon, you first need to conduct a customer retention analysis to look at important growth metrics. This article covers everything you need to know about getting started with retention analysis and how to use the insights to reduce churn.

Data Visualization 95

Data Visualization Customer Feedback Analytic Tools User Testing 95